News
Mar 17, 2013
Your event mobile app is up and running, and looks fabulous. Now, the next big thing on your to-do list is how to spread the word about its availability and features. Here are some ideas with examples to help you build an online marketing plan to promote it amongst your event participants:
Web site: Add it to the front page of your website; include links or QR Codes that link directly to the app store for downloading.
Example: Semicon West
Press Release: Write a press release that will catch the attention of the media representatives who will be attending your event. Ideally… more
Mar 12, 2013
Association management company Naylor has bought Global Exchange Events – a producer of appointment-based events “exchange events”, which includes 10 events that were produced last year and another 13 that are planned for this year.
"Adding exchange event expertise and capability is a logical extension of the Naylor menu of print, digital and event offerings, and we now have market-leading expertise in what is a rapidly emerging type of event," said Alex DeBarr, Naylor president and CEO.
He added, "Exchange events can be a high value offering for… more
Mar 12, 2013
Military spending is running the gamut of so many issues right now that some conferences and shows already have canceled and others are seeing drops in exhibit floor spend. Fortunately, though, some still seem to be weathering the storm.
The Department of Defense is faced with not only the possible impact of nearly $500 billion in cuts over the next decade as part of the sequestration recently signed into law, but also compounding the problem is the absence of proper appropriation bills that has led to stop-gap funding called ‘Continuing Resolution’, as well as scrutiny… more
Mar 11, 2013
Aisles still were bustling and talk of new contracts was in the air on the closing day of the Heli-Expo 2013 that took place March 5-7 at the Las Vegas Convention Center.
Produced by Helicopter Association International, the annual show for the helicopter industry featured 736 exhibitors on nearly 1 million square feet of exhibit space and attracted 20,393 attendees, many of whom were here to check out 60 beautiful choppers.
“Las Vegas has been a great city for us,” said Chris Dancy, director of communications and public relations for HAI. “We’ve set records in just… more
Mar 11, 2013
In its 30th year, the Hong Kong Trade Development Council’s HKTDC Hong Kong International Jewellery Show just keeps growing, with 42,000 buyers from some 140 countries and regions, an 11 percent increase, compared with last year.
The emerging markets saw an even bigger boost in buyer attendance, with an 18-percent increase, compared with last year.
“The number of buyers from the Chinese mainland was up 24 per cent over last year, while Indian and Russian buyers both increased by 16 per cent; ASEAN buyers were up 11 percent,” said HKTDC’s Deputy Executive Director… more
Mar 11, 2013
ITE Group has acquired Australian-based Baird Maritime's exhibition business and also will launch a new event - TransAsia - a trade exhibition for transport and logistics in Southeast Asia.
Baird Maritime's events include Asian Workboat and China Maritime, which are hosted in Singapore and Hong Kong.
Baird Maritime, led by industry veteran Neil Baird, connects the community of work boat owners in Asia, the Middle East and Australia.
Baird will stay involved in the business for two years, while ITE will move the operational management of these events to its offices in Hong Kong,… more
Mar 11, 2013
The 8th UFI Open Seminar in Asia has successfully concluded with nearly 230 delegates from over 20 countries and territories in Jakarta this year.
The two-day exhibition industry event was held Feb. 28-March 1 at the Jakarta Convention Center (JCC) and was hosted by the Indonesia Exhibition Companies Association (IECA).
Paul Woodward, UFI’s managing director, said, “The growth of the exhibition industry in Asia over the past decade has been remarkable and UFI is proud to continue to play a role in supporting the industry’s growth in the region. There are now 202 UFI… more
Mar 11, 2013
Messe Muenchen’s ISPO Beijing 2013, for the retail sports industry, broke several records when it recently ran at the China National Convention Center in Beijing
"ISPO BEIJING 2013 has confirmed that this emerging market has a consumer that desires quality products reflecting the modern Asian lifestyle,” said Klaus Dittrich, Chairman and CEO of Messe Muenchen.
We are proud to be contributing to this dynamic future by providing such a successful business and trend platform."
The show broke all of its previous records, with more than 27,800 industry professionalsm, a 14… more
Mar 11, 2013
Imagine a world in which your exhibitors created robust targeted marketing campaigns that start months before your show and extend long after the show was over.
Imagine a world where your attendees paid attention to those campaigns because they spoke directly to their needs and interests. Imagine this is also a revenue source for your organization.
The Association for Manufacturing Technology didn’t just imagine it. They created an application for exhibitors at IMTS2012 (International Manufacturing Technology Show) that would deliver all of that. They call it MTInsight.
MTInsight is an… more
Mar 11, 2013
Last week, Facebook revealed a new look for news feed that lets users focus on specific content-type feeds. According to Facebook, the primary purpose of this exercise is to facilitate what Facebook calls a “richer, simpler” user experience over all devices, including desktop.
As part of these updates, photo and videos will now be given more real estate and will be shared with a bigger blurb. Additionally, photos linked to location check-ins will get more visibility and weightage.
These changes recognize the fact that photos are the entry point into most people’s… more
Partner Voices
MGM Resorts is committed to fostering an inclusive and diverse culture, not just among employees and guests but also within its supply chain. The company prioritizes procuring goods and services from businesses owned by minorities, women, veterans, people with disabilities, LGBTQ individuals and those facing economic disadvantages. This commitment is integral to MGM Resorts' global procurement strategy.
Through its voluntary supplier diversity program, MGM Resorts actively identifies and connects certified diverse-owned suppliers to opportunities within its supply chain. The company is on track to spend at least 15% of its biddable procurement with diverse-owned businesses by 2025, demonstrating that supplier diversity is not only a social responsibility but also a strategic business imperative.
Supplier diversity isn’t just the right thing to do – it’s good for business. A diverse supply chain allows access to a broader range of perspectives and experience, helping to drive innovation, entrepreneurship and resilience, while strengthening communities. At MGM Resorts, engaging diverse suppliers ensures best-in-class experiences for guests and clients. Supplier diversity ensures a more resilient supply chain while supporting economic development in the communities in which it operates.
The impact of MGM Resorts' supplier diversity initiatives is significant. In 2023, these efforts supported over 3,500 jobs across more than 30 states, contributed over $214 million in income for diverse-owned businesses and generated more than $62 million in tax revenue. The story extends beyond the numbers – it reflects the tangible benefits brought to small and diverse-owned businesses, fostering economic empowerment in their communities.
MGM Resorts also supports the development and business skills of diverse-owned businesses through investment, mentorship and education. Through the MGM Resorts Supplier Diversity Mentorship Program, the company identifies, mentors and develops diverse-owned businesses to fill its future pipeline, while providing businesses with tools and resources to empower and uplift. Since 2017, the program has successfully graduated 105 diverse-owned businesses and is on track to achieve its goal of 150 graduates by 2025.
MGM Resorts’ commitment to supplier diversity not only enhances its business operations but also plays a crucial role in uplifting communities and fostering economic development. This approach reinforces the idea that diversity is a powerful driver of innovation and resilience, benefiting both the company and the wider community.