Guidebook, Inc. has launched new Integrations and an Open API that enables event planners and organizations to seamlessly connect CRM, event registration and marketing automation software with their mobile event apps.
If you’ve gone spelunking through our Trade Show Stars blog archive, by now you’ve gathered that training staff is your best asset to stand out at your show, get better leads and have a whole lot more fun at the show. It benefits everyone: attendees, show organizers, your company and even other booths.
In the past few years, MAGIC, the biannual series of shows serving the fashion retail industry, has undergone one major change of ownership and is on the cusp of a possible other, as well as bought even more shows so that now there are a dozen running at the same time in Las Vegas.
The most recent MAGIC, held Feb. 12-14 at the Las Vegas Convention Center and Mandalay Bay Convention Center, marked a further evolution in the fast-growing series of shows.
Trade show organizers and meeting planners strive to create experiences for both attendees and exhibitors that will provide value and be memorable. Historically, events have been designed based on what organizers felt attendees needed but in recent years, some organizers have flipped that notion on its head.
Greg Bogue, chief experience architect at Maritz Global Events, believes it’s important to think about events differently and approach planning from the attendees’ perspective.
UFI, the Global Association of the Exhibition Industry, has named Nick Savage as the association’s new regional manager for the Middle East-Africa region.
With his appointment, the regional UFI office will relocate to Dubai, and will be hosted by the Info Salons Group.
ASAE launches the call for association professionals and industry partners to apply for open positions on the ASAE and the ASAE Foundation Board of Directors to help lead the association dedicated to furthering the profession of association management.
In an effort to enhance international business relationships, the Las Vegas Convention and Visitors Authority (LVCVA) and the Consumer Technology Association (CTA), owner and producer of the annual Consumer Electronics Show, closed out last month’s CES with an official Memorandum of Understanding (MOU) between the World Trade Center Las Vegas and the World Trade Center Trieste in Trieste, Italy.
In an effort to help customers transform their businesses by going fully digital, Ungerboeck has integrated DocuSign with its event and venue management platform.
Known as the global standard for Digital Transaction Management (DTM) and eSignature, DocuSign empowers anyone to transact safely and securely anytime, anywhere, on any device and 100 percent digitally.
Exhibiting at ExhibitorLive provides the opportunity to unleash your most creative skills to promote and exhibit your products and services to a receptive audience that is excited about new stuff!
Global business-to-business events organizer, UBM, and its UBM Fashion Group division, recently partnered with Mandalay Bay Convention Center to collaborate in the development of a more energy efficient and sustainable lighting system within its exhibit halls.
The new LED system debuted during MAGIC Marketplace, held Feb. 12-14 at the MBCC and the Las Vegas Convention Center.
