Tech News

Jun 01, 2022
Shepard, the third-largest event services provider in the U.S., has teamed with  Bear Analytics, a leading data analytics firm for event producers, trade associations and professional societies, to help show organizers address the ever-important aspect of event data to drive revenue and quality attendance. Knowing that show organizers don’t always have the time or resources to invest in big data projects, the partnership is a win-win on all fronts, according to Cory Smith, vice president of strategic services at Shepard, which is committed to providing clients with signature full-service… more
May 27, 2022
Having worked in advertising and marketing agencies in her native Lebanon, then for an event publishing company in Montreal, Rachel Stephan launched her own event marketing agency in 2001—yet she always wanted to create a tech product that would become her legacy.   Her “aha moment” came in 2015 after seeing the successful results of the unique word-of-mouth campaigns her company was running. “I thought, ‘How can we scale this? How can we better measure it?’” she said. “One summer, we created our first pilot of the project, and my software engineer said nonchalantly, ‘Let’s call it ‘Boule… more
May 20, 2022
Snöball, a word-of-mouth marketing and audience growth platform for events, formed a strategic partnership with CLIPr, a video analysis and management (VAM) platform using AI and machine learning to make recorded videos searchable by transcription, topics and subtopics. With the alliance, Snöball will pair its event marketing and social amplification expertise with CLIPr’s ability to create more searchable video content to help event professionals greatly increase content personalization and drive audience acquisition, retention and engagement. With the industry having shifted to virtual and… more
May 13, 2022
Association Analytics, a leading provider of business intelligence and data analytics for the association industry, debuted Acumen Major Meetings, a platform designed to improve conference and trade show performance with actionable data on exhibitors, sponsors and attendees all in one place. The new platform augments the company’s flagship analytics platform, Acumen, which provides a 360-degree view of association members, bringing together all association data in one place for clients to visualize, analyze and take action. Acumen Major Meetings was created to specifically address the… more
May 06, 2022
Innovative new technology is making it easier than ever to produce the most engaging and impactful events. Check out the latest round of impressive additions! CLIPr CLIPr, a video analysis and management (VAM) platform using AI and machine learning to make recorded videos searchable by transcription, topics and subtopics, debuted a new livestream feature that allows event professionals to engage and connect with audiences in new ways. CLIPr partnered with cloud communications provider Vonage to produce the new feature for its shared customer, event technology platform Grip, which employs… more
Apr 29, 2022
Leading event management software provider MeetingPlay + Aventri released ExpoPRO, their first major product to be created since the two companies merged in January. The exhibitor task management platform is designed to offer a comprehensive solution for onsite, hybrid and virtual formats and aims to solve major pain points for event planners and exhibitors in the large-scale exhibition market. The company is confident that ExpoPRO will become a must-have tool for event organizers, exhibitors, and sponsors and set a new industry standard for large-scale events, according to Eric Lochner, CEO… more
Apr 21, 2022
Technology is continuing to transform the events industry with some of the most innovative events, products and ideas. Take a look at the latest happenings! Vault Health Virtual healthcare platform Vault Health rebranded its subsidiary FSSolutions to fall under the Vault Health branding and logo. COVID-19 solutions, including testing and vaccine tracking for the events industry, is one of the company’s main product offerings.   “We serve thousands of clients … who have come to rely on our fast turnaround times, U.S.-based customer support, compliance-driven focus, rapid integration and… more
Mar 11, 2022
Freeman, a leading event management company, has partnered with Hubilo, a leading virtual and hybrid event platform, to provide its customers around the world with a seamless digital component for events.   The alliance is designed to allow Freeman’s customers the ability to tap into the company’s strategic expertise and event planning know-how combined with Hubilo’s best-in-class platform as a one-stop approach to planning and managing all aspects of virtual, hybrid and in-person events. Capabilities through Hubilo include custom branding, mobile ready, personalized networking, break-out… more
Apr 14, 2022
Leading event tech company Hubilo recently united 1,000-plus attendees for MIX 2022 (Mastering Immersive Events), its first-ever global hybrid gathering, which spanned three continents and 25 time zones. The two-day event, which took place March 30-31 virtually and in-person, with live events in San Francisco, New York, London and Bangalore, was designed to show event professionals how to create immersive hybrid events at scale, exploring what’s possible in driving engagement globally and achieving desired marketing results in the digital event era. Events are evolving to become the… more
Apr 08, 2022
Bizzabo, the Event Experience Operating System (OS), unveiled the Global Event Center of Excellence, a dedicated division providing event expertise, education and resources for event professionals. The division will curate and share best practices and big picture insights via events, webinars, workshops, templates, tool kits and other pieces of content.  The aim of the new center is to help event professionals, regardless of experience level, excel by offering the training and knowledge they need to orchestrate exceptional, best-in-class event experiences, according to Devin Cleary, vice… more

Partner Voices

Caesars Entertainment strode into 2022 with its sights set on making the year one of innovation and renovation for the Empire as the company announced a $400 million, Las Vegas-style makeover for its Atlantic City properties. The master plan for the company’s three East Coast properties -- Caesars, Harrah’s, and Tropicana -- involves interior renovations, new celebrity dining concepts, and more to create the ultimate seaside conference destination.