News

Sep 10, 2021
With the pandemic showing no signs of abating, the event tech boom is continuing to transform the way virtual and in-person gatherings are planned and experienced, as well as the way event professionals are skilling up. Check out some of the latest developments.   yellobox As the world gets back to in-person events, yellobox is persuading event professionals to think outside the box. The startup, which is the brainchild of tech entrepreneur Laurence Moore, launched in 2019 as a tool to seamlessly blend data sharing, digital marketing and lead-capture for in-person events into one opt-in… more
Sep 09, 2021
From new leadership appointments to newly created positions designed to grow and expand burgeoning departments, trade show and event professionals are continuing to find new career opportunities as the industry forges ahead toward recovery. Here’s the latest news: Boulder Convention and Visitors Bureau After 20 years with the Boulder Convention and Visitors Bureau, CEO Mary Ann Mahoney will retire on Oct. 15, 2021. Charlene Hoffman, the CVB’s current operations and financial officer, will assume the CEO role on Oct. 16. A valued leader in Colorado’s tourism industry who has mentored a… more
Sep 08, 2021
Imagine if sponsors and exhibitors kept returning to participate at your events. Isn't that every event planner's dream? This is possible! All you need is to identify the outcomes a sponsor or exhibitor wants and help them reach their goals through a consistent approach. Getting visibility and generating sales/leads are two common event goals sponsors and exhibitors have. Below are five ways to help them achieve these goals. 1. Promote on social media and email Helping sponsors and exhibitors meet their goals is a process that can start long before the event. You can promote their… more
Sep 08, 2021
Ellen Schwartz isn’t exactly afraid to speak her mind. In fact, being outspoken is more like her superpower. A dynamic yet down-to-Earth industry professional who has worked for more than 40 years in the trade show and events industry, she exudes the kind of confidence that comes from years of experience and the wisdom gained from working her way up the ranks in show management, convention center sales and marketing roles and finally, venue management.   In this first edition of our new interview series about women in leading roles in the meetings and events industry, TSNN had the privilege… more
Sep 07, 2021
Event professionals and suppliers have happily descended upon Las Vegas since 2011 for IMEX America, but this year is shaping up to be an even more joyful experience for everyone involved, as they join with peers in-person again after a long and challenging hiatus due to the pandemic. IMEX America 2021, billed as a “homecoming for the global events community,” is the 10th edition of the show. IMEX Group is marking the milestone with plenty of unique opportunities to conduct business, connect, learn and grow Nov. 9-11 at its new home: Mandalay Bay Resort and Casino. “We can’t wait to see the… more
Sep 07, 2021
Sponsored by San Diego Tourism Authority Whether you’re returning or visiting for the first time, San Diego is ready to greet you with open skies and wide-open spaces. Our sun-soaked surroundings, sandy beaches and countless outdoor venues and renovations will liberate your thinking, open you up to big ideas and renew your outlook. Because when it comes to getting down to business, San Diego offers the ideal backdrop to elevate any meeting or event. Make Your Meeting Safe — and Sunny San Diego makes it easy to gather safely outdoors, and our teams are dedicated to ensuring the health, well… more
Sep 07, 2021
The Center for Exhibition Industry Research (CEIR) recently released two more case studies from its Global Virtual Event Trends series, which examines the insights of organizations that traditionally run or manage in-person B2B exhibitions but pivoted to producing virtual events due to COVID-19-related constraints and regulations.  As the latest case studies in the series, Case Study: Access Intelligence and Case Study: 1st Arabia Tradeshow & Conferences provide real-world examples of how each organization adapted its events to the effects of the COVID-19 pandemic, the results of their… more
Sep 02, 2021
As the escalating climate change crisis continues to plague the planet, the Global Association of the Exhibition Industry (UFI) and the Joint Meetings Industry Council (JMIC) have teamed up to unite the events industry for a massive push to diminish its carbon footprint. Today, UFI unveiled the Net Zero Carbon Events initiative, which is hosted by JMIC and supported by the United Nations Framework Convention on Climate Change (UNFCCC). The aim is to attract and connect major events industry stakeholders around the world, including organizers, planners, exhibitors, venues, destinations and… more
Sep 02, 2021
As those in the meetings and exhibitions industries know all too well, changes in the COVID-19 pandemic are continuing to cause major challenges for event organizers, with any organization looking to host a trade show or conference tasked with taking changing information from public health officials into account. In such a complex environment, it can be understandably difficult for organizers to demonstrate their ability to run events in a safe and sustainable way.  Enter Epistemix, a leading provider of analytical tools that simulate how diseases, ideas and behavior spread through… more
Sep 01, 2021
After sitting closed for nearly 18 months, Chicago’s McCormick Place is once again hosting major trade shows and events, has welcomed back more than 1,000 full-time employees and is boasting a robust events schedule. Following the NBA Draft Combine in June, the campus enjoyed a busy July that harkened back to pre-pandemic days, hosting three major events within a few days of each other that brought in more than 150,000 guests. These included the Advertising Specialty Institute (ASI), the Nike Tournament of Champions and a special edition of a marquee event that McCormick has hosted for 60… more

Partner Voices

As event professionals and destinations adjust, adapt and evolve in these uncharted waters, it is imperative that substantial resources be put in place for all of the people responsible for planning and executing trade shows, expositions and conventions. An example is Mohegan Sun, which built an industry-leading, COVID-19 Resource Center with a combination of pictures from recently held successful events (the property reopened on May 1, 2020) along with several widely available and informative documents, such as an evolving operational framework: