IBTM Americas Virtual Summit to Cover Event Finance, Sustainability and Creativity in Age of COVID-19

August 18, 2020

IBTM Americas' virtual summit will take place Aug. 25-26. The interactive digital experience will be hosted on the Go To Webcast platform and will bring together 16 speakers to share topical insights and learnings that will provide tangible benefits for attendees, all under the theme of “humanizing the change."

The complimentary virtual summit will be run in both Spanish and English to allow for the global reach of the IBTM Americas audience, and will cover subject matters including event finance, sustainable events, event planning, innovation and creativity, marketing and branding, event production, leadership and motivation, and customer service.

Speakers include international tenor José Manuel Zapata, whose session is “Treble Clef, notes for happiness;” Nicolás Celis, producer of the movie “Roma” from Pimienta Films; and Irene Lane, founder of Greenloons, who will present a session titled “Sustainability Sells! A human-centered guide to responsible event planning.” Attendees will receive a certificate of participation, downloadable resources and simultaneous translation into English / Spanish.

“The unprecedented situation with the effects of the pandemic has forced the business events industry to evolve quickly, accelerating the integration of technology into events, with a pivot to virtual events and a longer-term move towards the hybridization of events,” said IBTM Americas Virtual Summit Show Director David Hidalgo.

He continued, “This virtual summit will provide event professionals with insights and key learnings, invaluable as they adapt for the future. The event will also act as a means of bringing together our community in recognition of the fact human connections and shared experiences are central to our industry. Even though we can’t meet in person at IBTM Americas this year, we can still celebrate our continued passion for events.”

To learn more about the virtual summit or to register, go here.

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Partner Voices
MGM Resorts is committed to fostering an inclusive and diverse culture, not just among employees and guests but also within its supply chain. The company prioritizes procuring goods and services from businesses owned by minorities, women, veterans, people with disabilities, LGBTQ individuals and those facing economic disadvantages. This commitment is integral to MGM Resorts' global procurement strategy.    Through its voluntary supplier diversity program, MGM Resorts actively identifies and connects certified diverse-owned suppliers to opportunities within its supply chain. The company is on track to spend at least 15% of its biddable procurement with diverse-owned businesses by 2025, demonstrating that supplier diversity is not only a social responsibility but also a strategic business imperative.    Supplier diversity isn’t just the right thing to do – it’s good for business. A diverse supply chain allows access to a broader range of perspectives and experience, helping to drive innovation, entrepreneurship and resilience, while strengthening communities. At MGM Resorts, engaging diverse suppliers ensures best-in-class experiences for guests and clients. Supplier diversity ensures a more resilient supply chain while supporting economic development in the communities in which it operates.   The impact of MGM Resorts' supplier diversity initiatives is significant. In 2023, these efforts supported over 3,500 jobs across more than 30 states, contributed over $214 million in income for diverse-owned businesses and generated more than $62 million in tax revenue. The story extends beyond the numbers – it reflects the tangible benefits brought to small and diverse-owned businesses, fostering economic empowerment in their communities.    MGM Resorts also supports the development and business skills of diverse-owned businesses through investment, mentorship and education. Through the MGM Resorts Supplier Diversity Mentorship Program, the company identifies, mentors and develops diverse-owned businesses to fill its future pipeline, while providing businesses with tools and resources to empower and uplift. Since 2017, the program has successfully graduated 105 diverse-owned businesses and is on track to achieve its goal of 150 graduates by 2025.     MGM Resorts’ commitment to supplier diversity not only enhances its business operations but also plays a crucial role in uplifting communities and fostering economic development. This approach reinforces the idea that diversity is a powerful driver of innovation and resilience, benefiting both the company and the wider community.