News
Apr 29, 2018
While planning an event in an industry, show organizers quickly learn the leading voices of that industry. These voices influence large communities and offer a type of credibility brands themselves cannot. As a result, marketers have quickly engaged in “influencer marketing campaigns.”
“Influencers are a class of individuals who naturally attract emulation by their behaviors, relationships or opinions,” said Tamar Beck, CEO of Gleanin, an influencer marketing platform.
Ed Several, senior vice president of Reed Exhibitions-Americas, defines event influencers as any attendee or exhibiting… more
Apr 26, 2018
B2B eCommerce company, NuORDER, has launched Online Trade Show, a digital B2B marketplace where wholesale buyers can discover new brands, browse digital brand catalogs and place orders on demand anywhere and anytime from any mobile web browser.
Designed to be a digital continuation of the expo floor that compliments the physical trade show experience, the new platform offers buyers the discovery element experienced at live shows while enabling them to connect and conduct business with brands online both during and after the event.
Officially unveiled in December, Online Trade Show… more
Apr 26, 2018
In a continuing effort to enhance its international business relationships, World Trade Center Las Vegas recently signed three Memorandums of Understanding (MOU) at the 49thWorld Trade Center Association General Assembly in the Netherlands with host World Trade Center Leeuwarden, World Trade Center Twente and World Trade Center Denver.
The agreements encourage Las Vegas to co-market with the three cities under the WTCA’s expansive brand to create access to key trade information and market research as well as facilitate business trade missions around the world.
“Following a record-breaking… more
Apr 25, 2018
An event provides one of the most powerful opportunities for sponsors to get their brand and message out in a face-to-face environment. For event organizers, sponsorships can help offset costs, increase revenue, enhance the attendee experience and strengthen partnerships.
To help clients increase the value, efficiency and impact of their live events, GES has launched GES Sponsorship Strategy & Sales. Announced on Apr. 10, the new program enhances the company’s sponsorship program offerings.
“We’ve blended decades of experience in live event marketing and domain knowledge with the… more
Apr 24, 2018
Based on after-show feedback from the more than 14,000 participants of the WVC Annual Conference held in Las Vegas, the show is moving their conference back to February and has shortened the duration by one day.
New dates for the WVC Annual Conference will be Feb. 17-20, 2019, at the Mandalay Bay Convention Center.
The conference dates will stay on President’s Day Week, with an exception in 2021 due to “MAGIC” reserving much of the convention space in the city for their international apparel show.
“WVC’s goal is to always respond to the needs of the profession and our participants.… more
Apr 24, 2018
The Society of Independent Show Organizers (SISO) has awarded the trade show for-profit industry’s most prestigious award, the “Robert L. Krakoff Industry Award of Excellence” to Galen Poss, vice chairman of dmg::events.
“SISO is proud to announce the winner of the 2018 R L Krakoff Award is Galen Poss,” said Tony Calanca, executive vice president of Exhibitions for UBM.
He added, “Galen has demonstrated in his more than two decades of work in the face-to-face industry his leadership, professionalism, dedication to the industry, and his humanity. We could not be happier than to have Galen… more
Apr 24, 2018
Workforce management technology solutions provider, LASSO, has launched LASSO Signature, a new e-signature product that enables customers to electronically complete, review and sign documents from the same system they use to schedule, communicate and manage their workforces.
Designed to help streamline the on-boarding process and simplify on-going policy management, the new solution operates seamlessly with LASSO’s workforce management platform, dedicated to helping companies manage and automate their labor workflows and simplify processes for their crew and staff, according to Angela Alea,… more
Apr 23, 2018
ASAE hosted its Xperience Design Project (XDP), April 19-20, at the Gaylord NationalResort & Convention Center.
The two-day event drew 1,512 association professionals and industry partners. They co-created strategies, ideas, and solutions on how to engage attendees through gamification, drive attendance at meetings, and create meaningful partnerships with industry suppliers.
“Throughout the event, association professionals and industry partners created new ideas they could apply to a future event. The three areas we focused on this year impact our industry, and we wanted to provide an… more
Apr 23, 2018
The International Association of Venue Managers (IAVM) will hold the 2019 (July 21-24) VenueConnect Annual Conference & Trade Show in Chicago, Ill., at McCormick Place Convention Center and the 2020 (July 26-29) VenueConnect in Long Beach, Calif., at Long Beach Convention and Entertainment Center.
IAVM’s VenueConnect is the industry conference that provides targeted education created specifically for more than 2,000 arena, stadium, convention center, performing arts center, amphitheater & fairgrounds, and college & university venue professionals.
VenueConnect 2019 will bring… more
Apr 23, 2018
For the ninth year in row, Trade Show News Network will hold its prestigious and original TSNN Awards program that honors the top fastest-growing shows in attendance and net square footage Aug. 10-12 in Louisville, Ky.
The list of 50 shows that will be feted during the three-day, celebration-filled event can be found listed below and also HERE.
“The Top 50 fastest-growing show winners were chosen by their show’s growth rate between 2015-2017 in attendance and net square footage,” said Tarsus Media President Rachel Wimberly.
She added, “We are really excited to fete all of the winners for… more
Partner Voices
MGM Resorts is committed to fostering an inclusive and diverse culture, not just among employees and guests but also within its supply chain. The company prioritizes procuring goods and services from businesses owned by minorities, women, veterans, people with disabilities, LGBTQ individuals and those facing economic disadvantages. This commitment is integral to MGM Resorts' global procurement strategy.
Through its voluntary supplier diversity program, MGM Resorts actively identifies and connects certified diverse-owned suppliers to opportunities within its supply chain. The company is on track to spend at least 15% of its biddable procurement with diverse-owned businesses by 2025, demonstrating that supplier diversity is not only a social responsibility but also a strategic business imperative.
Supplier diversity isn’t just the right thing to do – it’s good for business. A diverse supply chain allows access to a broader range of perspectives and experience, helping to drive innovation, entrepreneurship and resilience, while strengthening communities. At MGM Resorts, engaging diverse suppliers ensures best-in-class experiences for guests and clients. Supplier diversity ensures a more resilient supply chain while supporting economic development in the communities in which it operates.
The impact of MGM Resorts' supplier diversity initiatives is significant. In 2023, these efforts supported over 3,500 jobs across more than 30 states, contributed over $214 million in income for diverse-owned businesses and generated more than $62 million in tax revenue. The story extends beyond the numbers – it reflects the tangible benefits brought to small and diverse-owned businesses, fostering economic empowerment in their communities.
MGM Resorts also supports the development and business skills of diverse-owned businesses through investment, mentorship and education. Through the MGM Resorts Supplier Diversity Mentorship Program, the company identifies, mentors and develops diverse-owned businesses to fill its future pipeline, while providing businesses with tools and resources to empower and uplift. Since 2017, the program has successfully graduated 105 diverse-owned businesses and is on track to achieve its goal of 150 graduates by 2025.
MGM Resorts’ commitment to supplier diversity not only enhances its business operations but also plays a crucial role in uplifting communities and fostering economic development. This approach reinforces the idea that diversity is a powerful driver of innovation and resilience, benefiting both the company and the wider community.