New Business Contracts: Convention Data Services, Experient, Exhibitor Invites All Score Clients

July 13, 2015

It may be summertime, but business still is happening with several companies signing, or adding onto, contracts with trade shows.  

The Craft & Hobby Association (CHA) has just signed a three-year contract with Convention Data Services (CDS) to provide full registration services, a customer service contact center, exhibitor services and onsite support for the CHA MEGA Show.

Next year marks the 75th anniversary of the CHA MEGA Show, Jan. 7-12 in Anaheim, which is the largest global event for the craft and hobby industry.

Thousands of buyers from more than 56 countries attend the MEGA Show for six days of education, networking and product innovations.

“Both CDS and CHA have their eyes set on a successful MEGA Show,” said Tina Lynn Mercardo, CEM, associate vice president of Events & Expositions at CHA.

She added, “CDS’ innovative technology is designed to ease the registration process for our attendees and exhibitors. We will be able to offer our constituents exceptional service and demonstrate the show’s value from the very second they register to attend.”

Promotional Products Association International (PPAI) and Experient plan to unify event housing and registration together at The PPAI Expo and Expo East.                                  

For the past three years, Experient has been providing registration and lead services for these events. Combining demographic and behavioral data drived from registration and housing will allow event organizers to see and understand more about their events than ever.

With this data, business decisions can be made that will enhance marketing efforts and result in better guest experiences, according to Experient officials

“Experient has done a great job with our registration and we believe that combining registration and housing will enhance our member experience,” said Darel Cook, PPAI director of expositions & meetings.

He added, “Our ability to create individual experiences through complete data knowledge from combined registration, lead, and housing services separates us from our competition and furthers our goal to make the PPAI Expo and Expo East exceptional and unique events.”

Exhibitor Invites, a service offered by shows to help their exhibitors invite attendees, just scored several new contracts and resigned ones with WEFTEC 2015, PhotoPlus Expo 2015, Enterprise Connect 2016, 2015 International Pool Spa Patio Expo, KBIS 2016, CAMX 2015, AVA 2015 (Association for Vascular Access), 2015 NASS Annual Meeting (North American Spine Society) and GlobalShop 2016.

“Exhibitor Invites is proud to work with these and many other great shows," said Evan Shubin, president and co-founder Exhibitor Invites. "We appreciate all the support these past seven years!”

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MGM Resorts is committed to fostering an inclusive and diverse culture, not just among employees and guests but also within its supply chain. The company prioritizes procuring goods and services from businesses owned by minorities, women, veterans, people with disabilities, LGBTQ individuals and those facing economic disadvantages. This commitment is integral to MGM Resorts' global procurement strategy.    Through its voluntary supplier diversity program, MGM Resorts actively identifies and connects certified diverse-owned suppliers to opportunities within its supply chain. The company is on track to spend at least 15% of its biddable procurement with diverse-owned businesses by 2025, demonstrating that supplier diversity is not only a social responsibility but also a strategic business imperative.    Supplier diversity isn’t just the right thing to do – it’s good for business. A diverse supply chain allows access to a broader range of perspectives and experience, helping to drive innovation, entrepreneurship and resilience, while strengthening communities. At MGM Resorts, engaging diverse suppliers ensures best-in-class experiences for guests and clients. Supplier diversity ensures a more resilient supply chain while supporting economic development in the communities in which it operates.   The impact of MGM Resorts' supplier diversity initiatives is significant. In 2023, these efforts supported over 3,500 jobs across more than 30 states, contributed over $214 million in income for diverse-owned businesses and generated more than $62 million in tax revenue. The story extends beyond the numbers – it reflects the tangible benefits brought to small and diverse-owned businesses, fostering economic empowerment in their communities.    MGM Resorts also supports the development and business skills of diverse-owned businesses through investment, mentorship and education. Through the MGM Resorts Supplier Diversity Mentorship Program, the company identifies, mentors and develops diverse-owned businesses to fill its future pipeline, while providing businesses with tools and resources to empower and uplift. Since 2017, the program has successfully graduated 105 diverse-owned businesses and is on track to achieve its goal of 150 graduates by 2025.     MGM Resorts’ commitment to supplier diversity not only enhances its business operations but also plays a crucial role in uplifting communities and fostering economic development. This approach reinforces the idea that diversity is a powerful driver of innovation and resilience, benefiting both the company and the wider community.