Jan 27, 2023
The Consumer Electronics Show (CES) has always been the barometer of what’s trending in face-to-face marketing. At this year's show in Las Vegas, held Jan. 5-8, the the fast-changing experiential marketing landscape made it that much more exciting to see how brands chose to tell their stories and build connections at CES 2023–particularly through compelling and immersive tech activations at exhibits.
Among the key themes on the show floor, Tom Maher, director of strategy and growth for Pinnacle, an experiential marketing agency, pointed out the rise of active solutioning, where demos go… more
Jan 26, 2023
TSNN is growing its team with two new hires. Long-time trade show journalist Danica Tormohlen has joined as Vice President of Content for Tarsus Media (encompassing TSNN and Corporate Event News), and Bridgett Maddux has joined as National Sales Manager for Tarsus Media.
“I have known Danica for a long time, and she is bar none one of the most passionate people covering the trade show industry,” said Tarsus Media President Rachel Wimberly.
She added, “We are very fortunate that she will be a part of our team, along with Bridgett Maddux, who is a seasoned sales professional in the industry… more
Jan 24, 2023
Emerald has officially entered the B2C space with the recent acquisition of Lodestone Events, an event solutions company specializing in consumer lifestyle events and producers of the Overland Expo series of vehicle-based, adventure travel consumer shows.
According to Emerald officials, the acquisition supports Emerald and Lodestone’s shared mission to connect buyers and sellers, and builds on Emerald’s decades of experience in outdoor recreation via its Outdoor Retailer trade shows, the largest global B2B events serving the outdoor and winter sports industry. The deal also bolsters Emerald… more
Jan 23, 2023
Global B2B events and media business Tarsus Group is forecasting a strong year ahead, bolstered by the lifting of China’s strict zero-Covid policy and a robust organic launch strategy.
The group’s portfolio comprises a number of leading event brands, including the Dubai Airshow, Labelexpo, Hometex and Connect Meetings. In light of the growing demand for in-person events post-pandemic, Tarsus successfully launched eight new events in 2022, and 15 additional new launches are planned for 2023, alongside significant investment in digital initiatives.
The business’ footprint has for some time… more
Jan 20, 2023
Meet AC, Atlantic City's destination, meetings and events marketing organization, rebranded as Visit Atlantic City to enhance the destination's appeal among event professionals as an ideal place to gather for business while also experiencing all that it has to offer.
The initiative comes on the heels of a successful 2022 in terms of meetings, conventions and trade shows, and the organization is eyeing another positive year of business for 2023.
As Atlantic City is going through a major reinvestment to create a safer, culturally rich and sustainable community, the time was ripe for the… more
Jan 20, 2023
The Seattle Convention Center (SCC) is gearing up to host opening celebrations on Jan. 25 for Summit, its $2 billion high-rise convention center in downtown Seattle. With 573,770 square feet of event space, the addition nearly doubles the capacity of the SCC.
Summit features 62 meeting rooms, a 58,000-square-foot, column-free and divisible ballroom with 3,900 suspended planks of reclaimed wood, 248,450 square feet of exhibit space, 140,700 square feet of naturally lit lobby space and the 14,000-square-foot outdoor Garden Terrace. Covering 1.5 million square feet, Summit and SCC’s… more
Jan 17, 2023
Following the swearing-in of the new Congress on Jan. 3, the Exhibitions & Conferences Alliance (ECA) announced its public policy priorities for 2023, reflected upon its advocacy accomplishments over its first two years and encouraged industry professionals to join its annual Legislative Action Day, which is returning to an in-person format this year in Washington, DC.
Founded in early 2021, ECA is an advocacy group for the face-to-face business events industry, designed to champion and support its recovery and advancement with legislators on Capitol Hill and in states and cities… more
Jan 12, 2023
The 2023 edition of the world’s most influential tech event, the Consumer Electronics Show (CES), which took place in Las Vegas Jan. 5-8, exceeded its own expectations and returned to six-digit attendance for the first time since the pandemic.
Spanning nearly 2.2 million net square feet of exhibit space (1.4 million in 2022), CES featured 3,200 exhibitors (2,300 in 2022), including 1,000 new exhibitors, and welcomed 115,000 attendees (45,000 in 2022), making it the largest audited global tech event since early 2020. With 40,000 international attendees heralding from 140 countries, it also… more
Jan 09, 2023
PCMA announced several major acquisitions, alliances and partnerships designed to forge a path forward for the global business events industry while furthering its role as a leading platform for meeting and trade show professionals. The announcements were made on the first day of Convening Leaders 2023, taking place Jan. 8-11 at the Greater Columbus Convention Center in Columbus, Ohio. At a press conference, PCMA and CEMA President and CEO Sherrif Karamat outlined the association’s strategic plan, which is based on four foundational pillars supported by various key initiatives.
“As of today… more
Jan 06, 2023
Philadelphia's Pennsylvania Convention Center (PCC), managed by ASM Global, and its trade show labor partners unveiled “Safety, Skills and Smiles,” a workforce training initiative—believed to be the first of its kind in the country—to further solidify the already strong working relationship between all parties and further enrich the client experience. The joint management program is dedicated to expanding and building upon existing training programs in three areas: safety, technical skills and customer service and hospitality.
The program will be financed through the new… more
Partner Voices
MGM Resorts is committed to fostering an inclusive and diverse culture, not just among employees and guests but also within its supply chain. The company prioritizes procuring goods and services from businesses owned by minorities, women, veterans, people with disabilities, LGBTQ individuals and those facing economic disadvantages. This commitment is integral to MGM Resorts' global procurement strategy.
Through its voluntary supplier diversity program, MGM Resorts actively identifies and connects certified diverse-owned suppliers to opportunities within its supply chain. The company is on track to spend at least 15% of its biddable procurement with diverse-owned businesses by 2025, demonstrating that supplier diversity is not only a social responsibility but also a strategic business imperative.
Supplier diversity isn’t just the right thing to do – it’s good for business. A diverse supply chain allows access to a broader range of perspectives and experience, helping to drive innovation, entrepreneurship and resilience, while strengthening communities. At MGM Resorts, engaging diverse suppliers ensures best-in-class experiences for guests and clients. Supplier diversity ensures a more resilient supply chain while supporting economic development in the communities in which it operates.
The impact of MGM Resorts' supplier diversity initiatives is significant. In 2023, these efforts supported over 3,500 jobs across more than 30 states, contributed over $214 million in income for diverse-owned businesses and generated more than $62 million in tax revenue. The story extends beyond the numbers – it reflects the tangible benefits brought to small and diverse-owned businesses, fostering economic empowerment in their communities.
MGM Resorts also supports the development and business skills of diverse-owned businesses through investment, mentorship and education. Through the MGM Resorts Supplier Diversity Mentorship Program, the company identifies, mentors and develops diverse-owned businesses to fill its future pipeline, while providing businesses with tools and resources to empower and uplift. Since 2017, the program has successfully graduated 105 diverse-owned businesses and is on track to achieve its goal of 150 graduates by 2025.
MGM Resorts’ commitment to supplier diversity not only enhances its business operations but also plays a crucial role in uplifting communities and fostering economic development. This approach reinforces the idea that diversity is a powerful driver of innovation and resilience, benefiting both the company and the wider community.