Industry News

Oct 08, 2021
Spaceshop Commerce and ReedPop have partnered to launch “The Haul,” a virtual pop culture and fandom marketplace, built with Adobe Commerce. The Haul integrates ReedPop’s digital and live events with a product marketplace featuring some of the biggest brands in pop culture, along with exclusive items from artists and retailers, replicating the fan-to-exhibitor discoverability found on the showfloor at their live conventions. "The Haul represents a transformational digital first initiative, and what the future of commerce looks like for live events and beyond,” said Brandy Alexander-… more
Oct 11, 2021
While the Delta variant has certainly thrown a wrench in the industry’s recovery machine, major trade shows are continuing to happen in person—pandemic or no pandemic. Check out two recent events that not only took place safely and successfully but also exceeded expectations.  Utility Expo As the largest premier event for utility professionals and construction contractors, The Utility Expo (formerly ICUEE) is known for showcasing the latest and greatest in cutting-edge industry technologies, innovations and trends. This year, the biennial event not only did just that but also in an… more
Oct 08, 2021
CEDIA Expo, the leading trade event in smart home technology, joined the list of other shows that returned to an in-person format this year, pulling off a safe and impactful event that was amplified by a successful influencer program.  Held at the Indiana Convention Center in Indianapolis, Sept. 1-3, CEDIA Expo 2021, produced by Emerald, brought residential technology integrators, designers and trade professionals together face-to-face for the first time in two years to connect and discuss topics within the industry.  “For the return of this year’s in-person show, we selected a powerful… more
Feb 28, 2013
Neon is a must-have color for spring, according to the buzz on the showfloor of OFFPRICE Show, the bargain apparel, accessories and footwear show that took place Feb. 17-20 at the Sands Expo & Convention Center in Las Vegas. Owned by U.K.-based Tarsus Group, OFFPRICE was part of the Las Vegas's biannual Fashion Week, which included events at several venues across town, such as the Las Vegas Convention Center and Mandalay Bay Resort & Casino. The show has seen boon times during the recession, with both of its biannual editions being honored as TSNN fastest-growing shows. This… more
Oct 06, 2021
The International Association of Exhibitions and Events (IAEE) recently wrapped up another successful edition of its signature Women’s Leadership Forum, during which Tarsus Group’s Rachel Wimberly was honored with the 2021 IAEE Woman of Achievement Award.    The award recognizes an IAEE member who has led the way in advancing women through her outstanding leadership in the industry and her community.   Wimberly, who is executive vice president of business development, Tarsus U.S. for Tarsus Group, parent company of Trade Show News Network (TSNN), has been a member of IAEE for 14 years and… more
Oct 01, 2021
Amid a growing trend to put strict health and safety protocols in place at events, the International Association of Exhibitions and Events (IAEE) has implemented a COVID-19 vaccine requirement, among other safety measures, for all in-person attendees and exhibitors of the hybrid Expo! Expo! IAEE Annual Meeting and Exhibition 2021. The event is scheduled for Dec. 7-9 at the Pennsylvania Convention Center (PCC) in Philadelphia.   IAEE officials said the organization is committed to providing the safest event experience possible at Expo! Expo! and is working closely with its show partners on… more
Sep 22, 2021
Officials throughout the tourism, exhibitions, conferences and events sectors overwhelmingly applauded the Biden Administration’s announcement this week that U.S. travel restrictions for vaccinated international visitors will be eased in November. The move reopens the country to millions of people and paves the way for a massive boost to the industry’s recovery. Starting in early November, travelers from anywhere in the world will be able to fly directly into the U.S. if they show proof of full vaccination and a negative COVID-19 test prior to boarding their U.S.-bound flight. No quarantine… more
Sep 29, 2021
NYC & Company, the official destination marketing organization and CVB for New York City’s five boroughs, is aiming to get event professionals in a New York state of mind. The organization recently unveiled “It’s Time to Make It NYC,” a marketing and sales initiative designed to highlight the city’s vibrant comeback and major new developments and invite event professionals to choose the destination for in-person gatherings. “This new campaign is a signal to planners and [organizers] everywhere that it’s time to return to NYC for face-to-face meetings, conventions, trade shows and events… more
Sep 28, 2021
As the trade show industry continues its pointed focus on recovery, event organizations are once again making acquisitions, establishing new partnerships and extending existing agreements in preparation for a robust return to face-to-face events. Here’s just a sampling of some of the new business deals that have been happening across the industry since the start of the summer.  HMP Global Acquires Executive Senior Living Conference & Expo HMP Global, the world’s largest healthcare event and education company, has acquired the Senior Living Executive Conference & Expo from Argentum,… more
Sep 27, 2021
Last week, the Center for Exhibition Industry Research (CEIR) released its 2021 CEIR Index Report, which analyzes the 2020 U.S. B2B exhibition industry’s performance and provides an economic and exhibition industry forecast for the next three years. Released annually, the report is a powerful tool designed to help organizers, service providers and the financial community understand the economics of trade shows, providing the context and insights needed to help inform strategic business decisions.  Due to the pandemic, CEIR did not produce an Index Report in 2020. As an objective measure of… more

Partner Voices

As event professionals and destinations adjust, adapt and evolve in these uncharted waters, it is imperative that substantial resources be put in place for all of the people responsible for planning and executing trade shows, expositions and conventions. An example is Mohegan Sun, which built an industry-leading, COVID-19 Resource Center with a combination of pictures from recently held successful events (the property reopened on May 1, 2020) along with several widely available and informative documents, such as an evolving operational framework: