Tech News

Jun 08, 2014
Trade Show News Network will be offering another of its well-regarded complimentary webinars June 12 at 1 p.m. EST. Please register HERE.  It’s now possible to identify and pinpoint people and objects on the trade show floor with incredible accuracy. Real-Time Location Systems - RFID, beacons, magnetic fingerprints, light pulses, and NFC - offer varying degrees of precision and benefits to organizers, attendees, sponsors, exhibitors and venues.   In this TSNN Webinar moderated by Michelle Bruno, a panel of geolocation and microlocation experts will discuss the science… more
Jun 08, 2014
Over the last few years, a well-functioning smartphone app has become the primary resource that attendees on the go use to plan ahead for trade shows and conferences.  For busy event organizers too, the event app can be a handy resource for providing exemplary customer service to event participants. Here are some features that can extend the functionality of your mobile solution beyond the basic search and plan features: 1. Notifications In 2013, the venue of a key event at National Electrical Contractors Association’s annual convention and exposition had to be changed less… more
Jun 01, 2014
“People look at your brand’s voice as a true representation of its heart and soul.” - Lori Randall Stradtman, Online Reputation Management for Dummies (www.social-media-design.com) Brands with positive reputations attract more customers, have longevity and deliver higher than normal ROI to organizations. Many brand management teams pay a lot of attention to their customers’ feedback in direct interactions, but most neglect to proactively manage their brand’s online reputation. When a crisis erupts all of a sudden, such teams are caught off guard, and then it… more
Jun 01, 2014
Exhibitors constantly are trying to find the next big thing that will make show attendees, who’ve seen it all before, stop in their tracks and take notice of the exhibitor’s booth. A new display unit by Pufferfish out of the United Kingdom just may be that next big thing. Pufferfish, the maker of PufferSphere spherical display systems, has a new smaller display called the PufferSphere M. This new sphere is powerful enough to stand out in a bright environment, such as a trade show floor. Nichole Potts, sales manager at Freeman said, “Projection mapping is all the rage now,… more
Jun 01, 2014
“People look at your brand’s voice as a true representation of its heart and soul.” - Lori Randall Stradtman, Online Reputation Management for Dummies (www.social-media-design.com) Brands with positive reputations attract more customers, have longevity and deliver higher than normal ROI to organizations. Many brand management teams pay a lot of attention to their customers’ feedback in direct interactions, but most neglect to proactively manage their brand’s online reputation. When a crisis erupts all of a sudden, such teams are caught off guard, and then it… more
Jun 01, 2014
Exhibitors constantly are trying to find the next big thing that will make show attendees, who’ve seen it all before, stop in their tracks and take notice of the exhibitor’s booth. A new display unit by Pufferfish out of the United Kingdom just may be that next big thing. Pufferfish, the maker of PufferSphere spherical display systems, has a new smaller display called the PufferSphere M. This new sphere is powerful enough to stand out in a bright environment, such as a trade show floor. Nichole Potts, sales manager at Freeman said, “Projection mapping is all the rage now,… more
May 25, 2014
With so many event apps on the market today, how is an event organizer to choose which one is right for their event? Just about every app will offer what are now considered the basics. Those being a schedule, exhibitor list, show information, social media connectivity and some type of networking tool. To stand out, app providers are constantly upping their game with add-ons. Some of the new tools being offered are enhancements to the attendee experience, such as gamification. Other providers are offering tools that benefit the organizer and exhibitors. An example of a tool within an app that… more
May 25, 2014
With so many event apps on the market today, how is an event organizer to choose which one is right for their event? Just about every app will offer what are now considered the basics. Those being a schedule, exhibitor list, show information, social media connectivity and some type of networking tool. To stand out, app providers are constantly upping their game with add-ons. Some of the new tools being offered are enhancements to the attendee experience, such as gamification. Other providers are offering tools that benefit the organizer and exhibitors. An example of a tool within an app that… more
May 17, 2014
Shifting from one technology platform to another can be a painful experience for some organizations. There are, however, ways to reduce the disruption for staff and customers. When the American Academy of Orthopaedic Surgeons (AAOS) had no choice but to transition from an in-house software solution to a third-party platform for exhibits contracts and financial management, staffers planned ahead for the transition. AAOS’ Exhibits Assistant, Jason Raymond offers some tips on how to reduce the pain of change: Involve multiple departments in the decision-making process. From the beginning,… more
May 17, 2014
Meeting planners who will be heading to Orlando in June for Reed Travel Exhibitions’ Americas Incentive, Business Travel and Meetings Exhibition will have the chance to take advantage of the event’s Innovation Zone. The zone, managed by The Meeting Pool, will be a place for attendees to learn about and gain experience about the latest technologies impacting the industry. “The Innovation Zone is a popular draw for AIBTM and a perfect illustration of our commitment to provide members with the tools and education necessary to advance their careers,” said Michael Lyons,… more
Partner Voices
MGM Resorts is committed to fostering an inclusive and diverse culture, not just among employees and guests but also within its supply chain. The company prioritizes procuring goods and services from businesses owned by minorities, women, veterans, people with disabilities, LGBTQ individuals and those facing economic disadvantages. This commitment is integral to MGM Resorts' global procurement strategy.    Through its voluntary supplier diversity program, MGM Resorts actively identifies and connects certified diverse-owned suppliers to opportunities within its supply chain. The company is on track to spend at least 15% of its biddable procurement with diverse-owned businesses by 2025, demonstrating that supplier diversity is not only a social responsibility but also a strategic business imperative.    Supplier diversity isn’t just the right thing to do – it’s good for business. A diverse supply chain allows access to a broader range of perspectives and experience, helping to drive innovation, entrepreneurship and resilience, while strengthening communities. At MGM Resorts, engaging diverse suppliers ensures best-in-class experiences for guests and clients. Supplier diversity ensures a more resilient supply chain while supporting economic development in the communities in which it operates.   The impact of MGM Resorts' supplier diversity initiatives is significant. In 2023, these efforts supported over 3,500 jobs across more than 30 states, contributed over $214 million in income for diverse-owned businesses and generated more than $62 million in tax revenue. The story extends beyond the numbers – it reflects the tangible benefits brought to small and diverse-owned businesses, fostering economic empowerment in their communities.    MGM Resorts also supports the development and business skills of diverse-owned businesses through investment, mentorship and education. Through the MGM Resorts Supplier Diversity Mentorship Program, the company identifies, mentors and develops diverse-owned businesses to fill its future pipeline, while providing businesses with tools and resources to empower and uplift. Since 2017, the program has successfully graduated 105 diverse-owned businesses and is on track to achieve its goal of 150 graduates by 2025.     MGM Resorts’ commitment to supplier diversity not only enhances its business operations but also plays a crucial role in uplifting communities and fostering economic development. This approach reinforces the idea that diversity is a powerful driver of innovation and resilience, benefiting both the company and the wider community.