Nearly 300 Brands Featured at “Best of British 2018”

November 28, 2018

Organised by Media 10, Best of British 2018 closed on 21st October at the Shanghai Exhibition Centre. Nearly 300 brands, covering British fashion, design, travel, education, technology, innovation, food and beverage products were showcased at the four-day show.

According to the organiser, 28,385 visitors attended the show, including 5,488 trade buyers and 5,747 VIP guests. The visitors experienced well-known British brands as well as new brands entering the Chinese market for the first time. The show was supported by: the British Consulate-General Shanghai, the Department for International Trade and the British Council. This year, it occupied an exhibition area of 12,000 m2.

Lexie Morris, Head of Retail and Consumer, British Government’s Department for International Trade, China, stated, “China is one of our most important partners in trade and business. With Chinese consumers becoming increasingly discerning, their interest in British products is greater than ever. The Department for International Trade is actively supporting British brands currently exporting or looking to export to the Chinese market, targeting China’s upper-middle class consumers. Best of British has been an excellent platform through which to offer British brands a comprehensive introduction to the Chinese retail landscape from both a business and consumer perspective. We have been very pleased with the results.”
 

Add new comment

Partner Voices
MGM Resorts is committed to fostering an inclusive and diverse culture, not just among employees and guests but also within its supply chain. The company prioritizes procuring goods and services from businesses owned by minorities, women, veterans, people with disabilities, LGBTQ individuals and those facing economic disadvantages. This commitment is integral to MGM Resorts' global procurement strategy.    Through its voluntary supplier diversity program, MGM Resorts actively identifies and connects certified diverse-owned suppliers to opportunities within its supply chain. The company is on track to spend at least 15% of its biddable procurement with diverse-owned businesses by 2025, demonstrating that supplier diversity is not only a social responsibility but also a strategic business imperative.    Supplier diversity isn’t just the right thing to do – it’s good for business. A diverse supply chain allows access to a broader range of perspectives and experience, helping to drive innovation, entrepreneurship and resilience, while strengthening communities. At MGM Resorts, engaging diverse suppliers ensures best-in-class experiences for guests and clients. Supplier diversity ensures a more resilient supply chain while supporting economic development in the communities in which it operates.   The impact of MGM Resorts' supplier diversity initiatives is significant. In 2023, these efforts supported over 3,500 jobs across more than 30 states, contributed over $214 million in income for diverse-owned businesses and generated more than $62 million in tax revenue. The story extends beyond the numbers – it reflects the tangible benefits brought to small and diverse-owned businesses, fostering economic empowerment in their communities.    MGM Resorts also supports the development and business skills of diverse-owned businesses through investment, mentorship and education. Through the MGM Resorts Supplier Diversity Mentorship Program, the company identifies, mentors and develops diverse-owned businesses to fill its future pipeline, while providing businesses with tools and resources to empower and uplift. Since 2017, the program has successfully graduated 105 diverse-owned businesses and is on track to achieve its goal of 150 graduates by 2025.     MGM Resorts’ commitment to supplier diversity not only enhances its business operations but also plays a crucial role in uplifting communities and fostering economic development. This approach reinforces the idea that diversity is a powerful driver of innovation and resilience, benefiting both the company and the wider community.