News
Sep 20, 2018
The momentum behind the use of social media as a marketing tool is continuing to grow, according to the results of EXHIBITOR Magazine’s 2018 Social Media Marketing Survey, the fifth in a series of research efforts geared toward finding out how exhibit and event marketers are using social media.
“In 2010, EXHIBITOR surveyed 400 marketers to obtain benchmark data on everything from which social media sites were proving the most popular for marketing purposes to what corporate objectives, if any, social media was helping companies to achieve,” explained Travis Stanton, editor of EXHIBITOR. … more
Sep 20, 2018
The International Association of Exhibitions and Events has joined forces with The Power Of Preparedness (TPOP) to offer customized safety and security training to the exhibitions and events industry through IAEE’s CEM Learning Program.
“This collaboration stems from our work with the Exhibitions and Meetings Safety and Security Initiative (EMSSI),” said David DuBois, IAEE president and CEO. “The additional training geared specifically to our industry is an important added element to addressing the need for guidelines and best practices regarding safety and security at our events and in our… more
Sep 19, 2018
Last week, the Las Vegas Convention and Visitors Authority Board of Directors gave the go-ahead for construction to begin Phase Two of the Las Vegas Convention Center District expansion.
“This is an incredibly important and exciting time, not just for the LVCVA but for the entire destination,” said Steve Hill, CEO of the LVCVA. “With today’s approval, we’re delighted to join a boom in development that’s on a scale that we haven’t seen in more than a decade.”
He continued, “We’ve been the No. 1 trade show destination in North America for 24 consecutive years, but we must continue to be… more
Sep 18, 2018
Show organizers using Gleanin, a social referral marketing platform for exhibitions, can now offer their event registrants the ability to use WhatsApp to broadcast their participation and invite their friends and colleagues to attend.
Since the inception of Gleanin Connect, Gleanin’s social referral marketing tool, visitors have been able to broadcast their event attendance through social media channels including Facebook, LinkedIn and Twitter, as well as invite their contacts via email.
Immediately available to all Gleanin customers and their registrants, the additional WhatsApp… more
Sep 18, 2018
Event marketing fuels rapid revenue growth for enterprise companies, according to a new study by Harvard Business Review Analytic Services and Splash, a New York City-based provider of end-to-end event marketing software.
Titled, “The Event Marketing Evolution: An Era of Data, Technology, and Revenue Impact,” the report confirms a new era for event marketers in which high-performing companies are investing more in event technology and accurately tying event activity to actual revenues or profits.
The study, which surveyed more than 700 enterprise executives and shares impactful insights on… more
Sep 17, 2018
After being introduced to environmental science and sustainability in high school, Jessica Glenn knew what she was meant to do with her life. As the Director of Sustainability at Freeman, Glenn is driven to help show organizers produce more environmentally friendly events that also maximize the attendee experience by getting them excited about and invested in sustainability. TSNN had a chance to sit down with Glenn to hear about her passion for green events, how some shows are pushing the envelope to lessen their environmental footprint and how it truly takes a village to create a sustainable… more
Sep 16, 2018
UBM India, UBM plc’s subsidiary, together with BolognaFiere launched the inaugural edition of Cosmoprof India at Sahara Star Hotel in Mumbai, running from 10th to 11th September 2018.
A total of 107 companies from 15 countries attended the two-day event. The new show provided opportunities for brands of finished products, especially those from the following categories: cosmetics & toiletries, beauty salon, hair, nail and accessories, and for the supply chain, contract manufacturing and private labels, applicators, primary and secondary packaging.
Yogesh Mudras, Managing Director, UBM… more
Sep 16, 2018
Earlier this week, Pico Thailand, the Thai-listed subsidiary of Pico Far East Holdings, released its financial results for the quarter ended 31st July 2018. Revenues in the quarter were US$13 million, an increase of 25% over the same quarter in 2017. However, the company’s profits in the quarter dropped 26% down to US$386,000.
The company attributed the increase in revenues to a strong performance in its exhibition business and event marketing business. According to the company, that core business unit has fully rebounded following the cancellation and postponement of several key customers’… more
Sep 16, 2018
This week, the Singapore Tourism Board (STB) announced who will replace former chief executive Lionel Yeo who stepped down in May this year. STB has appointed Keith Tan as its new Chief Executive with effect from 29th October.
Tan is currently the Deputy Secretary (Policy) of Singapore’s Ministry of Defence where Tan is responsible for defence policy, strategic communications, national education and “Total Defence”.
Loh Khum Yean, permanent secretary for the Ministry of Trade and Industry, commented, “[Tan’s leadership experience] will equip him well to lead STB to achieve its next lap by… more
Sep 16, 2018
Inspired by SPS IPC Drives in Nuremberg, Germany, and its first sister event in China, SIAF – SPS Industrial Automation Fair Guangzhou, Smart Industry Solutions Shanghai (SISS) was successfully held Sept. 4.
The conference took place concurrently with Shanghai Intelligent Building Technology (SIBT) and Shanghai Smart Home Technology (SSHT) this year for the first time, providing a supplementary programme for these fairs’ visitors to discover more about the latest manufacturing solutions for their technology products.
Organised by Guangzhou Guangya Messe Frankfurt Co Ltd, the third edition… more
Partner Voices
MGM Resorts is renowned for its exceptional service and diverse venue options across Las Vegas, Detroit, Springfield, National Harbor, Biloxi, and Atlantic City, providing flexible spaces for meetings of any size. Beyond these offerings, MGM Resorts distinguishes itself through a strong commitment to social responsibility and sustainability, making it an ideal choice for your next meeting.
At the core of MGM Resorts' company values is its platform, "Focused on What Matters," dedicated to meeting customer needs while advancing socially responsible practices. This commitment is evident in several key areas:
Protecting Natural Resources
MGM Resorts is home to industry-leading recycling, renewable electricity and water conservation programs. Some highlights include a cogeneration power plant at ARIA, producing ultra-efficient electricity; one of America’s largest contiguous rooftop solar arrays atop the convention center at Mandalay Bay; and onsite wells that provide water for the celebrated Fountains of Bellagio, avoiding reliance on precious Colorado River water. These efforts and many more save on natural resources while boosting attendee satisfaction.
Committed to Community
Always striving to be good neighbors, MGM Resorts works to avoid food waste and combat food insecurity with the Feeding Forward program. In partnership with local food banks, they safely divert unserved food to food insecure members of the community. Since 2016, over 5 million meals have been provided, highlighting MGM Resorts' commitment to minimizing food waste and addressing community needs.
MGM Resorts supports clients in their responsible-meetings efforts, not only with efficient venues but also waste-reducing décor and signage; sustainable food and beverage options; and outreach to help planners communicate sustainability efforts to attendees. What’s more, they offer a Mindful Meetings series that puts attendee wellness first—through fitness and mindfulness activities, and in give-back events with local charity organizations.
Fostering Diversity & Inclusion
To MGM Resorts, a diverse and talented workforce is essential to success. By cultivating innovative strategies that consider multiple perspectives and viewpoints, the company creates an inclusive workplace culture that benefits its employees and community. MGM Resorts takes pride in being a welcoming home for veterans, individuals with disabilities, people from diverse backgrounds, LGBTQ+ community members, and more. This commitment to inclusion is reflected in the company's recruitment and hiring practices and its social responsibility initiatives. From the workplace to the community, MGM Resorts' commitment to diversity, equity and inclusion remains unwavering, and its efforts continue to create a more equitable and sustainable world for all.
MGM Resorts offers unparalleled service and venue options while standing out for its proactive approach to sustainability and community engagement. Choosing MGM Resorts for your next meeting means aligning with a company that values social responsibility, efficiency, and attendee satisfaction, ensuring a meaningful and impactful event experience.