Mar 19, 2018
Trade Show News Network (TSNN) is pleased to announce the release of the 2017 TSNN Top Trade Shows list in the United States. Culled from show management and data supplied to TSNN, the list represents the top trade shows held last year in the U.S. ranked by net square footage. The full, searchable list, sponsored exclusively by Expocad and the Orlando/Orange County Convention Center, can be found HERE. The Association of Equipment Manufacturers’ CONEXPO-CON/AGG 2017 show snagged the No. 1 spot and spanned more than 2.67 million net square feet at the Las Vegas Convention Center. In… more
Mar 15, 2018
While satisfying the needs of clients can provide a company with a genuine sense of accomplishment and purpose, there’s nothing like the heartfelt satisfaction that comes from helping to further an important cause – in this case, honoring the more than three million Americans who served in the U.S. Armed forces in the Vietnam War. Exhibit design, fabrication and trade show management provider, Creatacor, had a chance to experience just that when it teamed up with the Vietnam Veterans Memorial Fund (VVMF) to create a new mobile replica of the Vietnam Veterans Memorial, “The Wall That Heals… more
Mar 14, 2018
South By Southwest (#SXSW) with its thousands of attendees in the interactive, tech, film and music industries is THE place for brands to roll out the red carpet and show off their latest launches. This year’s event, held annually in Austin, Texas, did not disappoint, with several companies spending some serious cash to ensure they left an impression. The ones that hit it out of the park took the time to figure out an actual ‘experience’ that attendees would have, something that trade show and event organizers, as well as exhibitors, could take a page from. Here are the brand activations… more
Mar 13, 2018
NXT Events Media Group and Meister Media Worldwide have formed Meister | NXT LLC, a new joint venture dedicated to launching events in agricultural markets. NXT Events Media Group is the events company led by industry veterans Britton Jones and Sharon Enright. In their extensive experience in the events industry, Jones and Enright combined have produced more than 100 award-winning, world-class events.  They also have a strong track record of creating new events, having launched 15 successful new shows in their 18 years of working together. In more than 150 countries, Meister Media… more
Mar 13, 2018
A marketing firm for trade associations and a special event rental company have made some strategic business moves this month. Fixation Marketing has expanded its services, staff and resources through a merger with FORT Group, a full-service marketing agency based in Ridgefield Park, N.J. Earlier this year, FORT acquired the company from Fixation President and CEO Jean Whiddon, who has worked at Fixation since 1993, acquired the company in 2000 and will stay on as brand communications strategist, which will allow her to focus on client relationships and business development. “We are… more
Mar 09, 2018
It’s a problem that has plagued the marketing industry for decades: how to holistically and accurately assess the impact of live, face-to-face events. To solve this nagging issue, GES has launched GES Measurement & Insight, a new service that provides the key information marketers need to understand and demonstrate the business value of their events, activations and exhibits. A proprietary, standardized methodology that analyzes four key metrics to tie event performance to business outcomes, GES Measurement & Insight provides valuable insights based on event data, a scoring system… more
Mar 09, 2018
From Warhol-themed terrariums to frequent flyer cocktails, the EXHIBITORLive 2018 conference and trade show inspired event and trade show marketing professionals to think about their companies’ engagement strategies in new and unexpected ways. Held Feb. 28-March 1 at the Mandalay Bay Convention Center in Las Vegas, the 30th annual conference and expo drew about 6,000 attendees and 234 exhibitors spanning 54,992 square feet of exhibition space. The event got the creative juices flowing in the middle of the new Connection Zone, where attendees could “connect with their species” and think… more
Mar 08, 2018
The city of Louisville, Ky., has added another high-end brand to its growing portfolio of hotel properties, in this case, a $300 million development designed to attract larger conventions and more leisure travelers to the Derby City. Featuring 612 guest rooms, 226 apartments and 70,000 square feet of flexible meeting space, the Omni Louisville Hotel opened its doors ahead of schedule on March 6 with a ribbon cutting and grand opening celebration headlined by Louisville Mayor Greg Fischer, Gov. Matt Bevin, Omni Hotels & Resorts owner Bob Rowling and Omni Louisville General Manager Scott… more
Mar 07, 2018
Transform USA, the conference for data, analytics and digital in events, is gearing up take place July 18 at the Newseum, a unique and interactive museum that celebrates the history of news journalism in Washington D.C. Held annually in the U.S. and London, the one-day, invitation-only conference will focus on technology’s impact on live events and how forward-thinking show organizers can benefit from digital, data and analytics. “After last year’s successful launch, we are thrilled to gather the brightest and most innovative minds in the industry together at Transform USA for a second year… more
Mar 06, 2018
Elevation3D has signed a binding agreement to purchase Exhibit Fair International, Inc. (EFI), a Las Vegas-based design, production, and face-to-face marketing and trade show exhibit company. The full-service sales, design, production offices and warehouses will be maintained in both Boston and Las Vegas and operate under the Elevation3D brand. “The acquisition of EFI will enable Elevation3D to better service its clients from coast-to-coast, and expand EFI’s business on the East Coast,” explained Ken Karns, president of Elevation 3D, an EDPA-certified company located in Shrewsbury, MA. He… more
Partner Voices
One of the most iconic names on the Las Vegas Strip just got an upgrade. Mandalay Bay has everything that your business needs from a refreshed convention space designed to inspire productivity and creativity, to an impressive selection of world-class restaurants and amenities. If you're looking for a venue that's both inviting and innovative, you have to be here. New Wave Experiences Mandalay Bay continues to invest in a new wave of enhancements both in the convention space and within the resort as a whole. New restaurant openings including Orla by Michael Mina, drawing inspiration from the award-winning chef’s childhood in Egypt and with flavors and décor inspired by the spices found in markets common to coastal Mediterranean towns, as well as Caramá by Wolfgang Puck, bringing the essence of Italy and spirit of Wolfgang into one concept, are recent additions. The Four Seasons Hotel Las Vegas also experienced a recent remodel of all 424 rooms. Swingers, a high-end, adults-only golf and entertainment concept will debut in Fall 2024. Enhanced Technology Creating a truly effective conference venue requires careful thought into what a business needs: the right technology, capacity, and inspiration to bring ideas to the next level. As part of the resort’s refresh, Mandalay Bay implemented state-of-the-art technology upgrades, installing cutting-edge Cat6A Ethernet cabling throughout the convention center. This advancement doubles the frequency of data transmission, enabling lightning-fast speeds up to 9400% faster. The convention center now boasts 11 dynamic digital walls, spanning up to 24' x 13', strategically positioned for brand placements, sponsorships and targeted event messaging. Additionally, attendees can benefit from 20 double-sided 55" mobile flexible display units, facilitating effortless navigation to meeting rooms and events. RFID locks were installed on all meeting room doors, and over 200 motion detection cameras have been placed throughout the space. Refreshing New Design & Fine Art The newly remodeled convention space provides a bright and vibrant atmosphere that complements Mandalay Bay's tropical-inspired brand. Featuring white-washed walls and ceilings adorned with bold floral patterns in cerulean and coral tones, the space is complemented by warm walnut accent walls. In addition to the redesign of all pre-function spaces, meeting rooms and ballrooms, Mandalay Bay's 1 million square feet of exhibit space has undergone a rejuvenation, including new paint, covered pillars and relocated strobe lights. Sustainable Spectacles Mandalay Bay is committed to Focused on What Matters and creating more responsible meetings. Refillable water stations all available around the resort, cutting unnecessary plastic usage from single-use bottles. The Mandalay Bay campus’ recent upgrades represent a bold step forward in redefining the Las Vegas experience. With a focus on innovation, sustainability, and unparalleled service, Mandalay Bay sets a new standard for excellence in business hospitality. Whether you're seeking cutting-edge conference facilities, world-class dining options, or simply a luxurious retreat, an unparalleled meeting experience awaits.