Sep 24, 2018
Berlin-based PREMIUM GROUP, organizer of European fashion trade shows including PREMIUM, SEEK, SHOW&ORDER X PREMIUM, BRIGHT and the FASHIONTECH conference, has announced plans to purchase a minority share in Liberty Fairs Fashion Group.
Based in the U.S., Liberty Fairs produces men’s and women’s contemporary trade shows including the Liberty, Cabana and Capsule shows, which take place annually in New York City, Las Vegas and Miami Beach.
“We are tremendously excited about the prospect of working with the incredible Liberty team,” said Anita Tillmann, founder and managing partner of the… more
Sep 21, 2018
Never say the trade show industry isn’t comprised of plenty of generous, kind-hearted people who are ready to lend a hand to those in need, especially in the face of natural disasters.
Case in point, the International Housewares Association and Fern Expo, both of which recently launched relief campaigns to assist the victims of Hurricane Florence and the resulting record flooding that has devastated parts of North and South Carolina’s coastal communities.
To help provide hurricane victims with home products as they rebuild their lives and homes, IHA is partnering with Good360, an… more
Sep 20, 2018
The momentum behind the use of social media as a marketing tool is continuing to grow, according to the results of EXHIBITOR Magazine’s 2018 Social Media Marketing Survey, the fifth in a series of research efforts geared toward finding out how exhibit and event marketers are using social media.
“In 2010, EXHIBITOR surveyed 400 marketers to obtain benchmark data on everything from which social media sites were proving the most popular for marketing purposes to what corporate objectives, if any, social media was helping companies to achieve,” explained Travis Stanton, editor of EXHIBITOR. … more
Sep 20, 2018
The International Association of Exhibitions and Events has joined forces with The Power Of Preparedness (TPOP) to offer customized safety and security training to the exhibitions and events industry through IAEE’s CEM Learning Program.
“This collaboration stems from our work with the Exhibitions and Meetings Safety and Security Initiative (EMSSI),” said David DuBois, IAEE president and CEO. “The additional training geared specifically to our industry is an important added element to addressing the need for guidelines and best practices regarding safety and security at our events and in our… more
Sep 19, 2018
Last week, the Las Vegas Convention and Visitors Authority Board of Directors gave the go-ahead for construction to begin Phase Two of the Las Vegas Convention Center District expansion.
“This is an incredibly important and exciting time, not just for the LVCVA but for the entire destination,” said Steve Hill, CEO of the LVCVA. “With today’s approval, we’re delighted to join a boom in development that’s on a scale that we haven’t seen in more than a decade.”
He continued, “We’ve been the No. 1 trade show destination in North America for 24 consecutive years, but we must continue to be… more
Sep 18, 2018
Event marketing fuels rapid revenue growth for enterprise companies, according to a new study by Harvard Business Review Analytic Services and Splash, a New York City-based provider of end-to-end event marketing software.
Titled, “The Event Marketing Evolution: An Era of Data, Technology, and Revenue Impact,” the report confirms a new era for event marketers in which high-performing companies are investing more in event technology and accurately tying event activity to actual revenues or profits.
The study, which surveyed more than 700 enterprise executives and shares impactful insights on… more
Sep 14, 2018
U.K.-based Tarsus Group has bought the remaining 50 percent share of its joint venture in Mexico with E.J. Krause for approximately $18 million, as well as announcing other deals in Southeast Asia and the United Arab Emirates.
With the option to buy exercised, the Mexico deal is expected to close the first week of October.
“Mexico is a large and fast-growing market, and this agreement to acquire the remaining 50 percent interest in EJK Tarsus Mexico, thereby assuming full control of the Mexican business, represents an excellent opportunity for the Group to accelerate its growth,” said… more
Sep 12, 2018
Private equity firm MidOcean Partners has acquired Questex, a B2B information services provider, from Shamrock Capital. Financial terms of the transaction were not disclosed.
Questex is a global B2B information services company that serves the beauty/spa/wellness, travel/hospitality, life sciences/healthcare and telecommunications/technology sectors.
The Company serves these end markets through leading brands and well-developed capabilities, including more than125 tradeshows (such as the industry leading International Beauty Shows), conferences (including ExL events), and hosted buyer… more
Sep 12, 2018
Several shows have canceled at convention centers expected to be impacted by Hurricane Florence, which is projected to make landfall in the Carolinas as a Category 3 or 4 storm on Friday morning.
The National Rifle Association has canceled the second annual NRA Carry Guard Expo, scheduled for Sept. 14-16, 2018 at the Greater Richmond Convention Center in Richmond, Va., due to the impending threat of severe weather associated with Hurricane Florence.
“The cancellation was made in the interest of public safety due to the forecasted arrival of Category 4 Hurricane Florence in the mid-Atlantic… more
Sep 12, 2018
On Aug. 13, Governor Rick Smith declared a state of emergency in seven counties along the Florida Gulf Coast, and the red tide continues to have a negative impact on the state’s shores and beaches. The toxic algae bloom is responsible for a drop in tourism that many local businesses worry will continue.
The red tide is a natural phenomenon that has been documented since the 1500s. However, this most recent occurrence has been particularly troublesome. The harmful algae bloom (the term that scientists prefer) emits toxic gasses that have killed a vast quantity of marine life. These gasses… more
Partner Voices
One of the most iconic names on the Las Vegas Strip just got an upgrade. Mandalay Bay has everything that your business needs from a refreshed convention space designed to inspire productivity and creativity, to an impressive selection of world-class restaurants and amenities. If you're looking for a venue that's both inviting and innovative, you have to be here.
New Wave Experiences
Mandalay Bay continues to invest in a new wave of enhancements both in the convention space and within the resort as a whole. New restaurant openings including Orla by Michael Mina, drawing inspiration from the award-winning chef’s childhood in Egypt and with flavors and décor inspired by the spices found in markets common to coastal Mediterranean towns, as well as Caramá by Wolfgang Puck, bringing the essence of Italy and spirit of Wolfgang into one concept, are recent additions. The Four Seasons Hotel Las Vegas also experienced a recent remodel of all 424 rooms. Swingers, a high-end, adults-only golf and entertainment concept will debut in Fall 2024.
Enhanced Technology
Creating a truly effective conference venue requires careful thought into what a business needs: the right technology, capacity, and inspiration to bring ideas to the next level. As part of the resort’s refresh, Mandalay Bay implemented state-of-the-art technology upgrades, installing cutting-edge Cat6A Ethernet cabling throughout the convention center. This advancement doubles the frequency of data transmission, enabling lightning-fast speeds up to 9400% faster. The convention center now boasts 11 dynamic digital walls, spanning up to 24' x 13', strategically positioned for brand placements, sponsorships and targeted event messaging. Additionally, attendees can benefit from 20 double-sided 55" mobile flexible display units, facilitating effortless navigation to meeting rooms and events. RFID locks were installed on all meeting room doors, and over 200 motion detection cameras have been placed throughout the space.
Refreshing New Design & Fine Art
The newly remodeled convention space provides a bright and vibrant atmosphere that complements Mandalay Bay's tropical-inspired brand. Featuring white-washed walls and ceilings adorned with bold floral patterns in cerulean and coral tones, the space is complemented by warm walnut accent walls. In addition to the redesign of all pre-function spaces, meeting rooms and ballrooms, Mandalay Bay's 1 million square feet of exhibit space has undergone a rejuvenation, including new paint, covered pillars and relocated strobe lights.
Sustainable Spectacles
Mandalay Bay is committed to Focused on What Matters and creating more responsible meetings. Refillable water stations all available around the resort, cutting unnecessary plastic usage from single-use bottles.
The Mandalay Bay campus’ recent upgrades represent a bold step forward in redefining the Las Vegas experience. With a focus on innovation, sustainability, and unparalleled service, Mandalay Bay sets a new standard for excellence in business hospitality. Whether you're seeking cutting-edge conference facilities, world-class dining options, or simply a luxurious retreat, an unparalleled meeting experience awaits.