News

Sep 08, 2021
Imagine if sponsors and exhibitors kept returning to participate at your events. Isn't that every event planner's dream? This is possible! All you need is to identify the outcomes a sponsor or exhibitor wants and help them reach their goals through a consistent approach. Getting visibility and generating sales/leads are two common event goals sponsors and exhibitors have. Below are five ways to help them achieve these goals. 1. Promote on social media and email Helping sponsors and exhibitors meet their goals is a process that can start long before the event. You can promote their… more
Sep 08, 2021
Ellen Schwartz isn’t exactly afraid to speak her mind. In fact, being outspoken is more like her superpower. A dynamic yet down-to-Earth industry professional who has worked for more than 40 years in the trade show and events industry, she exudes the kind of confidence that comes from years of experience and the wisdom gained from working her way up the ranks in show management, convention center sales and marketing roles and finally, venue management.   In this first edition of our new interview series about women in leading roles in the meetings and events industry, TSNN had the privilege… more
Sep 07, 2021
Event professionals and suppliers have happily descended upon Las Vegas since 2011 for IMEX America, but this year is shaping up to be an even more joyful experience for everyone involved, as they join with peers in-person again after a long and challenging hiatus due to the pandemic. IMEX America 2021, billed as a “homecoming for the global events community,” is the 10th edition of the show. IMEX Group is marking the milestone with plenty of unique opportunities to conduct business, connect, learn and grow Nov. 9-11 at its new home: Mandalay Bay Resort and Casino. “We can’t wait to see the… more
Sep 07, 2021
Sponsored by San Diego Tourism Authority Whether you’re returning or visiting for the first time, San Diego is ready to greet you with open skies and wide-open spaces. Our sun-soaked surroundings, sandy beaches and countless outdoor venues and renovations will liberate your thinking, open you up to big ideas and renew your outlook. Because when it comes to getting down to business, San Diego offers the ideal backdrop to elevate any meeting or event. Make Your Meeting Safe — and Sunny San Diego makes it easy to gather safely outdoors, and our teams are dedicated to ensuring the health, well… more
Sep 07, 2021
The Center for Exhibition Industry Research (CEIR) recently released two more case studies from its Global Virtual Event Trends series, which examines the insights of organizations that traditionally run or manage in-person B2B exhibitions but pivoted to producing virtual events due to COVID-19-related constraints and regulations.  As the latest case studies in the series, Case Study: Access Intelligence and Case Study: 1st Arabia Tradeshow & Conferences provide real-world examples of how each organization adapted its events to the effects of the COVID-19 pandemic, the results of their… more
Sep 02, 2021
As the escalating climate change crisis continues to plague the planet, the Global Association of the Exhibition Industry (UFI) and the Joint Meetings Industry Council (JMIC) have teamed up to unite the events industry for a massive push to diminish its carbon footprint. Today, UFI unveiled the Net Zero Carbon Events initiative, which is hosted by JMIC and supported by the United Nations Framework Convention on Climate Change (UNFCCC). The aim is to attract and connect major events industry stakeholders around the world, including organizers, planners, exhibitors, venues, destinations and… more
Sep 02, 2021
As those in the meetings and exhibitions industries know all too well, changes in the COVID-19 pandemic are continuing to cause major challenges for event organizers, with any organization looking to host a trade show or conference tasked with taking changing information from public health officials into account. In such a complex environment, it can be understandably difficult for organizers to demonstrate their ability to run events in a safe and sustainable way.  Enter Epistemix, a leading provider of analytical tools that simulate how diseases, ideas and behavior spread through… more
Sep 01, 2021
After sitting closed for nearly 18 months, Chicago’s McCormick Place is once again hosting major trade shows and events, has welcomed back more than 1,000 full-time employees and is boasting a robust events schedule. Following the NBA Draft Combine in June, the campus enjoyed a busy July that harkened back to pre-pandemic days, hosting three major events within a few days of each other that brought in more than 150,000 guests. These included the Advertising Specialty Institute (ASI), the Nike Tournament of Champions and a special edition of a marquee event that McCormick has hosted for 60… more
Sep 01, 2021
After an 18-month hiatus, OFFPRICE Show returned to Las Vegas Fashion Week with a resurgence in buyer traffic, fueling cautious optimism for its 2022 shows. Although event participation wasn’t yet in line with pre-pandemic numbers, the biannual bargain apparel, accessories and footwear event still exceeded attendee expectations.   Held Aug. 7-10 at the Las Vegas Convention Center in close proximity to an array of Fashion Week trade shows, OFFPRICE Show remains the largest U.S. trade show dedicated to discount fashion, boasting approximately 450 exhibitors and 12,000 buyers in “normal” years… more
Aug 31, 2021
With the theme “Let’s Go UP,” the American Society of Association Executives (ASAE) took hybrid to new heights for its 2021 Annual Meeting, held Aug. 13-18. Nearly 3,200 association professionals and industry partners gathered virtually through the Intrado platform and in-person through innovative Pop-UPs around the country to exchange knowledge, tap into new possibilities, explore ground-breaking strategies and learn from inspiring leaders. Giving registrants options in the ways to access the content and solutions they need to keep their organizations relevant and positioned for prosperity… more

Partner Voices

Las Vegas is home to world-leading tech conferences, such as Amazon Web Services (AWS) re:Invent in late 2021 and CES in January 2022. It’s where the world’s brightest minds once again are coming together – in person – to discuss the very future of tech, digital transformation, and innovations to help people live and work more productively. It’s only fitting that as a destination Las Vegas is transforming the guest experience with unique venue technology ranging from secure hybrid meetings to contactless payments to some of the largest digital screens in the world.