News

Jan 21, 2022
While it may have been tempting to sit out an in-person show at the start of this year due to concerns about the Omicron variant, attendees and exhibitors of Convening Leaders 2022 (CL22) stayed the course, just as Sherrif Karamat, president and CEO of the Professional Convention Management Association (PCMA), urged in a statement the week before the event. “Our industry and our businesses can and will move forward,” he said. “How this happens, it is up to us—all of us. Our audiences need us more than ever. This is our time.” With open arms, Karamat welcomed roughly 2,500 eager face-to-… more
Jan 21, 2022
Digitell, a leading virtual and hybrid event platform and full-service production company, has been purchased by BroadcastMed, a healthcare intelligence company specializing in groundbreaking clinical content for healthcare professionals. Both companies have longstanding reputations in their respective spaces. Digitell has been an innovative trailblazer in digital events for the past 14 years and was named Best Hybrid Event Platform/Production Over 1,000 Attendees at the 2021 Event Tech Live Awards. BroadcastMed was the first company in the world to live-stream surgeries, and its many… more
Jan 20, 2022
Former SISO Chair and retired exhibition industry icon James Bracken passed away on Jan. 18. He was 87. Bracken served as SISO’s chair in 2004, and SISO officials expressed gratitude for his service to the association and the industry over the course of his career, as well as condolences to his family and many friends and colleagues in the industry. “I was lucky enough to get to know Jim when I first became involved in SISO, and he really epitomized the entrepreneurial spirit of SISO,” said SISO CEO David Audrain. “Jim was a highly-respected industry leader and a pleasure to talk with, his… more
Jan 19, 2022
Chef Jeff Leidy is one of those lucky people who found his calling at a very young age. The consummate hospitality culinary professional began his four-decade-long career at 16, starting as a busboy in a steak and seafood house, where he quickly moved into the kitchen and fell in love with the culinary arts.   “I have been cooking professionally ever since,” Leidy said. “I like to tell people that you don’t choose to be a chef, it chooses you. I was captivated by every aspect of being a chef—having the chance to be creative and serve guests who give you immediate feedback, and the ability to… more
Jan 18, 2022
The Professional Convention Management Association (PCMA) Foundation will once again honor and celebrate the global business events industry’s exceptional stars during this year’s PCMA Visionary Awards ceremony. The foundation has announced the 2022 Lifetime Achievement honorees, Groundbreaker Award recipient and Professional Excellence finalists.  The 2022 Visionary Awards celebration will be held March 24 at the Gaylord National Resort and Convention Center in National Harbor, Md., in conjunction with the inaugural Business Events Industry Week. Created by Destinations International, the … more
Jan 17, 2022
On December 9-10, 2021, leading global event agency Freeman executed the first-ever Summit for Democracy, a high-level virtual conference hosted by President Joe Biden that brought together world leaders, civil society and the private sector to discuss challenges and opportunities facing democracy throughout the world.  More than 100 heads of state from across the globe attended in a seamless virtual experience where important initiatives across three principal themes were discussed: defending against authoritarianism; addressing and fighting corruption; and advancing respect for human… more
Jan 17, 2022
Hybrid events are relatively new to the industry, and most organizations are still testing its possibilities. Determining what and how to sell sponsorships for hybrid events is also open for discussion.  Looking to kickstart your sponsorship efforts for hybrid events? Here are some tips on how you can find and secure hybrid event sponsorships like a pro.  Understand sponsor requirements Engage in a conversation with sponsors about their objectives and capabilities for the event. Many sponsors don’t have the human resources or time for elaborate sponsorship activations. While others want to… more
Jan 14, 2022
If you asked Tony Salah what he was most passionate about when he started his career, business and technology would have topped the list, considering his degree in electrical engineering along with an MBA from Harvard. Fast forward several years when a family health issue arose, and he suddenly became laser-focused on the inefficiencies within the healthcare system and wellness as tool to prevent illness. “It became deeply meaningful to me and ignited my passion to combine my technology and business background with the health and wellness space,” Salah said. “I saw so much need and so many… more
Jan 14, 2022
If anyone knows a thing or two about navigating through disruptive times, it’s Brad Dean. In 2018, he was tapped to helm Discover Puerto Rico, the island’s first-ever destination marketing organization, following a series of natural and public health disasters, including Zika virus and hurricanes Irma and Maria.  Coming onboard the year after Hurricane Maria pummeled the island—along with its tourism industry—Dean quickly assembled a stellar team of more than 50 people at Discover Puerto Rico, leading them in a remarkable period of recovery and growth that boosted tourism 45% in the first 18… more
Jan 12, 2022
It goes without saying that many of us in the exhibition industry are looking toward 2022 with cautious optimism. Will this be the year that trade shows and business events truly bounce back, or will 2022 be yet another bumpy, unpredictable extension of 2021? While none of us have a crystal ball to refer to, we asked a range of industry experts what they’re hoping for and setting their sights on – both professionally and personally – in the New Year. Bob Priest-Heck, CEO, Freeman: This past year has brought on so many learnings, innovation and things we can strive for in 2022. From a… more
Partner Voices
MGM Resorts is committed to fostering an inclusive and diverse culture, not just among employees and guests but also within its supply chain. The company prioritizes procuring goods and services from businesses owned by minorities, women, veterans, people with disabilities, LGBTQ individuals and those facing economic disadvantages. This commitment is integral to MGM Resorts' global procurement strategy.    Through its voluntary supplier diversity program, MGM Resorts actively identifies and connects certified diverse-owned suppliers to opportunities within its supply chain. The company is on track to spend at least 15% of its biddable procurement with diverse-owned businesses by 2025, demonstrating that supplier diversity is not only a social responsibility but also a strategic business imperative.    Supplier diversity isn’t just the right thing to do – it’s good for business. A diverse supply chain allows access to a broader range of perspectives and experience, helping to drive innovation, entrepreneurship and resilience, while strengthening communities. At MGM Resorts, engaging diverse suppliers ensures best-in-class experiences for guests and clients. Supplier diversity ensures a more resilient supply chain while supporting economic development in the communities in which it operates.   The impact of MGM Resorts' supplier diversity initiatives is significant. In 2023, these efforts supported over 3,500 jobs across more than 30 states, contributed over $214 million in income for diverse-owned businesses and generated more than $62 million in tax revenue. The story extends beyond the numbers – it reflects the tangible benefits brought to small and diverse-owned businesses, fostering economic empowerment in their communities.    MGM Resorts also supports the development and business skills of diverse-owned businesses through investment, mentorship and education. Through the MGM Resorts Supplier Diversity Mentorship Program, the company identifies, mentors and develops diverse-owned businesses to fill its future pipeline, while providing businesses with tools and resources to empower and uplift. Since 2017, the program has successfully graduated 105 diverse-owned businesses and is on track to achieve its goal of 150 graduates by 2025.     MGM Resorts’ commitment to supplier diversity not only enhances its business operations but also plays a crucial role in uplifting communities and fostering economic development. This approach reinforces the idea that diversity is a powerful driver of innovation and resilience, benefiting both the company and the wider community.