News
Dec 29, 2021
In an effort to help inspire and empower the global meetings and events industry to create a more sustainable future, experience design company Maritz Global Events recently became a signatory of the Net Zero Carbon Events pledge, a joint commitment across and a global collaboration throughout the events and meetings industry focused on achieving the targets laid out in the Paris Agreement. The goal? To eliminate the industry’s greenhouse gas emissions by 2050.
Launched Nov. 10 at the United Nations Climate Change Conference (COP26) in Glasgow, Scotland with 100 signatures, the Net Zero… more
Dec 29, 2021
Following the surge in online events that has swept the industry since the pandemic started, the Professional Convention Management Association (PCMA) and networking platform AC Forum have unveiled Digital Events Outlook: Insights, Behaviours, Best Practices. Funded by the PCMA Foundation, the report aims to demystify key myths about digital events and provide event organizers with a checklist for planning them in the future.
The release of the research findings coincides with a two-year strategic partnership between PCMA and AC Forum that is intended to strengthen both organizations through… more
Dec 28, 2021
The event industry has become a poster child for change. Before COVID-19, in-person events were the rule. Then, virtual events emerged to adjust for the world’s new normal of staying home and lessening contact with the outside world. Now, in-person events are slowly coming back … somewhat.
Now that event organizers have seen virtual, they can’t unsee it. Having reaped the benefits of virtual events, like cost savings, many organizations want the best of both the in-person and virtual worlds. To give you a better understanding of this shift, here are seven compelling reasons why hybrid… more
Dec 27, 2021
The Center for Exhibition Industry Research (CEIR) recently released Report One: Marketing Channel Mix During Pandemic and Outlook Moving Forward for Brand Marketers That Exhibit at B2B Exhibitions from its newest research series, Omnichannel Marketing Insights. The series details omnichannel marketing practices while the pandemic shut down the business-to-business (B2B) exhibition industry in mid-March 2020 and anticipated plans moving forward through 2022.
Along with benchmarks on the marketing channel mix used during the pandemic, it assesses the extent by which participants will return… more
Dec 22, 2021
The International Association of Exhibitions and Events (IAEE) chose a stellar lineup of recipients for its 2021 IAEE Awards, which recognize outstanding contributions by IAEE members to the organization and to the exhibitions and events industry.
Rachel Wimberly of Tarsus Group, parent company of Trade Show News Network (TSNN) was among the 13 winners this year.
Recipients were selected after careful consideration and review by the IAEE Awards Committee and approval by the IAEE Board of Directors following an open call for nominations by IAEE members earlier in the year.
“It is a great… more
Dec 21, 2021
We at TSNN can probably speak for a lot of event industry professionals when we say “good riddance 2021!” with perhaps more gusto than in past years (other than the dumpster fire that was 2020, of course).
While many of us are likely feeling cautiously optimistic about our industry’s recovery given the global health challenges we still face, in the U.S., in-person trade shows have been steadily making a comeback, attendees and exhibitors are wanting to meet face-to-face again, organizations are hiring in droves, and industry professionals are striking a tone of optimism that we haven’t… more
Dec 20, 2021
Global trade show organizer Montgomery Group has teamed up with Exposition Development Company (ExpoDevCo) to expand the Independent Hotel Show, which has successful editions in London and Amsterdam, into the North American market. Set for Nov. 2-3, 2022 at the Miami Beach Convention Center, the Independent Hotel Show Miami will connect independent, boutique and luxury hoteliers with quality, handpicked suppliers from the U.S. and abroad.
“We are thrilled to be partnering with Montgomery Group to expand their successful Independent Hotel Show brand into North America,” said ExpoDevCo COO… more
Dec 17, 2021
As part of its evolving lineup of innovative technology solutions, Maritz Global Events gave attendees at the recent IAEE Expo! Expo! show in Philadelphia a sneak peek of its new First Person Experiences initiative. The new technology is designed to increase return on investment for event organizers through a digital replica of a trade show, product launch or other event experience.
First Person Experiences extends the value of a live event, increases audience reach and creates incremental revenue, according to Aaron Dorsey, vice president of product management for Maritz Global Events.
“… more
Dec 16, 2021
ASM Global announced a new name for the 723,000-square-foot convention center that it has managed in downtown Detroit since 2010. Formerly named Cobo Center, then TCF Center after TCF Bank purchased the naming rights for the facility in 2019, the venue is now known as Huntington Place. The new name comes after the recent merger between TCF Financial Corp. and Huntington Bank.
According to Karen Totaro, general manager of Huntington Place/ASM Global, Huntington is a well-respected brand, and the timing of the new moniker could not be any better.
“The renaming comes at a time when Detroit… more
Dec 15, 2021
Tarsus Group has grown its portfolio of more than 180 trade shows worldwide even more with two new investments in the United States - FounderMade and Health Connect Partners (HCP).
These mark the latest in a busy year for the global B2B media company, which has completed six investments throughout 2021, while also reopening in-person events in the majority of its key territories.
FounderMade and HCP will join Tarsus Group as part of its newly created Tarsus Health division, covering the healthcare, wellness and nutrition industries.
In addition to the new investments, the division also… more
Partner Voices
MGM Resorts is renowned for its exceptional service and diverse venue options across Las Vegas, Detroit, Springfield, National Harbor, Biloxi, and Atlantic City, providing flexible spaces for meetings of any size. Beyond these offerings, MGM Resorts distinguishes itself through a strong commitment to social responsibility and sustainability, making it an ideal choice for your next meeting.
At the core of MGM Resorts' company values is its platform, "Focused on What Matters," dedicated to meeting customer needs while advancing socially responsible practices. This commitment is evident in several key areas:
Protecting Natural Resources
MGM Resorts is home to industry-leading recycling, renewable electricity and water conservation programs. Some highlights include a cogeneration power plant at ARIA, producing ultra-efficient electricity; one of America’s largest contiguous rooftop solar arrays atop the convention center at Mandalay Bay; and onsite wells that provide water for the celebrated Fountains of Bellagio, avoiding reliance on precious Colorado River water. These efforts and many more save on natural resources while boosting attendee satisfaction.
Committed to Community
Always striving to be good neighbors, MGM Resorts works to avoid food waste and combat food insecurity with the Feeding Forward program. In partnership with local food banks, they safely divert unserved food to food insecure members of the community. Since 2016, over 5 million meals have been provided, highlighting MGM Resorts' commitment to minimizing food waste and addressing community needs.
MGM Resorts supports clients in their responsible-meetings efforts, not only with efficient venues but also waste-reducing décor and signage; sustainable food and beverage options; and outreach to help planners communicate sustainability efforts to attendees. What’s more, they offer a Mindful Meetings series that puts attendee wellness first—through fitness and mindfulness activities, and in give-back events with local charity organizations.
Fostering Diversity & Inclusion
To MGM Resorts, a diverse and talented workforce is essential to success. By cultivating innovative strategies that consider multiple perspectives and viewpoints, the company creates an inclusive workplace culture that benefits its employees and community. MGM Resorts takes pride in being a welcoming home for veterans, individuals with disabilities, people from diverse backgrounds, LGBTQ+ community members, and more. This commitment to inclusion is reflected in the company's recruitment and hiring practices and its social responsibility initiatives. From the workplace to the community, MGM Resorts' commitment to diversity, equity and inclusion remains unwavering, and its efforts continue to create a more equitable and sustainable world for all.
MGM Resorts offers unparalleled service and venue options while standing out for its proactive approach to sustainability and community engagement. Choosing MGM Resorts for your next meeting means aligning with a company that values social responsibility, efficiency, and attendee satisfaction, ensuring a meaningful and impactful event experience.