News

Aug 06, 2021
With many events forced to go virtual within the past 18 months due to the global health crisis, there’s a good chance that this tumultuous time in the industry’s history will not only be remembered as a challenging one, but also a valuable learning experience. Case in point: the 2021 PRSA Travel & Tourism Conference, which took place digitally June 15-16. Produced by the Public Relations Society of America (PRSA) and designed for public relations professionals from CVBs, resorts and hotels, airlines and other transportation services, cruises, attractions, travel-related media companies… more
Aug 05, 2021
While leisure travel is starting to make a comeback, the U.S. hotel industry’s road to recovery from the pandemic is forecasted to be a prolonged and uneven one, with urban markets disproportionately impacted, according to a new report and state-by-state job loss breakdown released last month by the American Hotel & Lodging Association.  The uptick in leisure travel has improved industry projections that were made at the beginning of this year, but the hospitality industry overall still remains well below pre-pandemic levels, according to Chip Rogers, president and CEO of AHLA, the sole… more
Aug 04, 2021
Virtual and hybrid events continue to transform the industry at warp speed, with companies reshaping the way attendees interact and share information and the way event organizers plan truly engaging events. Check out some of the latest developments that are moving event tech forward.  JUNO Creating lasting community ecosystems is at the core of digital experience platform JUNO. The company has just come full circle with the release of “From Here to 365,” a new guide to assist organizations with digitally transforming their events and driving year-round audience engagement. "From Here to… more
Aug 04, 2021
For many buyers at last month’s Summer 2021 Atlanta Market, returning to the biannual gift, décor and lifestyle market felt like a homecoming. Held July 13-19 at AmericasMart Atlanta, the show beat industry expectations with an uptick in out-of-region attendees, independent retailers and buying groups, along with enthusiastic reports of record-breaking sales across its home and gift collections. “The safety measures and the graciousness of the Atlanta Market staff have left me with a smile on my face and an incredible hope for the future of our business and brick and mortar stores!” said… more
Aug 03, 2021
One of the many effects of the pandemic was the movement of many city residents to nearby suburbs. The same reasons for the mini-exodus, namely cost and convenience, could also lead more events to make similar leaps. If any region is capable of a shift in event locations, it’s the surrounding areas outside the nation’s capital. Beyond being home to the federal government, Washington, D.C. and its neighboring counties are the hub of many national associations. Marriott International makes its home in nearby Bethesda, Maryland (where its new headquarters will also be located) and Hilton’s… more
Aug 02, 2021
The Events Industry Council (EIC) recently launched an interactive, self-paced online version of its in-person Sustainable Event Professional Certificate Program (SEPC), putting educational opportunities within easier reach for event planners, suppliers and sustainability professionals seeking to improve the environmental performance of their events and services. Developed by a globally diverse group of business events industry leaders and experts in sustainability, social impact and event management, the course covers 16 modules that include understanding the business value of… more
Jul 30, 2021
San Francisco-based Hubilo has been at the forefront of the virtual and hybrid event boom that continues to reshape the attendee experience, and the company’s latest developments further enhance its ability to deliver industry-leading event tech experiences. Hubilo recently unveiled its newly improved, all-in-one virtual and hybrid events platform and formed a strategic partnership with Rockville, Md-based Precon Events.  The latest release of Hubilo’s platform comes with new features designed to improve attendee engagement, nurture greater human connection and elevate the ROI of events in… more
Jul 29, 2021
With the Centers for Disease Control (CDC) reversing its stance on mask-wearing for fully vaccinated people July 27, Roger Dow, president and CEO of the U.S. Travel Association, said that adhering to the new recommendations allows people to continue to safely return to their professional lives, including in-person meetings and events.  “From the onset, we have said our industry will follow the guidance of public health authorities,” Dow said. “The last thing we want is a backslide in the nascent recovery of travel, particularly as business travel slowly begins to rebuild.”  He added, “The… more
Jul 28, 2021
Do you want to leave your event audience stunned just like the last marketing campaign of a brand you fell in love with? Convincing potential attendees to attend your event is a difficult task. Get these five marketing strategies in place for your next event, and see a flurry of global audiences come your way. Invite attendees to pre-login and network with peers: Replicate the X factor of a meet-and-greet for your virtual attendees. Invite them to a virtual soiree where they can pre-login onto the virtual event platform to interact with people of similar interests. This marketing tactic… more
Jul 28, 2021
Full-service production company CNTV has been helping clients tell their unique stories through dynamic video coverage experiences for nearly 14 years. To amplify those messages and further boost engagement, attendance and revenue, the company recently launched CNTV Marketing, offering a one-stop solution for the meetings, exhibitions, and events industry.  “We’ve consistently heard from clients that they are interested in more holistic offerings from CNTV, and the marketing division will provide just that,” said Carrie Ferenac, co-founder and president of the company. “It’s not only about… more

Partner Voices

Las Vegas is home to world-leading tech conferences, such as Amazon Web Services (AWS) re:Invent in late 2021 and CES in January 2022. It’s where the world’s brightest minds once again are coming together – in person – to discuss the very future of tech, digital transformation, and innovations to help people live and work more productively. It’s only fitting that as a destination Las Vegas is transforming the guest experience with unique venue technology ranging from secure hybrid meetings to contactless payments to some of the largest digital screens in the world.