News

Oct 12, 2020
UFI, the Global Association of the Exhibition Industry, and SISO, the Society for Independent Show Organizers, are calling on global policymakers and governments to follow a “testing before quarantine” approach for business-related travel and activities. This approach, both organizations say — which would include activating the potentials of rapid antigen COVID-19 tests — would enable businesses to move forward out of a severe global recession.  A statement signed by UFI President Mary Larkin (president of Diversified Communications, USA) and SISO Chair Doug Emslie (group chief executive,… more
Oct 09, 2020
A new commercial and architectural lighting trade show and conference will launch at Dallas Market Center in fall 2021. Designed for lighting designers and specifiers, interior designers and architects, the inaugural ArchLIGHT Summit will take place Sept. 21-22 at Dallas Trade Mart. This on-campus venue is already home to the permanent marketplace for the semi-annual Lightovation, the largest residential lighting show in North America, scheduled to run Jan. 7-10, 2021.  “Listening to thought leaders for design and the built environment, we recognized that there is an opportunity to fill a… more
Oct 08, 2020
From appointments to awards to new hires and promotions, this fall is keeping us on our toes for people announcements. Take a look: Meetings Mean Business Coalition unanimously selected Michael Massari, chief sales officer for Caesars Entertainment, as its next co-chair in September. Effective January 2021, he will join Fred Dixon, president and CEO of NYC & Company, in guiding the coalition and the meetings industry through the continued recovery from the pandemic. PCMA has appointed Bruce MacMillan to the position of chief operating officer, effective Sept. 2. He was previously the… more
Oct 07, 2020
Originally scheduled for May 27 and postponed due to the pandemic, Exhibition and Convention Executives Forum (ECEF) will now be held Nov. 18 as a retooled virtual experience.  To aid in transitioning the annual information-sharing and networking event for independent organizers and leaders of associations, Sam Lippman, ECEF producer and president of Lippman Connects, has partnered with Freeman. As part of the partnership, Freeman will provide the virtual event platform and serve as the exclusive gold sponsor. “I have watched the Freeman team strengthen their capabilities in strategy,… more
Oct 07, 2020
NürnbergMesse Group, one of the world’s 15 largest trade fair companies based in Nürnberg, Germany, launched a new class last month as part of its ongoing annual training program for aspiring young exhibition industry professionals. Ten trainees and five students began training programs or dual-track study curricula in September at NürnbergMesse and the Ravensburg University of Cooperative Education in Ravensburg, respectively.  This year’s class includes eight event management assistant trainees, one marketing communications trainee and one digitalization management trainee, who are joined… more
Oct 06, 2020
Cincinnati-based Fern and its sister company, NexxtShow, have eliminated service cancellation charges as part of an ongoing series of changes to the traditional exhibition services provider model. This change helps to simplify the relationship between Fern/NexxtShow and the exhibitor while easing the exhibitor's decision to commit to show participation, according to Fern CEO Aaron Bludworth. As of Oct. 1, any exhibitor order placed with Fern or NexxtShow through their OneView exhibitor portal will be refunded 100 percent, should the exhibitor cancel services prior to seven days before show… more
Oct 05, 2020
It goes without saying that the events industry could use more positive news right now. Here’s what several DMOs, venues and organizations are doing to help those who need it most during this challenging time. Louisville Tourism Sells Face Masks to Benefit COVID Relief Charities For the past few months, Louisville Tourism has sold Louisville-branded face masks and donated a portion of the proceeds to local COVID relief programs: One Louisville: COVID-19 Response Fund and the Fund for the Arts’ Black Artists Fund.   Available for $10 each, the masks come in three styles: two with the city’s… more
Oct 02, 2020
As the pandemic stretched into its seventh month here in the U.S. and even longer globally, the industry here continued to take small steps forward to slowly getting trade shows and events back on track. Globally, shows opened successfully in several countries – including China, Malaysia and Germany, to name a few, while Germany also deemed trade shows ‘essential travel’.   Here in the U.S., a few more cities opened for events, albeit at limited capacity. At the same time, there were substantial efforts to implore the U.S. Congress to not leave town for elections until they passed the next… more
Oct 01, 2020
Seattle-based event marketing platform Banzai recently acquired High Attendance, a cloud-based virtual and hybrid event management software for enterprises. Banzai plans to integrate its flagship marketing automation platform, Banzai Reach, with High Attendance’s platform to give Banzai customers — including Adobe, Chef Software, Dell, Pure Storage and other large enterprises — a seamless experience for growing and engaging their audiences. “Currently the event marketing landscape is a mess,” said Brian Goldfarb, CMO at Chef Software. “It’s littered with half-baked solutions that were not… more
Sep 30, 2020
Seeing a need to help artisans and craftspeople operating sole proprietorships and family businesses connect with buyers once again in a live retail environment, Fairfax, Va.-based event management firm Spargo is taking action. After a popular local craft festival, Sugarloaf, filed for bankruptcy in June, Spargo sprung into action, launching a series of Capital Craft Fairs. “Witnessing the loss of Sugarloaf events, a local tradition for more than four decades, hit a nerve and at the same time presented an opportunity that we were poised to pursue”, said Susan Bracken, president and CEO of… more

Partner Voices

As event professionals and destinations adjust,  adapt and evolve in these uncharted waters,  it is imperative that substantial resources be put in place for all of the people responsible for planning and executing tradeshows and expositions.   At Mohegan Sun we have built an industry-leading COVID-19 Resource Center,  with a combination of pictures from recent successful events held since our reopening on June 1st,  along with several easy to share,  downloadable documents such as our Operati