Sep 01, 2022
Growing up in a culinary family in Trujillo Alto, Puerto Rico, Chef Lumarie Rodríguez-Soto initially avoided a career in the culinary arts. As a young woman, she tried pursuing other career paths, but her innate creativity and love for baking eventually led her back to the kitchen and then to culinary school at La Escuela Hotelera de Puerto Rico, where she honed her skills, grew her knowledge and perfected her craft.
“Almost everybody in my family—my grandma, my mom and my brother—works in a kitchen, [and] I saw the behind-the-scenes, non-glamorous side of the business, so I knew how hard… more
Aug 22, 2022
While many event-related companies and organizations remain laser-focused on getting back to business as usual, that hasn’t stopped a leading trade show and a venue management company from going the extra mile to make a difference for the environment and those in need. Check out who has been walking the walk when it comes to corporate social responsibility lately!
ASM Global
Leading venue management and event strategy partner, ASM Global, has been delivering on its almost year-old corporate social responsibility initiative, ASM Global Acts, which focuses on protecting the environment,… more
Aug 15, 2022
Boasting an influx of new buyers and first-time brands from across the U.S., along with a bevy of strong order-writing, the June edition of the Dallas Total Home & Gift Market at Dallas Market Center set a new record as the B2B trade center’s largest summer show in more than a decade.
Held June 22-28, the seven-day marketplace for gift, home décor, lighting, holiday, floral, gourmet, housewares and fashion welcomed 2,000 exhibitors and 13,000 buyers from across the U.S. and Canada as well as Central and South America.
“We were extremely pleased with the attendance, especially among… more
Aug 08, 2022
New York’s Javits Center is sharing its bounty of vegetables from its new one-acre rooftop farm through the creation of Jacob’s Harvest, a new line of pickled produce. The bottled veggies will be distributed to customers and visitors to raise awareness about the venue’s roof-to-table culinary program, which incorporates various crops being grown on the farm into customized meals served during events on-site.
According to Javits Center officials, the new produce line marks the facility’s latest element of its ambitious and progressive sustainability program that includes New York State’s… more
Jul 28, 2022
Puerto Rico is no stranger to crises, having faced and overcome major challenges such as the Zika virus outbreak and Hurricane Irma over the past several years. COVID-19 has been no exception, with the destination showing its profound resiliency as it emerges from the pandemic.
Brad Dean, president and CEO of Discover Puerto Rico, recently highlighted some of the promising numbers along with a newly launched branding initiative for event attendees and venue developments.
“Rebuilding has been vitally important over the past four years and to position Puerto Rico to not just come back but to… more
Jul 14, 2022
Convention delegates staying at Resorts World Las Vegas now have a faster, greener and more convenient way to get to and from meetings and trade shows held at the Las Vegas Convention Center (LVCC). Unveiled June 30, the new Las Vegas Convention Center Loop passenger station, located beneath the resort, provides direct underground access to the LVCC’s West station in just minutes via all-electric Tesla Model X and Model Y vehicles traveling at 35-40 miles per hour.
Created by Elon Musk’s The Boring Company, the Resorts World station is the fourth to be added to the LVCC Loop, an all-… more
Jul 05, 2022
If thoughts of Pittsburgh still evoke visions of a gritty, industrial steel town, then it’s time to pay a visit and have your misconceptions changed! Within the last several decades, this revitalized metropolis has undergone a dramatic transformation that has made it one of the cleanest, most environmentally friendly places in the nation.
Named one of the most livable cities in the U.S. as well as a top 10 U.S. cities for green-certified building spaces, Pittsburgh is not only a friendly destination boasting a beautiful skyline, sparkling rivers, stunning architecture and a bustling arts,… more
Jun 30, 2022
As trade shows and conferences continue their steady return to face-to-face, convention centers are happily welcoming back event participants. However, for the events industry and the myriad venues that support it, the post-pandemic era hasn’t turned out to be synonymous with a return to business as usual. Attendee priorities have changed, and it’s not just show organizers who are having to work harder than ever to lure audiences back to their events, venues are also having to adapt, working harder and faster to meet ever-changing needs in order to fill their exhibit halls and meeting rooms… more
Jun 29, 2022
The Metropolitan Pier & Exposition Authority’s bid process for possible new venue management for Chicago’s McCormick Place, which it oversees, has triggered red flags in the trade show industry after it was rumored a management company that also manages and runs its own shows, as well as offers general service contracting, possibly was being considered.
The venue management contract currently is held by ASM Global and was initially due to expire June 30, 2022, but has been extended through January 31, 2023, as MPEA continues to go through the bid process.
David Audrain, CEO of The… more
Jun 23, 2022
Three is not a crowd when it comes to the leadership team at Huntington Place. While female executives and general managers are becoming more and more common at convention centers across North America, few U.S. facilities can claim an all-female leadership team made up of three dynamic industry veterans: Lisa Canada, chairwoman of the Detroit Regional Convention Facility Authority (DRCFA) and the DRCFA Arts Committee; Karen Totaro, general manager; and Becky Bixby, assistant general manager. Bringing decades of experience to their roles, the powerful trio has made Detroit’s downtown… more
Partner Voices
Less than six months ago, Lisa Messina joined the Las Vegas Convention and Visitors Authority (LVCVA) as the first-ever chief sales officer after leading the sales team at Caesars Entertainment. A 12-year Las Vegas resident, Messina is a graduate of Cornell University’s School of Hotel Administration and serves on MPI International’s board of directors.
TSNN had a chance to catch up with this dynamic leader and talk to her about her vision for the new role, current shifts in the trade show industry, creating more diversity and equity within the organization, and advice to future female leaders.
Lisa Messina, Chief Sales Officer, LVCVA
With Las Vegas becoming The Greatest Arena on EarthTM, what are some of the things you’re most excited about in your role?
Our team was at The Big Game’s handoff ceremony earlier this month, and I couldn’t help but think, “We’re going to crush it next year!”
These high-profile events and venues not only drive excitement, but also provide unmatched opportunities for event planners. Allegiant Stadium hosts events from 10 to 65,000 people and offers on-field experiences. Formula 1 Grand Prix will take place in Las Vegas in November, after the year-one F1 race, the four-story paddock building will be available for buyouts and will also offer daily ride-along experiences that will be available for groups. And, of course, the MSG Sphere officially announced that it will open in September, ahead of schedule, with a U2 residency. It’s going to be the most technologically advanced venue as far as lighting, sound, feel, and even scent, and it will be available for buyouts and next-level sponsorships inside and outside. There’s no ceiling to what you can do when you’re doing events in Las Vegas.
Allegiant Stadium
As the trade show and convention business returns to the pre-pandemic levels, what shifts are you noticing and how do you think they will impact the industry going forward?
Our trade show organizers are very focused on driving customer experience. Most of our organizers are reporting stronger exhibitor numbers and increased numbers of new exhibitors, with trade shows proving to be almost or above 2019 levels. Now our organizers are really doubling down on driving attendance and focusing on the data to provide that individualized, customized experience to help attendees meet their goals and get the best value. Some companies continue to be cautiously optimistic with their organizational spend when it comes to sending attendees, but I think it will continue to improve. As the U.S. Travel Association makes more progress on the U.S. visa situation, we also expect a growing influx of international attendees.
What are some innovative ways the LVCVA helps trade show and convention organizers deliver the most value for their events?
We focus on customer experience in the same way that trade show organizers are thinking about it. We got rave reviews with the West Hall Expansion of the Las Vegas Convention Center (LVCC), so over the next two years, we will be renovating the North and the Central halls, which will include not just the same look and feel, but also the digital experiences that can be leveraged for branding and sponsorship opportunities.
Vegas Loop, the underground transportation system designed by The Boring Company, is also a way we have enhanced the customer experience. Vegas Loop at the LVCC has transported more than 900,000 convention attendees across the campus since its 2021 launch. Last summer, Resorts World and The Boring Company opened the first resort stop at the Resorts World Las Vegas , with plans to expand throughout the resort corridor, including downtown Las Vegas, Allegiant Stadium and Harry Reid International Airport. The LVCVA also purchased the Las Vegas Monorail in 2020, the 3.9-mile-long elevated transportation system that connects eight resorts directly to the convention center campus. This is the only rail system in the world that integrates fares directly into show badges and registration. For trade show organizers, these transportation options mean saving time, money and effort when it comes to moving groups from the hotels to LVCC and around the city.
Also, the more we can focus on building the infrastructure around the convention center, the more it supports the customer experience and ultimately supports our trade show organizers. Scheduled to debut in Q4, Fontainebleau Las Vegas will offer 3,700 hotel rooms and 550,000 square feet of meeting and convention space next to LVCC.
What are some of the plans for advancing DEI (diversity, equity and inclusion) within your organization?
We’re currently partnering with instead of working with a leading consulting firm, to lay the foundation and create a solid DEI plan and be the leader when it comes to DEI initiatives. The heart of that journey with the consulting firm is also talking to our customers about their strategic approaches to DEI and driving innovation in this space.
What are your favorite ways to recharge?
My husband and I have an RV and we’re outdoorsy people. So, while we have over 150,000 world-class hotel rooms and renowned restaurants right outside our doorstep, one of my favorite things to do is get out to Red Rock Canyon, the Valley of Fire, and Lake Mead. Five of the top national parks are within a three-hour drive from Las Vegas, so there’s a lot you can do. We love balancing the energy of Las Vegas with nature, and we’re noticing that a lot of attendees add activities off the Strip when they come here.
Valley of Fire
What advice would you give to women following leadership paths in destination marketing?
I think it’s about being laser-focused on what you want to accomplish; building a team around you that lifts you and helps you achieve your goals; and being humble and realizing that you do it as a group. No one gets this done alone. Thankfully, there are a lot of women in leadership in this organization, in our customers’ organizations, and in this city that we can be really proud of. We’re a formidable force that is making things happen.
This interview has been edited and condensed.
This article is exclusively sponsored by the Las Vegas Convention & Visitors Authority. For more information, visit HERE.