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Dec 02, 2021
Take a look at the jam-packed schedule of this year’s Expo! Expo! IAEE’s Annual Meeting and Exhibition, and it’s obvious why this annual gathering for trade show and event professionals is dubbed “the show for shows.” But this year, the show will serve as a homecoming for the $101 billion B2B exhibitions industry following two years without an in-person Expo! Expo! to help show organizers forge business connections, access premium learning opportunities and foster valuable peer relationships.  Set for Dec. 7-9 at the Pennsylvania Convention Center in Philadelphia, the trade show and… more
IAEE Expo Expo
Nov 19, 2019
As evidenced by its jam-packed schedule, this year’s Expo! Expo! IAEE’s Annual Meeting and Exhibition will have plenty in store for attendees to see, do and experience. Set for Dec. 3-5 at Mandalay Bay Resort and Casino in Las Vegas, the annual “show for shows” for trade show professionals will once again feature a bustling expo alongside cutting-edge education, networking opportunities and special events over three action-packed days. This year, the event is expected to draw in more than 2,400 exhibition professionals and 275 exhibiting companies to a sold-out, 42,000-square-foot trade… more
Feb 10, 2017
The International Association of Exhibitions and Events, the association for the exhibitions and events industry, has chosen Louisville as its host destination in December of 2020. This will be the first time this large industry event is held in Louisville and will utilize the expanded convention center and downtown hotel properties. IAEE’s annual meeting and exhibition, Expo! Expo!, is considered “a trade show for trade show professionals.” This annual event brings upwards of 2,500 exhibition professionals together - 60 percent exhibition organizers and 40 percent suppliers - to exchange… more
Nov 29, 2021
After an almost two-year hiatus, the Specialty Equipment Market Association (SEMA), the trade association representing the $47.8 billion automotive specialty equipment industry, recently wrapped up a successful 2021 edition of the SEMA Show, the largest North American automotive trade show to take place since the pandemic shut the world down in 2020. Held Nov. 2-5 in all four halls of the Las Vegas Convention Center (LVCC), the sprawling event attracted more than 100,000 attendees, exhibitors and media spanning 4.6 million square feet of convention space and an additional 2.2 million sq. ft… more
Nov 24, 2021
The co-chairs of the Meetings Mean Business Coalition (MMBC), an industry-wide coalition created to showcase the undeniable value that business meetings, trade shows, incentive travel, exhibitions, conferences and conventions bring to people, businesses and communities, recently provided an update about next year’s Global Meetings Industry Day. Set for April 7, 2022, GMID is the meeting and event industry’s annual day of advocacy that shines a light on the positive impact that conferences, conventions and trade shows have on people, businesses and the economy. “For the seventh consecutive… more
Nov 19, 2021
In another move aimed at boosting the industry’s recovery through the full return of in-person professional meetings and events, the Meetings Mean Business Coalition (MMBC) and the U.S. Travel Association announced the full integration of the coalition under the U.S. Travel umbrella. With the assimilation, MMBC will strengthen its critical mission of uniting the meetings and events industry with one strong and powerful voice. The coalition will benefit more directly from U.S. Travel’s robust public affairs resources and advocacy network while providing greater value to coalition members as… more
Nov 23, 2021
As the trade show industry continues its return to in-person and exhibiting companies look forward to re-emerging at live events next year, some organizations may be taking a hard look at their exhibit properties and how they can make sure that all visitors remain safe and socially distanced. To understand how companies can design eye-catching exhibits that also adhere to the latest health and safety guidelines, TSNN consulted with the experts—in this case, Adam Deming, creative director of exhibit design at Skyline, to find out what exhibitors should be keeping in mind as they prepare to… more
Nov 22, 2021
After more than two years without an in-person show in North America, InfoComm brought the pro audiovisual industry together once again to connect, learn and celebrate the industry’s resilience in the face of adversity. Held Oct. 22-29 at the Orange County Convention Center in Orlando, Fla., the annual technology trade show and conference welcomed 7,335 in-person attendees, who gathered face-to-face to interact with technology, meet and conduct business, learn about the latest trends and celebrate industry leaders. “InfoComm is the home for commerce, networking and learning in the AV… more
Nov 08, 2021
UFI, the Global Association of the Exhibition Industry, unveiled plans to hold the 90th UFI Global Congress in Las Vegas, Nov. 1 – 4, 2023. It will be the first time the largest annual gathering of exhibition leaders will take place in the U.S. The 2023 UFI Global Congress will take place at Aria Resort and Casino and will be hosted by the Las Vegas Convention and Visitors Authority (LVCVA), exposing Las Vegas to key decision makers in the global exhibition industry and poising the destination for future convention business. Kai Hattendorf, CEO and managing director of UFI, underscored the… more
Nov 16, 2021
Members of the Professional Convention Management Association (PCMA) have given their full approval of the 2022 Board of Directors and Trustees Slate, which was introduced to PCMA’s membership on Sept. 8. The new Directors and Trustees will assume office immediately following the organization’s signature event, Convening Leaders, set for Jan. 9-12, 2022 at Caesars Forum in Las Vegas or online. Held annually since 1956, the 2022 event will mark the first gathering of the organization’s more than 8,400 professional and student members in two years. Effective Jan. 12, the Board’s structure… more
Partner Voices
Less than six months ago, Lisa Messina joined the Las Vegas Convention and Visitors Authority (LVCVA) as the first-ever chief sales officer after leading the sales team at Caesars Entertainment. A 12-year Las Vegas resident, Messina is a graduate of Cornell University’s School of Hotel Administration and serves on MPI International’s board of directors. TSNN had a chance to catch up with this dynamic leader and talk to her about her vision for the new role, current shifts in the trade show industry, creating more diversity and equity within the organization, and advice to future female leaders. Lisa Messina, Chief Sales Officer, LVCVA With Las Vegas becoming The Greatest Arena on EarthTM, what are some of the things you’re most excited about in your role? Our team was at The Big Game’s handoff ceremony earlier this month, and I couldn’t help but think, “We’re going to crush it next year!”  These high-profile events and venues not only drive excitement, but also provide unmatched opportunities for event planners. Allegiant Stadium hosts events from 10 to 65,000 people and offers on-field experiences. Formula 1 Grand Prix will take place in Las Vegas in November, after the year-one F1 race, the four-story paddock building will be available for buyouts and will also offer daily ride-along experiences that will be available for groups. And, of course, the MSG Sphere officially announced that it will open in September, ahead of schedule, with a U2 residency. It’s going to be the most technologically advanced venue as far as lighting, sound, feel, and even scent, and it will be available for buyouts and next-level sponsorships inside and outside. There’s no ceiling to what you can do when you’re doing events in Las Vegas.  Allegiant Stadium As the trade show and convention business returns to the pre-pandemic levels, what shifts are you noticing and how do you think they will impact the industry going forward? Our trade show organizers are very focused on driving customer experience. Most of our organizers are reporting stronger exhibitor numbers and increased numbers of new exhibitors, with trade shows proving to be almost or above 2019 levels. Now our organizers are really doubling down on driving attendance and focusing on the data to provide that individualized, customized experience to help attendees meet their goals and get the best value. Some companies continue to be cautiously optimistic with their organizational spend when it comes to sending attendees, but I think it will continue to improve. As the U.S. Travel Association makes more progress on the U.S. visa situation, we also expect a growing influx of international attendees. What are some innovative ways the LVCVA helps trade show and convention organizers deliver the most value for their events? We focus on customer experience in the same way that trade show organizers are thinking about it. We got rave reviews with the West Hall Expansion of the Las Vegas Convention Center (LVCC), so over the next two years, we will be renovating the North and the Central halls, which will include not just the same look and feel, but also the digital experiences that can be leveraged for branding and sponsorship opportunities.  Vegas Loop, the underground transportation system designed by The Boring Company, is also a way we have enhanced the customer experience. Vegas Loop at the LVCC has transported more than 900,000 convention attendees across the campus since its 2021 launch. Last summer, Resorts World and The Boring Company opened the first resort stop at the Resorts World Las Vegas , with plans to expand throughout the resort corridor, including downtown Las Vegas, Allegiant Stadium and Harry Reid International Airport. The LVCVA also purchased the Las Vegas Monorail in 2020, the 3.9-mile-long elevated transportation system that connects eight resorts directly to the convention center campus. This is the only rail system in the world that integrates fares directly into show badges and registration. For trade show organizers, these transportation options mean saving time, money and effort when it comes to moving groups from the hotels to LVCC and around the city. Also, the more we can focus on building the infrastructure around the convention center, the more it supports the customer experience and ultimately supports our trade show organizers. Scheduled to debut in Q4, Fontainebleau Las Vegas will offer 3,700 hotel rooms and 550,000 square feet of meeting and convention space next to LVCC.  What are some of the plans for advancing DEI (diversity, equity and inclusion) within your organization? We’re currently partnering with instead of working with a leading consulting firm, to lay the foundation and create a solid DEI plan and be the leader when it comes to DEI initiatives. The heart of that journey with the consulting firm is also talking to our customers about their strategic approaches to DEI and driving innovation in this space.  What are your favorite ways to recharge? My husband and I have an RV and we’re outdoorsy people. So, while we have over 150,000 world-class hotel rooms and renowned restaurants right outside our doorstep, one of my favorite things to do is get out to Red Rock Canyon, the Valley of Fire, and Lake Mead. Five of the top national parks are within a three-hour drive from Las Vegas, so there’s a lot you can do. We love balancing the energy of Las Vegas with nature, and we’re noticing that a lot of attendees add activities off the Strip when they come here.  Valley of Fire What advice would you give to women following leadership paths in destination marketing? I think it’s about being laser-focused on what you want to accomplish; building a team around you that lifts you and helps you achieve your goals; and being humble and realizing that you do it as a group. No one gets this done alone. Thankfully, there are a lot of women in leadership in this organization, in our customers’ organizations, and in this city that we can be really proud of. We’re a formidable force that is making things happen.   This interview has been edited and condensed. This article is exclusively sponsored by the Las Vegas Convention & Visitors Authority. For more information, visit HERE.