MCEC Appoints Director of Marketing

July 11, 2018

The Melbourne Convention and Exhibition Centre (MCEC) has appointed Carolyn Johnson as its Director of Marketing and Communications, effective from 9th July 2018.

Previously, Johnson was Head of Marketing of Hostplus. She has also held senior marketing positions at various premium brands in Australia. She has extensive experience in customer experience design, development and implementation of business and digital transformation, and communications.

MCEC Chief Executive Peter King, stated, “I have no doubt that Carolyn’s background and wealth of experience will serve our venue well. This is an exciting time for MCEC and I’m looking forward to Carolyn joining us in July.”

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Partner Voices

As event professionals and destinations adjust, adapt and evolve in these uncharted waters, it is imperative that substantial resources be put in place for all of the people responsible for planning and executing trade shows, expositions and conventions. An example is Mohegan Sun, which built an industry-leading, COVID-19 Resource Center with a combination of pictures from recently held successful events (the property reopened on May 1, 2020) along with several widely available and informative documents, such as an evolving operational framework: