News

Nov 29, 2012
In 2012, we saw Google, the dominant search engine; make some radical changes to its indexing and ranking policies. The focus has shifted, once and for all, from quantity to quality. What event marketers say about a given brand has become less important than how consumers respond to that brand’s presence online. This emphasis on target audience driven social engagement will further strengthen in 2013. How often users share your content on social media sites, comment on it, review it and return to it will carry more weight than it has ever before. The number of times a link is tweeted… more
Nov 29, 2012
Everywhere you turn in the events industry someone is talking about webcasting, hybrid events and virtual events. It’s a hot topic, but it’s still relatively new to many trade shows. Show organizers are struggling to understand how to incorporate this new technology into their events successfully. Organizations recognize the fact they have a potential audience who cannot attend their event in person. According to results of the study entitled “Measuring and Maximizing the Impact of a Hybrid Event”, half of all respondents say they record their conference content for on… more
Nov 29, 2012
Everywhere you turn in the events industry someone is talking about webcasting, hybrid events and virtual events. It’s a hot topic, but it’s still relatively new to many trade shows. Show organizers are struggling to understand how to incorporate this new technology into their events successfully. Organizations recognize the fact they have a potential audience who cannot attend their event in person. According to results of the study entitled “Measuring and Maximizing the Impact of a Hybrid Event”, half of all respondents say they record their conference content for on… more
Nov 29, 2012
In 2012, we saw Google, the dominant search engine; make some radical changes to its indexing and ranking policies. The focus has shifted, once and for all, from quantity to quality. What event marketers say about a given brand has become less important than how consumers respond to that brand’s presence online. This emphasis on target audience driven social engagement will further strengthen in 2013. How often users share your content on social media sites, comment on it, review it and return to it will carry more weight than it has ever before. The number of times a link is tweeted… more
Nov 28, 2012
Apple iPads now give the Massachusetts Convention Center Authority personnel access to real-time information previously carried around in hefty paper binders that quickly became outdated. That helps them address exhibitor and show management requests more quickly and streamlines guest services functions. Five years ago, the MCCA laid the groundwork for its innovative mobile solution through a $9 million investment in an event management system called ShowBiz. ShowBiz is a custom, open-source software platform developed for MCCA by strategic IT partner Optaros, after the MCCA IT team… more
Nov 28, 2012
The Chicago Auto Show features big names such as General Motors, Toyota and Ford, but in 2013, they’ll also be featuring some of Chicago’s technology startups like SpotHero, the creators of an app that helps people find parking in Chicago. As the largest auto show on the continent, spanning more than 1 million square feet of production, concept and exotic vehicle exhibit space, the Chicago Auto Show hosts multiple world and North American vehicle debuts. For the first time, the Chicago Automobile Trade Association (CATA), producer of the Chicago Auto Show, announced plans to bring… more
Nov 28, 2012
Apple iPads now give the Massachusetts Convention Center Authority personnel access to real-time information previously carried around in hefty paper binders that quickly became outdated. That helps them address exhibitor and show management requests more quickly and streamlines guest services functions. Five years ago, the MCCA laid the groundwork for its innovative mobile solution through a $9 million investment in an event management system called ShowBiz. ShowBiz is a custom, open-source software platform developed for MCCA by strategic IT partner Optaros, after the MCCA IT team… more
Nov 28, 2012
The Chicago Auto Show features big names such as General Motors, Toyota and Ford, but in 2013, they’ll also be featuring some of Chicago’s technology startups like SpotHero, the creators of an app that helps people find parking in Chicago. As the largest auto show on the continent, spanning more than 1 million square feet of production, concept and exotic vehicle exhibit space, the Chicago Auto Show hosts multiple world and North American vehicle debuts. For the first time, the Chicago Automobile Trade Association (CATA), producer of the Chicago Auto Show, announced plans to bring… more
Nov 27, 2012
Korea’s food and beverage trade show, Food Week Korea, rounded off its seventh year running with record success when it ran a few weeks ago. The Coex-organized exhibition welcomed 712 exhibiting companies, 1,800 booths and more than 92,000 visitors, including 600 from overseas, during the five days it ran Nov. 6-10. Food Week Korea boasted a total of 10 food-themed sectors, including an International Hall, an Export Zone, a Café and Bakery, Machinery section, Premium Agricultural Products, Makgeoli expo and Seoul Cooking Show spread over a total of 36,000 square meters of… more
Nov 27, 2012
People just want to have fun, and that was apparent with the recent success of the International Association of Amusement Parks and Attractions trade show – IAAPA Attractions Expo 2012 – held Nov. 12-16 at the Orange County Convention Center in Orlando. The show drew 26,500 attendees, which included an increased number of buyers, 15,800, an expansive trade show floor – the largest in four years - and largest outdoor space in 10 years, as well as a 14-percent increase in education attendance. “IAAPA Attractions Expo 2012 is the one time of year when the amusement park… more
Partner Voices
MGM Resorts is committed to fostering an inclusive and diverse culture, not just among employees and guests but also within its supply chain. The company prioritizes procuring goods and services from businesses owned by minorities, women, veterans, people with disabilities, LGBTQ individuals and those facing economic disadvantages. This commitment is integral to MGM Resorts' global procurement strategy.    Through its voluntary supplier diversity program, MGM Resorts actively identifies and connects certified diverse-owned suppliers to opportunities within its supply chain. The company is on track to spend at least 15% of its biddable procurement with diverse-owned businesses by 2025, demonstrating that supplier diversity is not only a social responsibility but also a strategic business imperative.    Supplier diversity isn’t just the right thing to do – it’s good for business. A diverse supply chain allows access to a broader range of perspectives and experience, helping to drive innovation, entrepreneurship and resilience, while strengthening communities. At MGM Resorts, engaging diverse suppliers ensures best-in-class experiences for guests and clients. Supplier diversity ensures a more resilient supply chain while supporting economic development in the communities in which it operates.   The impact of MGM Resorts' supplier diversity initiatives is significant. In 2023, these efforts supported over 3,500 jobs across more than 30 states, contributed over $214 million in income for diverse-owned businesses and generated more than $62 million in tax revenue. The story extends beyond the numbers – it reflects the tangible benefits brought to small and diverse-owned businesses, fostering economic empowerment in their communities.    MGM Resorts also supports the development and business skills of diverse-owned businesses through investment, mentorship and education. Through the MGM Resorts Supplier Diversity Mentorship Program, the company identifies, mentors and develops diverse-owned businesses to fill its future pipeline, while providing businesses with tools and resources to empower and uplift. Since 2017, the program has successfully graduated 105 diverse-owned businesses and is on track to achieve its goal of 150 graduates by 2025.     MGM Resorts’ commitment to supplier diversity not only enhances its business operations but also plays a crucial role in uplifting communities and fostering economic development. This approach reinforces the idea that diversity is a powerful driver of innovation and resilience, benefiting both the company and the wider community.