Mar 25, 2017
It’s not about registration types or membership categories when it comes to acquiring attendees for your events.
Attendees are motivated by what is important to them, personally, professionally, at the time of clicking “register here.”
On this week’s #ExpoChat we’re going to unpack what Personas are, why they are important, and how you can use them to enhance attendee acquisition and retention.
Here are some questions that will be discussed:
· What are “Attendee Personas” and how are they different from membership or registration types?
· … more
Mar 24, 2017
Vinexpo, the international exhibition for wine and spirits professionals, is gearing up enter the world’s largest wine-consuming market with its first U.S. trade show.
Scheduled March 5-6, 2018, at the Jacob K. Javits Convention Center in New York City, Vinexpo New York is expected to host 200 exhibitors from wine-producing regions throughout the globe, along with 3,000 attendees, including importers, distributors, retailers, brokers, e-commerce, on-trade buyers and sommeliers.
“We’re excited to combine forces with Vinexpo to bring the international world of wine and spirits to New York – the… more
Mar 23, 2017
Trade Show News Network will collocate its 8th Annual 2017 TSNN Awards: Celebrating Success with Connect Expo, which is a part of Connect Marketplace, Aug. 21-23 in New Orleans.
As the premiere awards program in the trade show industry celebrating fastest-growing shows, more than 50 show organizers will be feted during the three-day event (www.T-awards.com).
“We are very excited to do something a little different this year and collocate the 8th Annual TSNN Awards with Connect Expo,” said TSNN President Rachel Wimberly.
She added, “Connect Expo is a perfect fit for the TSNN Awards, with each… more
Mar 23, 2017
Destination Marketing Association International (DMAI) Chairman Gary C. Sherwin, CDME and President and CEO of Visit Newport Beach, Inc. and President and CEO Don Welsh unveiled that DMAI will become Destinations International, effective July 2017 during its Annual Convention in Montreal.
The announcement was made during the 2017 CEO Summit at The Westin Nashville, where a record 182 guests were in attendance.
Through collaboration with Miles Partnership, feedback gathered from stakeholder interviews, paired with extensive analysis of key operational facets of the Association… more
Mar 22, 2017
Positive vibes, robust attendance and a bustling, sold-out trade show floor added up to a record-breaking year for the International Roofing Expo, held March 1-3 at the Mandalay Bay Convention Center in Las Vegas.
Owned and operated by Informa Exhibitions, the annual tradeshow and conference for the roofing industry drew 11,273 commercial and residential roofing construction professionals and 476 exhibitors spanning a 131,700 square foot showfloor.
“This was an amazing show to find leading-edge products, high-level education and numerous networking opportunities,” said Tracy Garcia, IRE show… more
Mar 22, 2017
The Board of Directors of Visit Mobile (Ala.) have tapped hospitality professional, David Clark, to fill the role of president and CEO, beginning April 1.
Clark joins The Visit Mobile team with 29 years of hospitality, lodging, tourism and leadership pf which 27 of those years working and living in Coastal Alabama.
“I am excited to join the Visit Mobile team and stakeholders to continue to raise the bar with promoting tourism, lodging and positioning Mobile as one of the South’s leading destinations,” Clark said.
He added, “I believe that Visit Mobile is about sales, service and experience… more
Mar 21, 2017
Decked out with spring flowers, EXHIBITORLive 2017 offered a fresh take on attendee engagement and experiential marketing, blending ingenious design with seamless technology and thoughtful giveaways.
The 29th annual conference and expo drew approximately 6,000 trade show and event marketing professionals March 12-16 to the Mandalay Bay Convention Center in Las Vegas.
Among the show’s more than 200 exhibitors, the showfloor sparkled with ideas, including a wide range of innovative engagement experiences.
Czarnowski celebrated its 70th anniversary with a “Dinner Party” in an exhibit… more
Mar 21, 2017
As we enter Q2, Reed Exhibitions Greater China is preparing to produce its largest ever sequence of events - 70 scheduled shows, covering 12 specialized and fast-growing industries between February and December.
As part of RELX Group, Reed Exhibitions' full year results for 2016 were recently announced showing both underlying revenue and profit growth. Reed Exhibitions continued to pursue growth opportunities in 2016, launching 32 new events and completing seven small acquisitions.
Amid China's transitioning economy, Reed Exhibitions Greater China continues to move forward by driving new… more
Mar 21, 2017
Tarsus Asia, a division of the Tarsus Group, plans to develop its recent acquisition, Hometex Home Textiles Fair in Shenzhen, into a more internationalised trade show.
Tarsus Asia aims to increase overseas participation in Hometex, by leveraging the company’s existing portfolio in Turkey and Indonesia to bring new buyers and suppliers to Shenzhen.
Tarsus will promote and further develop the Shenzhen Design Week by hosting a guest country to encourage additional international collaboration.
A dual language digital offering will also be launched to complement Hometex to facilitate access to… more
Mar 21, 2017
The Shenyang New World EXPO opened to glowing accolades March 1.
Located in Liaoning province’s capital city, EXPO is positioned to become an exhibition and meeting industry magnet for China’s northeastern geographical region consisting of the provinces of Liaoning, Jilin and Heilongjiang, according to venue officials.
The opening event was the 2017 DPES Sign and LED Expo China - Shenyang held March 1-3.
As the venue’s first trade show, buyers primarily from Northeast China viewed current digital, printing, signage and engraving equipment, systems and technology.
The event, including … more
Partner Voices
MGM Resorts is renowned for its exceptional service and diverse venue options across Las Vegas, Detroit, Springfield, National Harbor, Biloxi, and Atlantic City, providing flexible spaces for meetings of any size. Beyond these offerings, MGM Resorts distinguishes itself through a strong commitment to social responsibility and sustainability, making it an ideal choice for your next meeting.
At the core of MGM Resorts' company values is its platform, "Focused on What Matters," dedicated to meeting customer needs while advancing socially responsible practices. This commitment is evident in several key areas:
Protecting Natural Resources
MGM Resorts is home to industry-leading recycling, renewable electricity and water conservation programs. Some highlights include a cogeneration power plant at ARIA, producing ultra-efficient electricity; one of America’s largest contiguous rooftop solar arrays atop the convention center at Mandalay Bay; and onsite wells that provide water for the celebrated Fountains of Bellagio, avoiding reliance on precious Colorado River water. These efforts and many more save on natural resources while boosting attendee satisfaction.
Committed to Community
Always striving to be good neighbors, MGM Resorts works to avoid food waste and combat food insecurity with the Feeding Forward program. In partnership with local food banks, they safely divert unserved food to food insecure members of the community. Since 2016, over 5 million meals have been provided, highlighting MGM Resorts' commitment to minimizing food waste and addressing community needs.
MGM Resorts supports clients in their responsible-meetings efforts, not only with efficient venues but also waste-reducing décor and signage; sustainable food and beverage options; and outreach to help planners communicate sustainability efforts to attendees. What’s more, they offer a Mindful Meetings series that puts attendee wellness first—through fitness and mindfulness activities, and in give-back events with local charity organizations.
Fostering Diversity & Inclusion
To MGM Resorts, a diverse and talented workforce is essential to success. By cultivating innovative strategies that consider multiple perspectives and viewpoints, the company creates an inclusive workplace culture that benefits its employees and community. MGM Resorts takes pride in being a welcoming home for veterans, individuals with disabilities, people from diverse backgrounds, LGBTQ+ community members, and more. This commitment to inclusion is reflected in the company's recruitment and hiring practices and its social responsibility initiatives. From the workplace to the community, MGM Resorts' commitment to diversity, equity and inclusion remains unwavering, and its efforts continue to create a more equitable and sustainable world for all.
MGM Resorts offers unparalleled service and venue options while standing out for its proactive approach to sustainability and community engagement. Choosing MGM Resorts for your next meeting means aligning with a company that values social responsibility, efficiency, and attendee satisfaction, ensuring a meaningful and impactful event experience.