Dec 17, 2020
Sometimes a little teamwork can go a long way. Emerald, owner of the International Gift Expo of the Smokies, and Clarion Events, which owns the Smoky Mountain Gift Show, recently celebrated a joint milestone for their companies – and the exhibitions industry overall – by pulling off productive and safe in-person trade shows last month in Tennessee. To accomplish this feat during the pandemic, the event producers created Tennessee Market Week, a collaborative effort to safely and conveniently reunite brands, wholesalers and buyers from across both shows to form the gift, resort and souvenir… more
Snowsports Festivals Rebrand, Expand Offerings With New Online Platform
Dec 16, 2020
Snowsports Industries America is hoping that a dual-pronged approach to updating two long-standing expos will create an avalanche of excitement. In announcing its new strategy and rebranding of events, SIA is getting the ball rolling with a new immersive platform, Snowboundfest.com. The website serves primarily as a showcase for two November events: Rockies and New England Snowbound Festivals. It includes a healthy dose of ski-related news, notes and interviews to maintain engagement with attendees. Event swag like ski hats and face masks (it is 2020, after all) is available for purchase in… more
Dec 15, 2020
The U.S Travel Association has agreed to partner with Connect Travel for a multi-event trade show in Las Vegas, set for Sept. 12-22, 2021. The centerpiece of the event will be USTA’s flagship IPW travel trade show, which will collocate with Connect Tour, Connect THRIVE LGBTQ Summit and eTourism Summit. IPW will encompass the Las Vegas Convention Center while the Connect events will be held at a property (to be announced later) adjacent to the facility. “IPW has always placed a heavy emphasis on evolving along with the needs of our delegates, and 2021 will be perhaps the most important year… more
Spruce Up Holiday Parties With Virtual Teambuilding Games
Dec 11, 2020
'Tis the season for holiday work parties! In line with most of 2020, the festivities are going to look and feel quite a bit different. Why not one last Zoom call to ring out the year? The challenge facing event planners is overcoming the most complicated aspect of virtual events—creating engaging teambuilding activities—so the party feels…well, like a party. After all, the ROI on a virtual gala is quite a bit different than an in-person event. Networking and teambuilding are items 1) and 1a) on the agenda. The goal is to have fun and escape, albeit momentarily, the joys of working with… more
Festival of Licensing Rebrand Allows for Month of Networking and Business Deals
Dec 10, 2020
It’s not often you can put Trivial Pursuit, an MTV-styled workout and Spongebob Squarepants-themed yoga into one event, let alone of one sentence. Yet that sort of creativity is why Informa Markets is hailing the success of its month-long virtual Festival of Licensing in October. Traditionally held over three days at Mandalay Bay Convention Center in Las Vegas, the 2020 Licensing Expo was entirely reimagined due to the pandemic. Rather than cram Zoom connections with attendees all across the world into a few days, Informa dramatically altered the scale and shape of the show. The sheer size… more
Dec 09, 2020
Every winter in Las Vegas, buyers and sellers in the fashion industry typically converge for a week filled with a series of trade shows held throughout the city.  This February, however, due to the continued uncertainty organizers face on when they will be able to hold their shows in Las Vegas, three of the largest for-profit companies have banded together to move their events to Orlando’s Orange County Convention Center Feb. 9-11. The collaboration between Informa Markets Fashion’s newly announced MAGIC Pop Up Orlando; a women’s and men’s apparel, accessories and footwear event - with US-… more
Visit Indy Offers Big Discounts to Hybrid Events
Dec 04, 2020
In an effort to speed the pace of recovery in Indianapolis, Visit Indy has pooled together its tech partners to offer discounted prices for citywide hybrid meetings. The CVB says it is the first in the nation to present citywide discounts on audiovisual and WiFi. Planners who take advantage of the offer can receive 25 percent off WiFi and 10 percent off AV equipment. Thirteen venues, including Indiana Convention Center and a mix of hotels, are participating. Visit Indy’s discount is available for events booked by the end of next year and held by Dec. 31, 2022. As a destination designed… more
Dec 04, 2020
While the 2020 edition of Expo! Expo! IAEE’s Annual Meeting and Exhibition will look different this year, that doesn’t mean the first-ever virtual “show for shows” isn’t going to be packed with tons of valuable content, business and engagement opportunities. Set for Dec. 8-10, the annual trade show and conference will once again offer exhibition and events industry professionals the chance to learn about the latest, top-of-mind industry trends and technology, participate in special events and network with like-minded professionals as the industry looks toward a brighter future after one of… more
Destinations International Studies Examine Diversity, Tourism
Dec 03, 2020
Destinations International has released two studies that look at key issues facing the travel industry. The first focuses on the role destination organizations play in advancing equity, diversity and inclusion, while the second—conducted with Longwoods International—examines the perception of the travel industry by U.S. residents. Equity, Diversity and Inclusion A follow-up to the baseline data compiled in 2019, DI’s 2020 Equity, Diversity and Inclusion Study on Destination Organizations found a need and desire for destination organizations to drive growth in diverse leadership… more
NAB Show Sets New Agenda for 2021
Dec 02, 2020
In a sign of the times, NAB Show is springing forward with a back-loaded plan for 2021. Traditionally a springtime event in Las Vegas, the National Association of Broadcasters’ largest gathering will be held Oct. 9-13, 2021, at the renovated and upgraded Las Vegas Convention Center. The event was originally scheduled for April 11-14, a period that falls into a window of “growing concern and uncertainty,” said NAB President and CEO Gordon Smith in a statement announcing the move. The show’s move is not surprising, and could signify one of many trade shows to rearrange their schedules to buy… more

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