Jul 11, 2017
Two major exhibition organizers in Korea will collaborate this year to organize an enhanced exhibition and more global networking experience for Korea’s perfumery and cosmetics industry.  From Nov. 23-25, Reed K. Fairs and SeoulMesse International will blend their two respective events, InterCHARM Korea and Beauty Expo Korea, to create a unique international beauty industry platform. The event, which will be held at COEX Convention Center in Seoul, is expected to be highly effective in driving international expansion through a single, mega event, according to both show organizing… more
Jul 11, 2017
The Virtual Reality Developers Conference (VRDC), an event for creators of immersive VR, AR, and MR experiences, has unveiled dates and location for an expanded edition, VRDC Asia. To meet the growing demand in China for high-quality education and networking opportunities, VRDC Asia will deliver relevant regional content hosted by a new Advisory Board. The two-day event will bring together designers, programmers, business professionals, producers, artists, and audio practitioners to share best practices, demo new technology, create new business partnerships, and exchange ideas with… more
Jul 11, 2017
The 14th edition of Thaifex-World of Food Asia was jointly organised by Koelnmesse Pte Ltd, the Department of International Trade Promotion (DITP), and the Thai Chamber of Commerce (TCC). Over the span of five days, the event was attended by 43,129 Thai visitors and 11,982 international visitors, all comprising key decision makers and buyers in the food and beverage (F&B) trade. They were not only treated to a wide array of food products and technologies, but also access to insights that could help extend their businesses throughout ASEAN and beyond. Committed to providing a truly global… more
Jul 11, 2017
Preliminary estimates indicate the successful Asian Attractions Expo (AAE) 2017 in Singapore attracted more than 7,500 participants, including 5,100 qualified buyers and 375 exhibiting companies. The continued growth of the attractions industry within the Asia-Pacific region was evident at the Expo. More than 50 percent of buyers attended AAE for the first time. Participation in education sessions nearly doubled from 2016 and the event featured the second largest trade show floor in event history at 10,170 net square meters. Asian Attractions Expo, which is produced by the International… more
Jul 11, 2017
In most cases, summer is a slower time of year, but hiring in the trade show industry continued at a brisk space through June and the first part of July. The Expo Group recently brought on Chad Chappell as national sales director. “Professionals like Chad who are true solution providers and see events holistically are vital to The Expo Group’s work as strategic partners, helping clients drive attendee, exhibitor and sponsorship revenue,” said The Expo Group President and COO Randy Pekowski. He added, “His experience in the hospitality industry is particularly aligned with our emphasis on… more
Jul 10, 2017
Instead of nine different credentials for workers to use in order to move around in the San Diego Convention Center, the venue now will have just one credential - the ESCA Exhibition Industry Worker Identification System WIS Badge. “We are pleased to announce that the San Diego Convention Center is now the 17th U.S. venue to implement the ESCA Worker Identification System (WIS),” said Mitt Arnaudet, WIS National Administrator and ESCA Member Services Director. He added, “We are in discussions with many other facilities and will be announcing the 18th venue later this month.” ESCA is the… more
Jul 06, 2017
Blackstone, through funds managed by Blackstone Real Estate Partners and Blackstone Tactical Opportunities, entered into a definitive agreement to acquire International Market Centers (“IMC”), an owner and operator of showroom space for the furnishings, home decor and gift industries, from Bain Capital Private Equity, LP and funds managed by Oaktree Capital Management, L.P.  Fireside Investments also is expected to partner with Blackstone in the acquisition. Financial terms of the transaction were not disclosed. At the IMC venues, there are several trade shows, including the High Point… more
Jul 06, 2017
By Elizabeth Johnson   If your event has a blog, you’re engaged in content marketing. A social media channel? Yes, content marketing again. An e-newsletter? You guessed it – content marketing. Whether show planners call it “content marketing” or not, many are using content marketing tactics to promote their events. Content marketing can build brand awareness, maintain connections and engagements with audiences between events and provide support to help attendees “make the case” to their supervisors for participating in an event. Over time, well-executed content marketing can push… more
Jun 29, 2017
LIGHTFAIR International boasted its largest show and Philadelphia registration numbers at its most recent event, held May 7-11 at the Pennsylvania Convention Center. The world’s largest annual architectural and commercial lighting trade show and conference registered 27,939 attendees from 81 countries spanning 277,600 net square feet of expo space, with registration exceeding its 2016 event and increasing 7.4 percent, compared with its 2013 Philadelphia show. “LFI 2017 was by every measure a study in superlatives with the trade show and conference eclipsing all predecessors in staging, scope… more
Jun 27, 2017
A recently released independent global study demonstrates that CMOs, brand managers and event planners across the world are putting more emphasis on in-person brand experiences. This is according to the 2017 Freeman Global Brand Experience Study, conducted by Freeman and SSI, provider of data solutions and technology for consumer and B-to-B survey research, which polled nearly 1,000 marketing professionals across North America, Asia and Western Europe in roles focused on both B-to-B and B-to-C segments. The results confirmed that brand experiences matter to marketers, who trust well-designed… more
Partner Voices
MGM Resorts is committed to fostering an inclusive and diverse culture, not just among employees and guests but also within its supply chain. The company prioritizes procuring goods and services from businesses owned by minorities, women, veterans, people with disabilities, LGBTQ individuals and those facing economic disadvantages. This commitment is integral to MGM Resorts' global procurement strategy.    Through its voluntary supplier diversity program, MGM Resorts actively identifies and connects certified diverse-owned suppliers to opportunities within its supply chain. The company is on track to spend at least 15% of its biddable procurement with diverse-owned businesses by 2025, demonstrating that supplier diversity is not only a social responsibility but also a strategic business imperative.    Supplier diversity isn’t just the right thing to do – it’s good for business. A diverse supply chain allows access to a broader range of perspectives and experience, helping to drive innovation, entrepreneurship and resilience, while strengthening communities. At MGM Resorts, engaging diverse suppliers ensures best-in-class experiences for guests and clients. Supplier diversity ensures a more resilient supply chain while supporting economic development in the communities in which it operates.   The impact of MGM Resorts' supplier diversity initiatives is significant. In 2023, these efforts supported over 3,500 jobs across more than 30 states, contributed over $214 million in income for diverse-owned businesses and generated more than $62 million in tax revenue. The story extends beyond the numbers – it reflects the tangible benefits brought to small and diverse-owned businesses, fostering economic empowerment in their communities.    MGM Resorts also supports the development and business skills of diverse-owned businesses through investment, mentorship and education. Through the MGM Resorts Supplier Diversity Mentorship Program, the company identifies, mentors and develops diverse-owned businesses to fill its future pipeline, while providing businesses with tools and resources to empower and uplift. Since 2017, the program has successfully graduated 105 diverse-owned businesses and is on track to achieve its goal of 150 graduates by 2025.     MGM Resorts’ commitment to supplier diversity not only enhances its business operations but also plays a crucial role in uplifting communities and fostering economic development. This approach reinforces the idea that diversity is a powerful driver of innovation and resilience, benefiting both the company and the wider community.