Mar 29, 2015
1. Customer experience
Customer experience rather than brand loyalty is taking center stage globally. More resources are being channeled than ever before into online, social media and face-to-face customer service. According to Gartner, by 2017, 50 percent of consumer product investments will be redirected to customer experience innovations. Consumers will bring similar customer service expectations to the events they attend.
2. Interactive marketing
These days, customers expect to be active participants in the success… more
Mar 29, 2015
SourceDirect at ASD (SourceDirect) has unveiled its brand new, fully-functional website, sourcedirectshow.com.
The website serves the SourceDirect community as a virtual resource for importers, distributors, wholesalers, sourcing and product development professionals who have, or are interested in, doing business directly with manufacturers around the world.
The new site provides extensive content and 24/7 access to both buyers and suppliers about the SourceDirect show.
Launched in 2013, SourceDirect is a part of ASD MARKETWeek, the largest general merchandise, wholesale trade show… more
Mar 16, 2015
At the ongoing South by Southwest (SXSW) Interactive, as expected, one of the biggest buzz is about the emerging world of Internet of Things (IoT) for Consumers.
In a number of conference sessions I attended during the first two days at the event, leaders from the technology space shared both their enthusiasm as well as concerns about the impact of IoT on our long term future.
Connected smart devices that automatically share information with each other and collect data about the users' activities are set to become ubiquitous.
While it is anticipated that these new technologies will… more
Mar 16, 2015
At the ongoing South by Southwest (SXSW) Interactive, as expected, one of the biggest buzz is about the emerging world of Internet of Things (IoT) for Consumers.
In a number of conference sessions I attended during the first two days at the event, leaders from the technology space shared both their enthusiasm as well as concerns about the impact of IoT on our long term future.
Connected smart devices that automatically share information with each other and collect data about the users' activities are set to become ubiquitous.
While it is anticipated that these new technologies will… more
Mar 15, 2015
The InnovationLAB platform by Amsterdam RAI and its external partners TNO, 3TU Federatie and Accenture Innovation Awards recently was officially launched.
The lab is an environment designed to enable exhibitors and visitors to share their knowledge and experiences in the field of innovation.
In addition, it gives knowledge centres, research institutes, innovation partners and the like a platform to market their innovations, further enriching Amsterdam RAI’s exhibitions.
“The InnovationLAB is a platform where visitors can see and experience the innovations in their market,… more
Mar 15, 2015
The InnovationLAB platform by Amsterdam RAI and its external partners TNO, 3TU Federatie and Accenture Innovation Awards recently was officially launched.
The lab is an environment designed to enable exhibitors and visitors to share their knowledge and experiences in the field of innovation.
In addition, it gives knowledge centres, research institutes, innovation partners and the like a platform to market their innovations, further enriching Amsterdam RAI’s exhibitions.
“The InnovationLAB is a platform where visitors can see and experience the innovations in their market,… more
Mar 08, 2015
If you are attending an event and you see Michael Robinson, cyber threat analyst and forensic investigator, walking toward you, it’s likely not going to end well for you.
Cyber security was the topic of Michelle Bruno’s interview with Michael Robinson on the TSNN Webinar, “Securing Your Event’s Digital Data.”
What does Robinson think about the safety of our event data and what do we have to worry about? “Events, just by their very setup because they are so open and they have so many people attending, they are not very secure,”… more
Mar 08, 2015
If you are attending an event and you see Michael Robinson, cyber threat analyst and forensic investigator, walking toward you, it’s likely not going to end well for you.
Cyber security was the topic of Michelle Bruno’s interview with Michael Robinson on the TSNN Webinar, “Securing Your Event’s Digital Data.”
What does Robinson think about the safety of our event data and what do we have to worry about? “Events, just by their very setup because they are so open and they have so many people attending, they are not very secure,”… more
Mar 01, 2015
Even the savviest of marketers are sometimes daunted by the very thought of compressing their message to 140 short characters that comprise a tweet. If you too have been running into that challenge, a good general practice is to ensure that your tweet covers the five Ws (Who, What, When, Where and Why) before you hit that ‘submit’ button. Sounds interesting? Read on to learn more!
Who
To ensure that your message reaches the right audiences, it is imperative to first determine whose attention you wish to draw. If you wish to engage a small group of people or certain brands,… more
Mar 01, 2015
Even the savviest of marketers are sometimes daunted by the very thought of compressing their message to 140 short characters that comprise a tweet. If you too have been running into that challenge, a good general practice is to ensure that your tweet covers the five Ws (Who, What, When, Where and Why) before you hit that ‘submit’ button. Sounds interesting? Read on to learn more!
Who
To ensure that your message reaches the right audiences, it is imperative to first determine whose attention you wish to draw. If you wish to engage a small group of people or certain brands,… more
Partner Voices
MGM Resorts is committed to fostering an inclusive and diverse culture, not just among employees and guests but also within its supply chain. The company prioritizes procuring goods and services from businesses owned by minorities, women, veterans, people with disabilities, LGBTQ individuals and those facing economic disadvantages. This commitment is integral to MGM Resorts' global procurement strategy.
Through its voluntary supplier diversity program, MGM Resorts actively identifies and connects certified diverse-owned suppliers to opportunities within its supply chain. The company is on track to spend at least 15% of its biddable procurement with diverse-owned businesses by 2025, demonstrating that supplier diversity is not only a social responsibility but also a strategic business imperative.
Supplier diversity isn’t just the right thing to do – it’s good for business. A diverse supply chain allows access to a broader range of perspectives and experience, helping to drive innovation, entrepreneurship and resilience, while strengthening communities. At MGM Resorts, engaging diverse suppliers ensures best-in-class experiences for guests and clients. Supplier diversity ensures a more resilient supply chain while supporting economic development in the communities in which it operates.
The impact of MGM Resorts' supplier diversity initiatives is significant. In 2023, these efforts supported over 3,500 jobs across more than 30 states, contributed over $214 million in income for diverse-owned businesses and generated more than $62 million in tax revenue. The story extends beyond the numbers – it reflects the tangible benefits brought to small and diverse-owned businesses, fostering economic empowerment in their communities.
MGM Resorts also supports the development and business skills of diverse-owned businesses through investment, mentorship and education. Through the MGM Resorts Supplier Diversity Mentorship Program, the company identifies, mentors and develops diverse-owned businesses to fill its future pipeline, while providing businesses with tools and resources to empower and uplift. Since 2017, the program has successfully graduated 105 diverse-owned businesses and is on track to achieve its goal of 150 graduates by 2025.
MGM Resorts’ commitment to supplier diversity not only enhances its business operations but also plays a crucial role in uplifting communities and fostering economic development. This approach reinforces the idea that diversity is a powerful driver of innovation and resilience, benefiting both the company and the wider community.