ISA International Sign Expo 2017 Breaks Participation Records in Las Vegas
April 25, 2017
The ISA International Sign Expo 2017 enjoyed a record-breaking show in Las Vegas.
Held April 19-22 at the Mandalay Bay Convention Center, the annual trade show and conference for the sign, graphics and visual communications industry broke its own attendance records, with more than 20,500 industry professionals, including just under 600 exhibitors, spanning a sold-out, 210,000 square foot showfloor.
At the time of the show’s opening, dozens of exhibiting companies remained on a waiting list, hoping to secure their spot on a packed expo floor.
Last year, the event attracted 20,044 participants, including 566 exhibitors spanning 200,705 sq. ft. of exhibit space at the Orange County Convention Center in Orlando.
In addition to overall attendance, ISA International Sign Expo blew past its educational event projections, surpassing previous records by nearly 40 percent.
Several co-located events also experienced record attendance, including the National Sign Research and Education Conference, which joined ISA International Sign Expo for the first time.
Sponsored by the Sign Research Foundation, the sold-out NSREC drew in academics, students, researchers, planners and designers, with attendance 220 percent higher than its previous record.
In addition, the XDP program brought in architects, designers, buyers and end users to ISA International Sign Expo while the ISA Elite included 34 young professionals in the industry.
“There is no doubt that ISA International Sign Expo is the only trade show that brings together the breadth of the sign, graphics and visual communications industry and those who influence it,” said Lori Anderson, ISA president and CEO.
She continued, “Every minute of the four-day education and trade show offered opportunities to make valuable connections, learn groundbreaking ideas and see innovative products and services to help businesses grow.”
Adding to the buzz on the expo floor were a host of product introductions, ranging from groundbreaking print innovations to the latest in workflow solutions and LED lighting.
“Getting to see these innovations in action can propel businesses and the industry forward,” Anderson said.
She added, “It is early enough in the year that sign, graphics and visual communications companies can capture these innovations to make 2017 one of their best yet.”
To capitalize on the show’s growth, ISA plans to expand the expo footprint for its 2018 event, set for March 21-24 at the Orange County Convention Center in Orlando.
ISA International Sign Expo ranks No. 112 on the TSNN 2016 Top 250 U.S. Trade Shows list.
Partner Voices
Overview:
The award-winning Orange County Convention Center (OCCC) goes the extra mile to make every day extraordinary by offering customer service excellence and industry-leading partnerships. From their dedicated in-house Rigging team to their robust Exhibitor Services, The Center of Hospitality brings your imagination to life by helping you host unforgettable meetings and events. With more than 2 million square feet of exhibit space, world-class services and a dream destination, we are committed to making even the most ambitious conventions a reality.
In October 2023, the Orange County Board of County Commissioners voted to approve allocating Tourist Development Tax funding for the $560 million Phase 5A completion of the OCCC. The Convention Way Grand Concourse project will include enhancements to the North-South Building, featuring an additional 60,000 square feet of meeting space, an 80,000- square-foot ballroom and new entry to the North-South Building along Convention Way.
“We are thrilled to begin work on completing our North-South Building which will allow us to meet the growing needs of our clients,” said OCCC Executive Director Mark Tester. “As an economic driver for the community, this project will provide the Center with connectivity and meeting space to host more events and continue to infuse the local economy with new money and expanding business opportunities.”
Amenities:
The Center of Hospitality goes above and beyond by offering world-class customer service and industry-leading partnerships. From the largest convention center Wi-Fi network to custom LAN/WAN design, the Center takes pride in enhancing exhibitor and customer experience.
The OCCC is the exclusive provider of electricity (24-hour power at no additional cost), aerial rigging and lighting, water, natural gas and propane, compressed air, and cable TV services. Convenience
The Center is at the epicenter of the destination, with an abundance of hotels, restaurants, and attractions within walking distance. Pedestrian bridges connect both buildings to more than 5,200 rooms and is within a 15-minute drive from the Orlando International Airport. The convenience of the location goes hand-in-hand with top notch service to help meet an event’s every need.
Gold Key Members
The OCCC’s Gold Key Members represent the best of the best when it comes to exceptional service and exclusive benefits for clients, exhibitors and guests. The Center’s Gold Key memberships with Universal Orlando Resort, SeaWorld Orlando and Walt Disney World greatly enhance meeting planner and attendee experiences offering world-renowned venues, immersive experiences and creative resources for their events.
OCCC Events:
This fiscal year, the OCCC is projected to host 168 events, 1.7 million attendees, and $2.9 billion in economic impact.
The Center’s top five events during their 2022-2023 fiscal year included:
AAU Jr. National Volleyball Championships 2023
200,000 Attendees
$257 Million in Economic Impact
MEGACON 2023
160,000 Attendees
$205 Million in Economic Impact
Open Championship Series 2023
69,500 Attendees
$89 Million in Economic Impact
Sunshine Classic 2023
42,000 Attendees
$54 Million in Economic Impact
Premiere Orlando 2023
42,000 Attendees
$108 Million in Economic Impact
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