May 14, 2016
EMS 2016 took place in Denver May 4-6 at the Colorado Convention Center, and with it, more than 1,300 attendees and 125 exhibitors, an increase from 2015. “As the industry evolves, so does the Experiential Marketing Summit,” said Event Marketer Magazine Group Editor Jessica Heasley. “We continue to focus on the content and the overall experience.”
Both the Pepsi and Chobani keynotes were the topic of conversation with attendees, especially the insights brought by Chobani Chief Marketing Officer Peter McGuinness. “Everything done well can be an experience for your customer, and… more
May 14, 2016
Margaret Pederson entered the exhibition world by happenstance, like many in the field. She studied marketing (along with international business and law), but not exhibitions 101, 201 or 301. Pederson’s education included the University of Virginia, London School of Economics and Harvard Business School, none of which had a single course in exhibitions, conferences or events. Yet, HBS did have Bob Krakoff as an alumni and that fortuitous meeting was her introduction to the exhibition world. Pederson shed some light on her time in the industry to TSNN.
TSNN: How did you get… more
May 12, 2016
For the seventh year in row, Trade Show News Network will hold its prestigious and original TSNN Awards program that honors the top fastest-growing shows in attendance and net square footage Oct. 28-30 in Atlantic City, N.J.
The list of 50 shows that will be feted during the three-day, celebration-filled weekend can be found listed below and also HERE.
“The Top 50 fastest-growing show winners were chosen by their show’s growth rate between 2013-2015 in attendance and net square footage,” said TSNN President and Editor-in-Chief Rachel Wimberly.
She added, “We are really excited to fete… more
May 11, 2016
The Center for Exhibition Industry Research (CEIR) announced today the release of the second report in its newest series, 2016 Attendee Retention Insights Part Two: Exhibition Floor Features that Build a Loyal Alumni Attendee Audience.
This landmark body of research offers organizers a comprehensive resource to help understand the profile of attendees that visit an exhibition repeatedly and the content that turns them into loyal customers.
"Response to this new study is strong,” said CEIR President and CEO Brian Casey, CEM. “Clearly organizers are looking for direction on… more
May 10, 2016
Candied bacon and cold beer were just some of the offerings that whet the appetites of attendees at the Reed Exhibitions’ National Hardware Show that took place May 5-7 at the Las Vegas Convention Center. A global gathering of products for DIY home improvement, the event spanned about 600,000 net sq. ft., similar to last year, and featured 2,800 exhibitors, including 700 first-timers. It’s expected to attract about 30,000 attendees.
“All our buying categories, from garden retailers to wholesales, are up,” said Rich Russo, industry vice president for the National Hardware Show. “The sentiment… more
May 10, 2016
Last week, the Hong Kong Trade Development Council (HKTDC) concluded its 31st Hong Kong Gifts & Premium Fair at Hong Kong Convention and Exhibition Centre (HKCEC), and the 11th Hong Kong International Printing & Packaging Fair at AsiaWorld-Expo (AWE).
Both fairs ran April 27-30, attracting a total of more than 64,000 buyers from 134 countries and regions.
Co-organised with the Hong Kong Exporters’ Association (HKEA), the Gifts & Premium Fair featured a record of more than 4,300 exhibitors from 35 countries and regions, with first time participants from Estonia and South Africa.… more
May 10, 2016
jwc GmbH of Germany has been selected through public tender to develop the Master Plan for the new venue in Shenzhen, the Shenzhen International Convention & Exhibition Center (SZICEC), by SZICEC Construction Headquarter.
Located in Shenzhen Airport New Town, in the heart of the Pearl River Delta and Guangdong Free Trade Zone, the new exhibition venue is set to become the largest exhibition venue in the world.
By its completion, it will offer 500,000 square meters of indoor exhibition and conference space. Phase 1 of construction, scheduled to start in September 2016, will result in 400,… more
May 10, 2016
The digitization of events, as well as the proliferation of platforms, applications, and devices designed to “retool” traditional trade shows, is proceeding much more quickly than many are prepared for.
In his forthcoming book, “Future of the Tradeshow Industry, the Modern Digital Tradeshow (MDT”), Francis Friedman dives deep into digital transformation, increasing competition from online marketing channels and private corporate events, and the need to redouble efforts on improving the customer experience.
In this TSNN Webinar, moderator Michelle Bruno will lead a discussion… more
May 10, 2016
Asian Attractions Expo (AAE) 2016's trade showfloor continues to grow at a record-breaking rate with 11,500 net square meters of exhibit space reserved by more than 350 companies.
The strong interest by international manufacturer and supplier companies to showcase their new products and services is reflective of the growth of the attractions industry in the Asia-Pacific region and China specifically. AAE 2016 takes place June 13-16 at the Shanghai New International Exhibition Centre in China, with the showfloor open June 14-16.
The event is the region's premier global conference… more
May 10, 2016
Following its success in 2015, the 12th edition of Meat Expo China is scheduled to run Nov. 14-16, once again at the Shanghai New International Expo Centre in China.
Organised by Messe Frankfurt (Shanghai) Co Ltd and Circulation Industry Promotion Center of the Ministry of Commerce of P.R. China (CIPC), the annual show compiles one of the most comprehensive showcases on cutting-edge technologies and machinery, meat and meat-based products as well as total solutions for the meat-processing industry in China.
Richard Li, general manager of Messe Frankfurt (Shanghai) Co Ltd, the… more
Partner Voices
MGM Resorts is committed to fostering an inclusive and diverse culture, not just among employees and guests but also within its supply chain. The company prioritizes procuring goods and services from businesses owned by minorities, women, veterans, people with disabilities, LGBTQ individuals and those facing economic disadvantages. This commitment is integral to MGM Resorts' global procurement strategy.
Through its voluntary supplier diversity program, MGM Resorts actively identifies and connects certified diverse-owned suppliers to opportunities within its supply chain. The company is on track to spend at least 15% of its biddable procurement with diverse-owned businesses by 2025, demonstrating that supplier diversity is not only a social responsibility but also a strategic business imperative.
Supplier diversity isn’t just the right thing to do – it’s good for business. A diverse supply chain allows access to a broader range of perspectives and experience, helping to drive innovation, entrepreneurship and resilience, while strengthening communities. At MGM Resorts, engaging diverse suppliers ensures best-in-class experiences for guests and clients. Supplier diversity ensures a more resilient supply chain while supporting economic development in the communities in which it operates.
The impact of MGM Resorts' supplier diversity initiatives is significant. In 2023, these efforts supported over 3,500 jobs across more than 30 states, contributed over $214 million in income for diverse-owned businesses and generated more than $62 million in tax revenue. The story extends beyond the numbers – it reflects the tangible benefits brought to small and diverse-owned businesses, fostering economic empowerment in their communities.
MGM Resorts also supports the development and business skills of diverse-owned businesses through investment, mentorship and education. Through the MGM Resorts Supplier Diversity Mentorship Program, the company identifies, mentors and develops diverse-owned businesses to fill its future pipeline, while providing businesses with tools and resources to empower and uplift. Since 2017, the program has successfully graduated 105 diverse-owned businesses and is on track to achieve its goal of 150 graduates by 2025.
MGM Resorts’ commitment to supplier diversity not only enhances its business operations but also plays a crucial role in uplifting communities and fostering economic development. This approach reinforces the idea that diversity is a powerful driver of innovation and resilience, benefiting both the company and the wider community.