News

Aug 05, 2022
As event professionals continue to contemplate how the metaverse can bring unique new opportunities to the industry, two companies have teamed up to do just that. epIQ Creative Group, a demand generation marketing agency creating multi-channel systems that drive demand to brands, and rooom Enterprise Metaverse Solutions are aiming to help associations and event professionals unlock the potential of the metaverse and bring marketable experiences to their communities and audiences. The new partnership is designed to bring to life exciting opportunities that year-round communities and virtual… more
Aug 04, 2022
Exclusively sponsored by Caesars Entertainment The Las Vegas Strip has long been a beacon of innovation, adaptability and singular experiences. In 2022, Caesars Entertainment has continued to play its part in maintaining the destination’s stellar reputation by hosting the NFL Draft earlier this year at CAESARS FORUM—the company’s newest and largest conference center—and ushering in a cornucopia of renovations and updates, such as the transition of Bally’s to Horseshoe as well as new restaurants and entertainment offerings.  Dining to Delight The mecca of celebrity chef dining, Las Vegas… more
Aug 04, 2022
While the U.S. economy may be losing momentum, that hasn’t stopped trade show and event-related organizations—particularly convention and visitors bureaus—from hiring fresh talent and placing new and experienced leadership at the helm. Take a look! Visit Baton Rouge Jill Kidder, current president and CEO of the Louisiana Travel Association (LTA), the primary voice for Louisiana’s tourism industry, has been tapped to become the new president and CEO of Visit Baton Rouge. Selected by the Visit Baton Rouge Board of Directors June 30, she will replace current President and CEO Paul Arrigo, who… more
Aug 03, 2022
The U.S. Travel Association launched the Sustainable Travel Coalition in an effort to help every sector of the travel industry, including meetings and events, develop and advance strategies for sustainability.  With nearly 60 member entities to start, including major DMOs, hotel groups and industry organizations such as the Professional Convention Management Association (PCMA), the Sustainable Travel Coalition will serve as an advisory body to inform U.S. Travel on sustainability issues, opportunities and concerns within member entities. A dedicated Policy Committee will help drive the… more
Aug 02, 2022
As part of its ongoing commitment to helping association, event and corporate clients evolve from legacy-based to data-driven operating models, mdg, A Freeman Company, has launched a new division dedicated to research, data and insights.  Consisting of data strategists, scientists, analysts and experts specializing in collecting and evaluating market research and intelligence, this newly-formed department’s mission is to help clients capitalize on technological advances to reach new audiences and create more personal and human customer journeys, from marketing campaigns to meaningful… more
Aug 01, 2022
It can be daunting to be the “first.” But for Lynn Osmond, the new president and CEO of Choose Chicago, being the very first woman to helm the city’s official destination marketing organization is an exhilarating, once-in-a-lifetime opportunity.  Just two and a half months into her new role, Osmond has hit the ground running, laser-focused on promoting the U.S.’s third-largest city on the national and global stage. And she is more than prepared to pull this mission off successfully. She possesses an intimate knowledge of the Windy City, its tourism and hospitality community and DMO following… more
Jul 29, 2022
The largest and most iconic global jewelry buying experience, JCK, operated by RX, brought a gem of a show to Las Vegas in June, exceeding pre-pandemic 2019 attendance numbers and reuniting the jewelry industry to celebrate the 30th anniversary of JCK.  Approximately 30,000 people from all facets of the jewelry industry joined JCK and Luxury, the show’s ultra-curated and exclusive jewelry-buying experience, for a week of product sourcing, education and networking. More than 17,000 attendees from 130 countries conducted business with more than 1,800 exhibiting companies in more than 20… more
Jul 29, 2022
Event software provider Cadmium partnered with Bear Analytics to bolster the digital product and service offerings of both organizations in the event technology industry. The partnership, which facilitates the connection between users of Cadmium technology and Bear Analytics’ Bear IQ platform, enables data-driven decision making for organizations evaluating the effectiveness of their event and online learning programs.  Cadmium is an event and learning software provider offering continuing education, professional development, and content management solutions. Bear Analytics is a leading… more
Jul 28, 2022
Puerto Rico is no stranger to crises, having faced and overcome major challenges such as the Zika virus outbreak and Hurricane Irma over the past several years. COVID-19 has been no exception, with the destination showing its profound resiliency as it emerges from the pandemic. Brad Dean, president and CEO of Discover Puerto Rico, recently highlighted some of the promising numbers along with a newly launched branding initiative for event attendees and venue developments. “Rebuilding has been vitally important over the past four years and to position Puerto Rico to not just come back but to… more
Jul 26, 2022
UFI, the Global Association of the Exhibition Industry, has released its latest flagship Global Exhibition Barometer research report, designed to take the pulse of the global exhibition industry, with results pointing to a continued wave of positivity.  Concluded in June 2022, the 29th edition of the bi-annual survey includes data from 366 companies across 57 countries and regions, and outlooks and analysis for 23 focus countries and regions, including Argentina, Australia, Brazil, Chile, China, Colombia, Germany, Hong Kong, India, Italy, Japan, Malaysia, Mexico, Saudi Arabia, Singapore,… more
Partner Voices
Overview: The award-winning Orange County Convention Center (OCCC) goes the extra mile to make every day extraordinary by offering customer service excellence and industry-leading partnerships. From their dedicated in-house Rigging team to their robust Exhibitor Services, The Center of Hospitality brings your imagination to life by helping you host unforgettable meetings and events. With more than 2 million square feet of exhibit space, world-class services and a dream destination, we are committed to making even the most ambitious conventions a reality. In October 2023, the Orange County Board of County Commissioners voted to approve allocating Tourist Development Tax funding for the $560 million Phase 5A completion of the OCCC. The Convention Way Grand Concourse project will include enhancements to the North-South Building, featuring an additional 60,000 square feet of meeting space, an 80,000- square-foot ballroom and new entry to the North-South Building along Convention Way. “We are thrilled to begin work on completing our North-South Building which will allow us to meet the growing needs of our clients,” said OCCC Executive Director Mark Tester. “As an economic driver for the community, this project will provide the Center with connectivity and meeting space to host more events and continue to infuse the local economy with new money and expanding business opportunities.” Amenities: The Center of Hospitality goes above and beyond by offering world-class customer service and industry-leading partnerships. From the largest convention center Wi-Fi network to custom LAN/WAN design, the Center takes pride in enhancing exhibitor and customer experience.  The OCCC is the exclusive provider of electricity (24-hour power at no additional cost), aerial rigging and lighting, water, natural gas and propane, compressed air, and cable TV services. Convenience The Center is at the epicenter of the destination, with an abundance of hotels, restaurants, and attractions within walking distance. Pedestrian bridges connect both buildings to more than 5,200 rooms and is within a 15-minute drive from the Orlando International Airport. The convenience of the location goes hand-in-hand with top notch service to help meet an event’s every need. Gold Key Members The OCCC’s Gold Key Members represent the best of the best when it comes to exceptional service and exclusive benefits for clients, exhibitors and guests. The Center’s Gold Key memberships with Universal Orlando Resort, SeaWorld Orlando and Walt Disney World greatly enhance meeting planner and attendee experiences offering world-renowned venues, immersive experiences and creative resources for their events. OCCC Events: This fiscal year, the OCCC is projected to host 168 events, 1.7 million attendees, and $2.9 billion in economic impact.  The Center’s top five events during their 2022-2023 fiscal year included:  AAU Jr. National Volleyball Championships 2023 200,000 Attendees $257 Million in Economic Impact MEGACON 2023 160,000 Attendees $205 Million in Economic Impact Open Championship Series 2023 69,500 Attendees $89 Million in Economic Impact Sunshine Classic 2023 42,000 Attendees $54 Million in Economic Impact Premiere Orlando 2023 42,000 Attendees $108 Million in Economic Impact