Tech News

Sep 17, 2021
While the words “startup” and “epiphany” seem to go hand-in-hand nowadays, a pivotal moment of realization is not what inspired Adam Riggs to create Frameable and build out its suite of remote-first digital experiences, including its virtual and hybrid event platform, Social hour. “Many founder stories start with a magical ‘aha!’ moment—a sudden spark of inspiration an aspiring entrepreneur scribbles on a coffee shop napkin,” he said. “I don’t have one of those.” What Riggs does have is an incredibly varied career that has led him to reflect on learnings from his many prior roles, including… more
Sep 10, 2021
With the pandemic showing no signs of abating, the event tech boom is continuing to transform the way virtual and in-person gatherings are planned and experienced, as well as the way event professionals are skilling up. Check out some of the latest developments.   yellobox As the world gets back to in-person events, yellobox is persuading event professionals to think outside the box. The startup, which is the brainchild of tech entrepreneur Laurence Moore, launched in 2019 as a tool to seamlessly blend data sharing, digital marketing and lead-capture for in-person events into one opt-in… more
Sep 02, 2021
As those in the meetings and exhibitions industries know all too well, changes in the COVID-19 pandemic are continuing to cause major challenges for event organizers, with any organization looking to host a trade show or conference tasked with taking changing information from public health officials into account. In such a complex environment, it can be understandably difficult for organizers to demonstrate their ability to run events in a safe and sustainable way.  Enter Epistemix, a leading provider of analytical tools that simulate how diseases, ideas and behavior spread through… more
Aug 23, 2021
For many event planners, the idea of planning, let alone pulling off a successful hybrid event is often viewed as a complicated and daunting task requiring a major learning curve to master. To help planners overcome their trepidation, move beyond theory and put hybrid events into action, U.K.-based virtual and hybrid event platform Glisser launched its first-ever hybrid event designed to provide corporate event planners with best practices for executing engaging and successful events with both digital and in-person audiences. Held July 13 in London, across the pond in New York City and… more
Aug 25, 2021
A working group organized by BPA Worldwide has come up with a solution for a pressing need that surfaced after one of the biggest pandemic pivots. An industry standard for reporting metrics was sorely needed for BPA-audited in-person shows that switched to virtual or hybrid events, along with maintaining status as an event approved by UFI, the Global Association of the Exhibition Industry. BPA iCompli Events provides verification of compliance with UFI industry standards for the measurement of trade show attendees and exhibitors. “During the pandemic, priority one was to establish a digital… more
Aug 17, 2021
Global cloud-based, technology-enabled services leader Intrado has acquired Hubb, a leading provider of hybrid event management technology. Finalized Aug. 13, the acquisition opens the door for Intrado Digital Media to expand its leadership position as the world’s largest technology platform built for the omnichannel event marketplace. According to Intrado officials, the combined capabilities of Intrado Digital Media and Hubb will offer event planners a single source for unified on-site and online events, providing data and analytics across the entire event portfolio that offers valuable… more
Aug 11, 2021
What used to be a regular sight gathers some attention during an interview with Encore President and CEO Ben Erwin. Namely, an employee is seen in the background walking down the hall. Slowly but surely, Erwin is calling in the troops for some limited office work. It may never be five days in the office again, but the blending of physical meetings with Zoom calls has begun. Hey — that sounds a lot like the events industry. There is no company touching as many meetings, events and trade shows as Encore.  Having announced major partnerships with both Cvent and Intrado Digital Media, Encore… more
Aug 06, 2021
With many events forced to go virtual within the past 18 months due to the global health crisis, there’s a good chance that this tumultuous time in the industry’s history will not only be remembered as a challenging one, but also a valuable learning experience. Case in point: the 2021 PRSA Travel & Tourism Conference, which took place digitally June 15-16. Produced by the Public Relations Society of America (PRSA) and designed for public relations professionals from CVBs, resorts and hotels, airlines and other transportation services, cruises, attractions, travel-related media companies… more
JUNO platform
Aug 04, 2021
Virtual and hybrid events continue to transform the industry at warp speed, with companies reshaping the way attendees interact and share information and the way event organizers plan truly engaging events. Check out some of the latest developments that are moving event tech forward.  JUNO Creating lasting community ecosystems is at the core of digital experience platform JUNO. The company has just come full circle with the release of “From Here to 365,” a new guide to assist organizations with digitally transforming their events and driving year-round audience engagement. "From Here to… more
Jul 27, 2021
When Josh Hotsenpiller developed the idea of a platform launching events into the virtual world, he sought a name that matched what he believed to be an out-of-this-world idea. Juno, the name of a satellite orbiting Jupiter, immediately jumped out.  JUNO, Hotsenpiller’s company, has been firing on all cylinders since launching in mid-2020. Already a successful entrepreneur through CrowdHub and three previous start-ups, Hotsenpiller saw there was space in the ever-evolving events industry to reach a new level of connection. He has not so quietly been building an all-star team to meet the… more
Partner Voices
Less than six months ago, Lisa Messina joined the Las Vegas Convention and Visitors Authority (LVCVA) as the first-ever chief sales officer after leading the sales team at Caesars Entertainment. A 12-year Las Vegas resident, Messina is a graduate of Cornell University’s School of Hotel Administration and serves on MPI International’s board of directors. TSNN had a chance to catch up with this dynamic leader and talk to her about her vision for the new role, current shifts in the trade show industry, creating more diversity and equity within the organization, and advice to future female leaders. Lisa Messina, Chief Sales Officer, LVCVA With Las Vegas becoming The Greatest Arena on EarthTM, what are some of the things you’re most excited about in your role? Our team was at The Big Game’s handoff ceremony earlier this month, and I couldn’t help but think, “We’re going to crush it next year!”  These high-profile events and venues not only drive excitement, but also provide unmatched opportunities for event planners. Allegiant Stadium hosts events from 10 to 65,000 people and offers on-field experiences. Formula 1 Grand Prix will take place in Las Vegas in November, after the year-one F1 race, the four-story paddock building will be available for buyouts and will also offer daily ride-along experiences that will be available for groups. And, of course, the MSG Sphere officially announced that it will open in September, ahead of schedule, with a U2 residency. It’s going to be the most technologically advanced venue as far as lighting, sound, feel, and even scent, and it will be available for buyouts and next-level sponsorships inside and outside. There’s no ceiling to what you can do when you’re doing events in Las Vegas.  Allegiant Stadium As the trade show and convention business returns to the pre-pandemic levels, what shifts are you noticing and how do you think they will impact the industry going forward? Our trade show organizers are very focused on driving customer experience. Most of our organizers are reporting stronger exhibitor numbers and increased numbers of new exhibitors, with trade shows proving to be almost or above 2019 levels. Now our organizers are really doubling down on driving attendance and focusing on the data to provide that individualized, customized experience to help attendees meet their goals and get the best value. Some companies continue to be cautiously optimistic with their organizational spend when it comes to sending attendees, but I think it will continue to improve. As the U.S. Travel Association makes more progress on the U.S. visa situation, we also expect a growing influx of international attendees. What are some innovative ways the LVCVA helps trade show and convention organizers deliver the most value for their events? We focus on customer experience in the same way that trade show organizers are thinking about it. We got rave reviews with the West Hall Expansion of the Las Vegas Convention Center (LVCC), so over the next two years, we will be renovating the North and the Central halls, which will include not just the same look and feel, but also the digital experiences that can be leveraged for branding and sponsorship opportunities.  Vegas Loop, the underground transportation system designed by The Boring Company, is also a way we have enhanced the customer experience. Vegas Loop at the LVCC has transported more than 900,000 convention attendees across the campus since its 2021 launch. Last summer, Resorts World and The Boring Company opened the first resort stop at the Resorts World Las Vegas , with plans to expand throughout the resort corridor, including downtown Las Vegas, Allegiant Stadium and Harry Reid International Airport. The LVCVA also purchased the Las Vegas Monorail in 2020, the 3.9-mile-long elevated transportation system that connects eight resorts directly to the convention center campus. This is the only rail system in the world that integrates fares directly into show badges and registration. For trade show organizers, these transportation options mean saving time, money and effort when it comes to moving groups from the hotels to LVCC and around the city. Also, the more we can focus on building the infrastructure around the convention center, the more it supports the customer experience and ultimately supports our trade show organizers. Scheduled to debut in Q4, Fontainebleau Las Vegas will offer 3,700 hotel rooms and 550,000 square feet of meeting and convention space next to LVCC.  What are some of the plans for advancing DEI (diversity, equity and inclusion) within your organization? We’re currently partnering with instead of working with a leading consulting firm, to lay the foundation and create a solid DEI plan and be the leader when it comes to DEI initiatives. The heart of that journey with the consulting firm is also talking to our customers about their strategic approaches to DEI and driving innovation in this space.  What are your favorite ways to recharge? My husband and I have an RV and we’re outdoorsy people. So, while we have over 150,000 world-class hotel rooms and renowned restaurants right outside our doorstep, one of my favorite things to do is get out to Red Rock Canyon, the Valley of Fire, and Lake Mead. Five of the top national parks are within a three-hour drive from Las Vegas, so there’s a lot you can do. We love balancing the energy of Las Vegas with nature, and we’re noticing that a lot of attendees add activities off the Strip when they come here.  Valley of Fire What advice would you give to women following leadership paths in destination marketing? I think it’s about being laser-focused on what you want to accomplish; building a team around you that lifts you and helps you achieve your goals; and being humble and realizing that you do it as a group. No one gets this done alone. Thankfully, there are a lot of women in leadership in this organization, in our customers’ organizations, and in this city that we can be really proud of. We’re a formidable force that is making things happen.   This interview has been edited and condensed. This article is exclusively sponsored by the Las Vegas Convention & Visitors Authority. For more information, visit HERE.