Facebook Adds New Feature for Groups and Events

January 4, 2018

Katie Cook

Katie Cook is the Marketing Communications Specialist for Expo Logic, an event registration company that works with clients worldwide to provide innovative registration and lead retrieval services.

Social media isn’t just for sharing selfies or tweeting 140 characters anymore. We use it every day to stay connected to family and friends, read about current events, and feel included in events and stories from across the globe. Facebook has found a way to encourage user involvement with its new feature, Collaborative Stories.

This recently launched feature is in addition to its already popular Stories function. Users of Facebook groups and Facebook events will be able to contribute to a story that will be visible only to other members of that group or event.

Collaborative Stories shared by other people will show on event or group pages users have joined, along with being shown at the top of their News Feed. Administrators of the event/group will have the power to set the rules of the stories as well. They can choose to either allow posts from everyone and then delete posts that they don’t like, or they can require the approval of each post before it is added to the Collaborative Story.

For avid social media users, you may be wondering how this is any different from Snapchat and its group feature. Well, Snapchat groups can only be made with a user’s current friends and contacts while not allowing other users to join that may not be on your friends list. Also, Snapchat groups are limited to up to 16 people and don’t have a common interest factor. Facebook Collaborative Stories are unlimited in the number of users and are specific to a group or event that has been created from a common interest.

Since Facebook groups and events are centered around hobbies, professions, ideologies and locations, the stories shared may not appeal to everyone but will appeal to the other members of the group or event. This new feature could be helpful to encourage users from a different demographic to contribute their perspective adding more diversity to the story.

For events, this could mean more engagement from attendees that share their personal experience by adding it to the story. Users are given more freedom of expression with images and video, making it easier for attendees to have a voice. In addition, remote attendees have the chance to feel more involved by viewing stories shared by other attendees onsite and seeing the event from multiple perspectives.

This feature is still new to Facebook but creates an interesting way for users to share their experience and get involved.

Add new comment

Partner Voices
  MGM Resorts is renowned for its exceptional service and diverse venue options across Las Vegas, Detroit, Springfield, National Harbor, Biloxi, and Atlantic City, providing flexible spaces for meetings of any size. Beyond these offerings, MGM Resorts distinguishes itself through a strong commitment to social responsibility and sustainability, making it an ideal choice for your next meeting.  At the core of MGM Resorts' company values is its platform, "Focused on What Matters," dedicated to meeting customer needs while advancing socially responsible practices. This commitment is evident in several key areas:  Protecting Natural Resources  MGM Resorts is home to industry-leading recycling, renewable electricity and water conservation programs. Some highlights include a cogeneration power plant at ARIA, producing ultra-efficient electricity; one of America’s largest contiguous rooftop solar arrays atop the convention center at Mandalay Bay; and onsite wells that provide water for the celebrated Fountains of Bellagio, avoiding reliance on precious Colorado River water. These efforts and many more save on natural resources while boosting attendee satisfaction.  Committed to Community  Always striving to be good neighbors, MGM Resorts works to avoid food waste and combat food insecurity with the Feeding Forward program. In partnership with local food banks, they safely divert unserved food to food insecure members of the community. Since 2016, over 5 million meals have been provided, highlighting MGM Resorts' commitment to minimizing food waste and addressing community needs.  MGM Resorts supports clients in their responsible-meetings efforts, not only with efficient venues but also waste-reducing décor and signage; sustainable food and beverage options; and outreach to help planners communicate sustainability efforts to attendees. What’s more, they offer a Mindful Meetings series that puts attendee wellness first—through fitness and mindfulness activities, and in give-back events with local charity organizations.   Fostering Diversity & Inclusion  To MGM Resorts, a diverse and talented workforce is essential to success. By cultivating innovative strategies that consider multiple perspectives and viewpoints, the company creates an inclusive workplace culture that benefits its employees and community. MGM Resorts takes pride in being a welcoming home for veterans, individuals with disabilities, people from diverse backgrounds, LGBTQ+ community members, and more. This commitment to inclusion is reflected in the company's recruitment and hiring practices and its social responsibility initiatives. From the workplace to the community, MGM Resorts' commitment to diversity, equity and inclusion remains unwavering, and its efforts continue to create a more equitable and sustainable world for all.  MGM Resorts offers unparalleled service and venue options while standing out for its proactive approach to sustainability and community engagement. Choosing MGM Resorts for your next meeting means aligning with a company that values social responsibility, efficiency, and attendee satisfaction, ensuring a meaningful and impactful event experience.