Association Show News
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Dec 21, 2015
By Elizabeth Johnson
If your New Year’s Resolution is to “do it better” in 2016, you’re not alone. Whether it’s more attendees, a larger exhibit hall, a broader international reach or more sponsorship revenue, show planners have ambitious goals that mean marketing needs to be more effective.
But, with all the possibilities, how do planners market their events better than ever before? The industry’s leading marketing experts weighed in on how event marketing will evolve in the coming year and shared best practices for getting it right.
Kevin Miller, president of Frost Miller
“2016 will be the… more
Dec 15, 2015
Deutsche Messe’s five industrial trade show collocated at the International Manufacturing Technology Show (IMTS), on tap Sept. 12-17 at McCormick Place in Chicago, will occupy two times more space, compared with 2014.
IMTS currently is up 10 percent in display area space and 16 percent in exhibitor participation. Hannover Fairs USA, Deutsche Messe’s U.S. subsidiary, is organizing the five shows and conferences.
The growth of Deutsche Messe’s portfolio at IMTS is a direct result of the resurgence of manufacturing in America.
Industrial Automation NORTH AMERICA premiered in 2012… more
Dec 13, 2015
The 2015 Greenbuild International Conference and Expo, owned and operated by Informa Exhibitions and presented by the U.S. Green Building Council and held Nov. 18-20 at the Washington Convention Center in Washington, D.C., saw a big attendance uptick at the recent show.
Attendance was 19,058, a significant increase, compared with the 2014 event. There also were 548 exhibiting companies participating on 144,300 square feet of exhibit and display space on the trade show floor.
Greenbuild featured more than 200 sessions, tours, summits and workshops in the robust education program… more
Dec 10, 2015
Meeting Professionals International and the International Association of Exhibitions and Event have decided to form a business partnership to benefit their respective members.
The agreement aims to leverage the two associations' complementary business synergies and increase brand awareness to member audiences through MPI's The Meeting Professional® magazine.
"The partnership with IAEE is an opportunity for our associations to address the growing need for collaboration between the meeting, tradeshow and event principles," said Paul Van Deventer, president and CEO of MPI.
He… more
Dec 08, 2015
Data-driven engagement was a hot topic at last week’s International Association of Exhibitions’ Expo! Expo! Annual Meeting & Exhibition 2015 in Baltimore.
The 2,500-plus attendees knew to be at this year’s show to learn the latest on this topic, as well as many others. With record-breaking numbers, on both the attendee and exhibitor fronts, the right note was hit for this conference.
Exhibitor Michael Younder from Panvista was happy to see data tied into the keynote. “Clearly, good use of data, as well as engagement that is unobtrusive but relevant, are on the minds of many… more
Dec 07, 2015
The trade show industry continued its growth streak into the third quarter of this year, with a 3.1-percent uptick, compared with the same quarter last year, marking the 21st straight quarter of growth, according to the Center for Exhibition Industry Research’s Index Report.
"We are very encouraged to see three very strong quarters of growth for the year," said CEIR President and CEO Brian Casey.
He added, "We will be watching with great interest how the year ends based on fourth quarter results, and anticipate growth to continue into 2016 and 2017."
The growth in the third quarter of… more
Dec 06, 2015
“Charm City” lived up to its name, and then some, when more than 2,500 attendees flocked to Baltimore, Md., last week for the International Association of Exhibitions’ Expo! Expo! Annual Meeting & Exhibition 2015.
David DuBois, IAEE’s president and CEO, said that while the attendee numbers were unaudited at this time, they definitely broke records, with a 10-percent uptick, compared with last year’s event in Los Angeles.
“It’s the biggest one ever,” he added. “Being located in the Mid-Atlantic region brought in a lot of organizers from the Northeast and the D.C./Maryland/Virginia… more
Dec 03, 2015
This year’s International Association of Exhibitions and Events™ (IAEE) Chairperson Megan Tanel, CEM, passed the gavel to 2016 IAEE Chairperson Julia Smith, CEM, CTA, at the Annual Networking Luncheon and Awards Presentation held during Expo! Expo! IAEE's Annual Meeting & Exhibition 2015 in Baltimore, Md.
"I look forward to building on IAEE's successful advocacy initiatives, and to promoting program development to attract future generations to careers in the exhibitions and events industry," Smith said.
She added, "I am honored and excited to serve as 2016 chairperson and will be… more
Nov 18, 2015
Johnnie C. White Jr., CMP, MBA, Janet L. Jakobsen, CMP, MBA, and James E. Rooney, will be honored at the 2016 Visionary Awards, April 27 at the Marriott Marquis in Washington D.C.
More than1,000 industry professionals will gather this spring at the re-designed Foundation awards event, the 2016 Visionary Awards, to celebrate the honorees.
Attendees will experience an Oscars-like evening with red carpet arrival, awards show and after party, hosted by the PCMA Education Foundation and presented in partnership with the Austin Convention and Visitors Bureau and Austin Convention Center.
“The… more
Nov 15, 2015
In an effort to ensure those working on the ‘front lines’ of the trade show industry offer the best customer service possible, the Exhibition Services & Contractors Association (ESCA) and the St. Louis Convention & Visitors Commission (SLCVC) have teamed up to hold the first-ever ‘Labor Day’ Nov. 19 at America’s Center.
All the unions that work on the tradeshow floor are invited to participate in this day of complimentary training and enhancement.
“The goal of ‘Labor Day’ is to help build on the skills of the already talented labor force in St. Louis and give a few new tools for… more
Partner Voices
Overview:
The award-winning Orange County Convention Center (OCCC) goes the extra mile to make every day extraordinary by offering customer service excellence and industry-leading partnerships. From their dedicated in-house Rigging team to their robust Exhibitor Services, The Center of Hospitality brings your imagination to life by helping you host unforgettable meetings and events. With more than 2 million square feet of exhibit space, world-class services and a dream destination, we are committed to making even the most ambitious conventions a reality.
In October 2023, the Orange County Board of County Commissioners voted to approve allocating Tourist Development Tax funding for the $560 million Phase 5A completion of the OCCC. The Convention Way Grand Concourse project will include enhancements to the North-South Building, featuring an additional 60,000 square feet of meeting space, an 80,000- square-foot ballroom and new entry to the North-South Building along Convention Way.
“We are thrilled to begin work on completing our North-South Building which will allow us to meet the growing needs of our clients,” said OCCC Executive Director Mark Tester. “As an economic driver for the community, this project will provide the Center with connectivity and meeting space to host more events and continue to infuse the local economy with new money and expanding business opportunities.”
Amenities:
The Center of Hospitality goes above and beyond by offering world-class customer service and industry-leading partnerships. From the largest convention center Wi-Fi network to custom LAN/WAN design, the Center takes pride in enhancing exhibitor and customer experience.
The OCCC is the exclusive provider of electricity (24-hour power at no additional cost), aerial rigging and lighting, water, natural gas and propane, compressed air, and cable TV services. Convenience
The Center is at the epicenter of the destination, with an abundance of hotels, restaurants, and attractions within walking distance. Pedestrian bridges connect both buildings to more than 5,200 rooms and is within a 15-minute drive from the Orlando International Airport. The convenience of the location goes hand-in-hand with top notch service to help meet an event’s every need.
Gold Key Members
The OCCC’s Gold Key Members represent the best of the best when it comes to exceptional service and exclusive benefits for clients, exhibitors and guests. The Center’s Gold Key memberships with Universal Orlando Resort, SeaWorld Orlando and Walt Disney World greatly enhance meeting planner and attendee experiences offering world-renowned venues, immersive experiences and creative resources for their events.
OCCC Events:
This fiscal year, the OCCC is projected to host 168 events, 1.7 million attendees, and $2.9 billion in economic impact.
The Center’s top five events during their 2022-2023 fiscal year included:
AAU Jr. National Volleyball Championships 2023
200,000 Attendees
$257 Million in Economic Impact
MEGACON 2023
160,000 Attendees
$205 Million in Economic Impact
Open Championship Series 2023
69,500 Attendees
$89 Million in Economic Impact
Sunshine Classic 2023
42,000 Attendees
$54 Million in Economic Impact
Premiere Orlando 2023
42,000 Attendees
$108 Million in Economic Impact