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Nov 25, 2020
With virtual elements taking an increasingly prominent role in the events industry, new digital technologies continue to emerge to aid planners with the various components involved in a meeting or exhibition. Here are four recently launched tools that help organizers in everything from site selection and exhibit booth design to networking and awards. IFEMA Virtual Site Tour Madrid-based IFEMA launched a new digital tool that offers a 360-degree virtual tour of the indoor and outdoor spaces, rooms and halls at its Feria de Madrid and IFEMA Palacio Municipal meeting venues. The new… more
Nov 19, 2020
Event technologies everywhere are stepping up to the plate in 2020, attempting to ease meeting planners’ woes that virtual experiences can never quite measure up to face-to-face events. Yet one element that hasn’t been addressed is the virtual awards show — until now. MeetingPlay, a Maryland-based technology company for events and conferences founded in 2011, has launched a new feature designed to nearly replicate the experience of an in-person awards night, both for recipients and attendees. The impetus for designing this feature came from MeetingPlay listening closely to its clients. “A… more
Nov 11, 2020
While virtual events and video conferencing aren’t a perfect substitute for face-to-face, technology that replicates the real-life experience as much as possible could be a viable option, particularly for work teams and stakeholders wanting to stay connected during the COVID-19 era. Enter Preciate, a relationship-building platform for workplaces that launched Preciate Social, the first virtual socializing and teambuilding platform designed specifically for companies and teams, in late September. Built to provide an immersive experience that replicates the atmosphere of real-life business… more
Nov 06, 2020
Event technology and services companies 365 MEDIA and Taffy Event Strategies have formed a new strategic partnership to provide nonprofits and associations with needs analysis, planning and execution of virtual and hybrid events. The alliance comes on the heels of 365 MEDIA’s recent launch of its virtual event playbooks and services, designed to help associations and nonprofits maximize growth potential in the virtual realm.  The new collaboration will facilitate the sharing of virtual event best practices to deliver expertise, ROI and efficiency for organizations seeking to pivot to virtual… more
Oct 26, 2020
In late June, TSNN reported that Event Tech Live, the annual London, U.K.-based trade show and conference dedicated to event technology, would take place as a hybrid event. However, due to new gathering restrictions in response to rising COVID-19 infections across the U.K., coupled with travel restrictions for international exhibitors, the decision was made to push the show to virtual only. Now, ETL is scheduled to take place virtually from Nov. 2-6, with plans for a hybrid event in 2021. In normal years, the face-to-face event offers educational programming across six stages, showcases… more
Oct 21, 2020
In the continuing evolution of virtual and hybrid events, the role of digital technology used to host those events has continued to evolve as well. To help sort through some of the new technology designed to aid organizers as they plan their virtual and hybrid meetings, here are four recently launched virtual event platforms. e-Attend Virtual Experience Denver-based event services company Image Audiovisuals has added a virtual event platform to its e-Attend technology. The new e-Attend Virtual Experience links broadcast-quality production, recording and live streaming services with virtual-… more
With the impact of COVID-19 continuing to affect the live events business, Clarion Events North America has released a new quartet of digital products. This includes Virtual Product Showcases, Episodic Content Series, On-Demand Education Membership Packages and Virtual MATCH Meetings. Through all of these virtual products, the emphasis is on fostering new, qualified relationships.  “The events industry has been overdue for a change and our teams have taken this as a time to reimagine our offerings, working with their customers to define what matters most across each of our industry sectors… more
Oct 07, 2020
Originally scheduled for May 27 and postponed due to the pandemic, Exhibition and Convention Executives Forum (ECEF) will now be held Nov. 18 as a retooled virtual experience.  To aid in transitioning the annual information-sharing and networking event for independent organizers and leaders of associations, Sam Lippman, ECEF producer and president of Lippman Connects, has partnered with Freeman. As part of the partnership, Freeman will provide the virtual event platform and serve as the exclusive gold sponsor. “I have watched the Freeman team strengthen their capabilities in strategy,… more
Oct 01, 2020
Seattle-based event marketing platform Banzai recently acquired High Attendance, a cloud-based virtual and hybrid event management software for enterprises. Banzai plans to integrate its flagship marketing automation platform, Banzai Reach, with High Attendance’s platform to give Banzai customers — including Adobe, Chef Software, Dell, Pure Storage and other large enterprises — a seamless experience for growing and engaging their audiences. “Currently the event marketing landscape is a mess,” said Brian Goldfarb, CMO at Chef Software. “It’s littered with half-baked solutions that were not… more
Sep 24, 2020
The NAB Show, the leading trade show and conference for media, entertainment and technology professionals held each spring in Las Vegas, is gearing up to launch NAB Amplify. This year-round digital platform is designed to serve, engage and grow the show’s global community. Launching in beta in November, the interactive online platform will work to support and extend the live show’s impact by providing ongoing, real-time opportunities for networking, discovery and education. In addition to connecting users with relevant products, services and information to advance their businesses and… more

Partner Voices

As event professionals and destinations adjust,  adapt and evolve in these uncharted waters,  it is imperative that substantial resources be put in place for all of the people responsible for planning and executing tradeshows and expositions.   At Mohegan Sun we have built an industry-leading COVID-19 Resource Center,  with a combination of pictures from recent successful events held since our reopening on June 1st,  along with several easy to share,  downloadable documents such as our Operati