| TSNN Trade Show News

Using Hollywood Tactics to Be a Better Storyteller for Virtual Events

At a trade show, we used to say you have three seconds to capture the attention of someone walking by your booth. But in a virtual event, engagement isn’t just earned once. You have to earn it again and again.

The past few months have reshaped the events industry, but now is the time to accept changes and retool. Virtual events might look a little different, but the goal is the same: to tell your unique story.

Centerplate Serves Thousands at San Diego Convention Center’s Homeless Shelter

While some major convention centers transformed into temporary medical relief centers as the pandemic took hold in early spring, one large venue has made the most of its empty exhibit halls and kitchens by caring for the community’s homeless individuals.

New Destinations International Campaign Highlights Value of CVBs During Crises

Destinations International recently announced its new “We’re Here to Help” recovery campaign, which aims to unify the meetings, events and travel industry by demonstrating that CVBs play a critical role in recovery when the unexpected happe

A Planner’s Health Safety Checklist for Live Meetings and Events

As the meetings and events industry continues to navigate the shifting post-pandemic landscape, planning and integrating the multitude of health safety updates will become essential to the successful return of in-person meetings and events. Attendees will require reassurance that the venue and event organizers take adequate precautions to execute social distancing best practices to keep them safe.

Lippman Connects Industry Peers With New Virtual Information-Sharing Experiences

Lippman Connects recently sold out the first of its new Digital Summits, which were created to facilitate the peer-to-peer exchange of information among event professionals in a virtual setting.

Convention Data Services Launches Contactless Event Tech Toolkit

As face-to-face trade shows and conferences begin to resume, it goes without saying that event organizers are going to be paying extra-special attention to health and safety practices.

UFI to Host ‘Glocalized’ Global Congress in November

Facing the fact that COVID-19-related global travel restrictions will likely continue over the coming months, UFI, the Global Association of the Exhibition Industry, has shifted the format of its 87^th

Top Strategies for Monetizing Online Events

Virtual conferences have now taken a firm hold in the event world, and as organizers grapple with the challenges of recreating physical experiences online, one of the main obstacles they face is boosting monetization.

3 Independent Event Suppliers Share How COVID-19 Has Changed Their Businesses

Since the coronavirus pandemic brought face-to-face events to a halt, larger event industry suppliers such as major convention centers,

Las Vegas Among the First Major U.S. Cities to Reopen for Business

Las Vegas officially welcomed back guests in early June after more than two months of being shut down due to the COVID-19 pandemic. Taking care to comply with directives from Nevada Governor Steve Sisolak, the Nevada Gaming Control Board and public health authorities — including guidelines set by the CDC and WHO — the city is among the first to strongly promote its reopening to travelers.

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Partner Voices

HERE, EVENTS HELP YOUR COMPANY AND THE COMMUNITY

MGM Resorts is committed to fostering an inclusive and diverse culture, not just among employees and guests but also within its supply chain. The company prioritizes procuring goods and services from businesses owned by minorities, women, veterans, people with disabilities, LGBTQ individuals and those facing economic disadvantages. This commitment is integral to MGM Resorts' global procurement strategy. Through its voluntary supplier diversity program, MGM Resorts actively identifies and connects certified diverse-owned suppliers to opportunities within its supply chain. The company is on track to spend at least 15% of its biddable procurement with diverse-owned businesses by 2025, demonstrating that supplier diversity is not only a social responsibility but also a strategic business imperative. Supplier diversity isn’t just the right thing to do – it’s good for business. A diverse supply chain allows access to a broader range of perspectives and experience, helping to drive innovation, entrepreneurship and resilience, while strengthening communities. At MGM Resorts, engaging diverse suppliers ensures best-in-class experiences for guests and clients. Supplier diversity ensures a more resilient supply chain while supporting economic development in the communities in which it operates. The impact of MGM Resorts' supplier diversity initiatives is significant. In 2023, these efforts supported over 3,500 jobs across more than 30 states, contributed over $214 million in income for diverse-owned businesses and generated more than $62 million in tax revenue. The story extends beyond the numbers – it reflects the tangible benefits brought to small and diverse-owned businesses, fostering economic empowerment in their communities. MGM Resorts also supports the development and business skills of diverse-owned businesses through investment, mentorship and education. Through the MGM Resorts Supplier Diversity Mentorship Program, the company identifies, mentors and develops diverse-owned businesses to fill its future pipeline, while providing businesses with tools and resources to empower and uplift. Since 2017, the program has successfully graduated 105 diverse-owned businesses and is on track to achieve its goal of 150 graduates by 2025. MGM Resorts’ commitment to supplier diversity not only enhances its business operations but also plays a crucial role in uplifting communities and fostering economic development. This approach reinforces the idea that diversity is a powerful driver of innovation and resilience, benefiting both the company and the wider community.

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