March Trade Shows Tout Promising Growth, Robust Participation

April 16, 2024

Three major U.S. trade shows reported successful – and in two cases, growing – editions in Las Vegas, Orlando and Philadelphia last month. Take a look at our roundup of major U.S. trade shows held in March.

The NGA Show 

Who, When & Where: The NGA Show, March 10-12, Caesars Forum Convention Center 

Key metrics: 3,600 grocery retail industry professionals (a new attendance record), 350+ exhibitors and sponsors, spanning 55,725 square feet.

Looking Back: The exhibit hall grew substantially from the prior year, which saw 290 exhibiting companies and more than 45,000 sq. ft.

NGA Show

Best new features and products: The sold-out exhibit hall showcased products and services from store design to innovative food products – with support from several large food wholesalers and distributors. The VIP Experience meeting program enabled retailers, wholesalers and service providers to schedule meetings both in-booth and in provided networking zones. Nearly 50 education sessions took place throughout the event on topics including BIPOC independent grocers, labor issues, food as medicine, connecting with Gen Z, role of AI in marketing and more. 

Beyond the show floor: The event kicked off with the popular Technology Summit and Financial Symposium led by industry experts as well as a session honoring NGA’s Creative Choice Awards for excellence in marketing and merchandising. Delivering an enthusiastic kickoff to the show, celebrity chef Carla Hall, entrepreneur, author and Food Network star presented the opening keynote address. 

What they are saying: “The NGA Show is truly the place where grocers gather – and gather they did, in record numbers,” said Jaime Reesby, vice president for generation and grocery at Clarion Events. “Working closely with NGA and its members, we continue to enhance our offerings, from education to networking, to help grocers navigate today’s competitive environment. Initial responses have been glowing and we look forward to continuing to meet and exceed those expectations.” 

Looking ahead: NGA Show 2025 will return Feb. 23-25  to CAESARS Forum. 

HIMSS

Who, When & Where: 2024 HIMSS Global Health Conference & Exhibition, March 11-15, Orange County Convention Center, Orlando, Fla. 

Key metrics: The event attracted 26,800 healthcare technology professionals and 971 exhibitors across 440,066 sq. ft. 

Looking Back: In 2023, HIMSS drew in 33,329 attendees and 1,103 exhibitors spanning 449,050 sq. ft.

HIMSS 2024

Best new features and products: Alongside cybersecurity, robotics, interoperability, policy and many more global health topics shaping healthcare, generative AI solutions took center stage at HIMSS23, with multiple technology companies debuting AI-backed software aimed at creating better workflows and experiences in a clinical environment. A Global Policy Leaders’ Summit and panels featured government agencies, global Ministers of Health and other leading policymakers discussing AI in healthcare and the challenges of balancing cybersecurity and patient privacy issues while also improving digital health information exchange. 

Beyond the show floor: This year’s conference marked a watershed moment for HIMSS, with the passing of the HIMSS Global Conference & Exhibition stewardship to Informa Markets, and for the first time this year, the conference featured a hosted buyer program for providers.

What they are saying: “We are delighted by the continued growth and influence of the HIMSS Global Health Conference and our successful partnership with Informa to improve and expand the event,” said Hal Wolf, HIMSS president and CEO. “HIMSS24 brought together all aspects of the healthcare world, including C-Suite executives, healthcare IT developers, nurses, researchers, government officials and many more to harness a new era of information and technology and to shape the future of health together.”

Looking ahead: HIMSS24 European Health Conference & Exhibition is slated for May 29-31 in Rome, Italy, and HIMSS25 will take place March 3-6 at The Venetian Resort & Expo, CAESARS Forum and Wynn Las Vegas.

PACK EXPO East

Who, When & Where: PACK EXPO East, March 18-20, Pennsylvania Convention Center, Philadelphia.

Key metrics: As its largest show to date, PACK EXPO attracted 7,977 attendees and 503 exhibitors across 119,085 sq. ft. 

Looking Back: In 2022, the event drew in 6,615 attendees and 403 exhibitors spanning 94,510 sq. ft. 

PACK EXPO

Best new features and products: As the premiere regional show for consumer packaging and processing companies, PACK EXPO East’s show floor showcased the latest innovations and solutions, including machinery and equipment, used by markets including food and beverage, pharmaceutical, industrial and agricultural chemical, personal care and cosmetics.

Beyond the show floor: In addition to the technology on the show floor, PACK EXPO East offered educational opportunities with the Innovation Stage and Industry Speaks. Attendees also had the chance to connect with their peers at the Taste of Philly opening reception and the Packaging & Processing Women’s Leadership Network and Young Professionals Network receptions. 

What they are saying: “PACK EXPO East’s continued growth has solidified its place as a vital event for packaging and processing professionals in the region,” said Jim Pittas, president and CEO of PMMI, the Association for Packaging and Processing Technologies, which owns and produces the show. “While we celebrate this growth, our focus remains on delivering the high-quality experience our shows are known for. This includes offering solutions for more than 40 markets and tailoring experiences to meet the needs of the industry.” 

Looking ahead: PACK EXPO International 2024 will take place Nov. 3-6 at McCormick Place in Chicago, while PACK EXPO East will return to the Pennsylvania Convention Center Feb. 17-19, 2026.

 

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Partner Voices
MGM Resorts is committed to fostering an inclusive and diverse culture, not just among employees and guests but also within its supply chain. The company prioritizes procuring goods and services from businesses owned by minorities, women, veterans, people with disabilities, LGBTQ individuals and those facing economic disadvantages. This commitment is integral to MGM Resorts' global procurement strategy.    Through its voluntary supplier diversity program, MGM Resorts actively identifies and connects certified diverse-owned suppliers to opportunities within its supply chain. The company is on track to spend at least 15% of its biddable procurement with diverse-owned businesses by 2025, demonstrating that supplier diversity is not only a social responsibility but also a strategic business imperative.    Supplier diversity isn’t just the right thing to do – it’s good for business. A diverse supply chain allows access to a broader range of perspectives and experience, helping to drive innovation, entrepreneurship and resilience, while strengthening communities. At MGM Resorts, engaging diverse suppliers ensures best-in-class experiences for guests and clients. Supplier diversity ensures a more resilient supply chain while supporting economic development in the communities in which it operates.   The impact of MGM Resorts' supplier diversity initiatives is significant. In 2023, these efforts supported over 3,500 jobs across more than 30 states, contributed over $214 million in income for diverse-owned businesses and generated more than $62 million in tax revenue. The story extends beyond the numbers – it reflects the tangible benefits brought to small and diverse-owned businesses, fostering economic empowerment in their communities.    MGM Resorts also supports the development and business skills of diverse-owned businesses through investment, mentorship and education. Through the MGM Resorts Supplier Diversity Mentorship Program, the company identifies, mentors and develops diverse-owned businesses to fill its future pipeline, while providing businesses with tools and resources to empower and uplift. Since 2017, the program has successfully graduated 105 diverse-owned businesses and is on track to achieve its goal of 150 graduates by 2025.     MGM Resorts’ commitment to supplier diversity not only enhances its business operations but also plays a crucial role in uplifting communities and fostering economic development. This approach reinforces the idea that diversity is a powerful driver of innovation and resilience, benefiting both the company and the wider community.