Denver is readying for a future boost in meetings and conventions business, with vertical construction of the $233 million expansion of the Colorado Convention Center recently culminating in a commemorative “topping out” ceremony, as the project remains on schedule for a late 2023 opening.
“This is a welcome milestone in the progress of the expansion, which will assist us with booking multiple groups simultaneously to maximize capacity,” said Richard W. Scharf, president and CEO of VISIT DENVER. “Ultimately, these improvements will pay huge dividends for years to come by generating new… more
Feb 28, 2023
For a large B2B trade show, there’s nothing better than starting off a new year with robust, record-breaking participation. Case in point: Dallas Market Center’s January Apparel & Accessories Market, the largest U.S. marketplace for women’s apparel, accessories and footwear. Held Jan. 10-13, the venue’s largest event in years enjoyed an overall attendance increase versus pre-pandemic shows and featured an expanded marketplace of approximately 750 exhibitors, including new permanent showrooms and temporary exhibitors.
In addition to overall participation gains, the January show welcomed… more
Feb 15, 2023
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You’ll find meeting and event spaces other places but what you won’t find is all we offer here at MGM Resorts. For decades MGM has been leading the way by providing world-class experiences across all our destinations. Here we host events that create synergy, meetings that move members, conferences that foster collaboration. Here we create memorable experiences that move business forward. Because no matter where… more
Feb 17, 2023
Denver is readying for a future boost in meetings and conventions business, with vertical construction of the $233 million expansion of the Colorado Convention Center recently culminating in a commemorative “topping out” ceremony, as the project remains on schedule for a late 2023 opening.
“This is a welcome milestone in the progress of the expansion, which will assist us with booking multiple groups simultaneously to maximize capacity,” said Richard W. Scharf, president and CEO of VISIT DENVER. “Ultimately, these improvements will pay huge dividends for years to come by generating new… more
Feb 13, 2023
The Orange County Convention Center (OCCC) in Orlando, Fla., recently kicked off 2023 with two simultaneous, industry-leading trade shows held Jan. 4-6 that boasted sizable upticks in attendance and strong buying activity.
ASI Show Orlando
As the first promotional products industry show of the year, ASI Show Orlando attracted 4,500 supplier and distributor professionals to a lively show floor packed with more than 700 booths showcasing the leading in-stock products of 2023. Of the nearly 400 exhibiting companies, 65 were new to Orlando this year.
The show also attracted 351 woman-owned… more
Jan 20, 2023
The Seattle Convention Center (SCC) is gearing up to host opening celebrations on Jan. 25 for Summit, its $2 billion high-rise convention center in downtown Seattle. With 573,770 square feet of event space, the addition nearly doubles the capacity of the SCC.
Summit features 62 meeting rooms, a 58,000-square-foot, column-free and divisible ballroom with 3,900 suspended planks of reclaimed wood, 248,450 square feet of exhibit space, 140,700 square feet of naturally lit lobby space and the 14,000-square-foot outdoor Garden Terrace. Covering 1.5 million square feet, Summit and SCC’s… more
Jan 06, 2023
Philadelphia's Pennsylvania Convention Center (PCC), managed by ASM Global, and its trade show labor partners unveiled “Safety, Skills and Smiles,” a workforce training initiative—believed to be the first of its kind in the country—to further solidify the already strong working relationship between all parties and further enrich the client experience. The joint management program is dedicated to expanding and building upon existing training programs in three areas: safety, technical skills and customer service and hospitality.
The program will be financed through the new… more
Jan 03, 2023
Leading venue management company and live experience producer ASM Global recently hosted an awe-inspiring, firework-laden grand opening ceremony for the new Exhibition World Bahrain, one of the largest convention centers in the Middle East, with more than 1 million square feet of trade show and conference space.
The new venue’s launch marks a milestone for the Kingdom of Bahrain’s economic development and is expected to play a key role in advancing the economic competitiveness and positioning of Bahrain as a major global destination for regional and international meetings and conventions,… more
Dec 20, 2022
Over the course of each year, the Orange County Convention Center (OCCC) in Orlando, Fla., routinely works with sustainably minded clients to help them donate leftover food and unwanted materials after their events. With food and event waste still a glaring problem at many trade shows and conferences, this charitable effort not only helps keep leftover food and event items out of landfill, but also helps positively impact local community nonprofits working to combat hunger and assist those in need.
Most recently, the venue worked with two major event clients to collectively donate nearly… more
Dec 19, 2022
The Hong Kong Convention and Exhibition Centre (HKCEC) will soon be welcoming back international visitors, trade shows and events to its massive exhibition halls.
On Dec. 13, the Hong Kong Convention and Exhibition Centre (Management) Limited (HML), the private operating and management company that oversees the facility’s day-to-day operations, announced that the Hong Kong SAR Government had removed its remaining anti-COVID-19 restrictions for inbound visitors, which included three days of medical surveillance and restrictions.
Starting Dec. 14, all international arrivals who test… more
Partner Voices
Less than six months ago, Lisa Messina joined the Las Vegas Convention and Visitors Authority (LVCVA) as the first-ever chief sales officer after leading the sales team at Caesars Entertainment. A 12-year Las Vegas resident, Messina is a graduate of Cornell University’s School of Hotel Administration and serves on MPI International’s board of directors.
TSNN had a chance to catch up with this dynamic leader and talk to her about her vision for the new role, current shifts in the trade show industry, creating more diversity and equity within the organization, and advice to future female leaders.
Lisa Messina, Chief Sales Officer, LVCVA
With Las Vegas becoming The Greatest Arena on EarthTM, what are some of the things you’re most excited about in your role?
Our team was at The Big Game’s handoff ceremony earlier this month, and I couldn’t help but think, “We’re going to crush it next year!”
These high-profile events and venues not only drive excitement, but also provide unmatched opportunities for event planners. Allegiant Stadium hosts events from 10 to 65,000 people and offers on-field experiences. Formula 1 Grand Prix will take place in Las Vegas in November, after the year-one F1 race, the four-story paddock building will be available for buyouts and will also offer daily ride-along experiences that will be available for groups. And, of course, the MSG Sphere officially announced that it will open in September, ahead of schedule, with a U2 residency. It’s going to be the most technologically advanced venue as far as lighting, sound, feel, and even scent, and it will be available for buyouts and next-level sponsorships inside and outside. There’s no ceiling to what you can do when you’re doing events in Las Vegas.
Allegiant Stadium
As the trade show and convention business returns to the pre-pandemic levels, what shifts are you noticing and how do you think they will impact the industry going forward?
Our trade show organizers are very focused on driving customer experience. Most of our organizers are reporting stronger exhibitor numbers and increased numbers of new exhibitors, with trade shows proving to be almost or above 2019 levels. Now our organizers are really doubling down on driving attendance and focusing on the data to provide that individualized, customized experience to help attendees meet their goals and get the best value. Some companies continue to be cautiously optimistic with their organizational spend when it comes to sending attendees, but I think it will continue to improve. As the U.S. Travel Association makes more progress on the U.S. visa situation, we also expect a growing influx of international attendees.
What are some innovative ways the LVCVA helps trade show and convention organizers deliver the most value for their events?
We focus on customer experience in the same way that trade show organizers are thinking about it. We got rave reviews with the West Hall Expansion of the Las Vegas Convention Center (LVCC), so over the next two years, we will be renovating the North and the Central halls, which will include not just the same look and feel, but also the digital experiences that can be leveraged for branding and sponsorship opportunities.
Vegas Loop, the underground transportation system designed by The Boring Company, is also a way we have enhanced the customer experience. Vegas Loop at the LVCC has transported more than 900,000 convention attendees across the campus since its 2021 launch. Last summer, Resorts World and The Boring Company opened the first resort stop at the Resorts World Las Vegas , with plans to expand throughout the resort corridor, including downtown Las Vegas, Allegiant Stadium and Harry Reid International Airport. The LVCVA also purchased the Las Vegas Monorail in 2020, the 3.9-mile-long elevated transportation system that connects eight resorts directly to the convention center campus. This is the only rail system in the world that integrates fares directly into show badges and registration. For trade show organizers, these transportation options mean saving time, money and effort when it comes to moving groups from the hotels to LVCC and around the city.
Also, the more we can focus on building the infrastructure around the convention center, the more it supports the customer experience and ultimately supports our trade show organizers. Scheduled to debut in Q4, Fontainebleau Las Vegas will offer 3,700 hotel rooms and 550,000 square feet of meeting and convention space next to LVCC.
What are some of the plans for advancing DEI (diversity, equity and inclusion) within your organization?
We’re currently partnering with instead of working with a leading consulting firm, to lay the foundation and create a solid DEI plan and be the leader when it comes to DEI initiatives. The heart of that journey with the consulting firm is also talking to our customers about their strategic approaches to DEI and driving innovation in this space.
What are your favorite ways to recharge?
My husband and I have an RV and we’re outdoorsy people. So, while we have over 150,000 world-class hotel rooms and renowned restaurants right outside our doorstep, one of my favorite things to do is get out to Red Rock Canyon, the Valley of Fire, and Lake Mead. Five of the top national parks are within a three-hour drive from Las Vegas, so there’s a lot you can do. We love balancing the energy of Las Vegas with nature, and we’re noticing that a lot of attendees add activities off the Strip when they come here.
Valley of Fire
What advice would you give to women following leadership paths in destination marketing?
I think it’s about being laser-focused on what you want to accomplish; building a team around you that lifts you and helps you achieve your goals; and being humble and realizing that you do it as a group. No one gets this done alone. Thankfully, there are a lot of women in leadership in this organization, in our customers’ organizations, and in this city that we can be really proud of. We’re a formidable force that is making things happen.
This interview has been edited and condensed.
This article is exclusively sponsored by the Las Vegas Convention & Visitors Authority. For more information, visit HERE.