GetWellNetwork’s User Conference Showcases Client Work with Interactive Digital Poster Sessions

August 11, 2013

Like many health care conferences, poster sessions at the GetWellNetwork’s annual user conference, GetConnected, are another way education is delivered to attendees. They also give attendees the opportunity to showcase their own work.

But, at this year’s user conference in San Diego, GetWellNetwork decided to go high tech, replacing poster boards with interactive touch screens.

Creating interactive poster sessions just seems like a natural progression for GetWellNetwork. After all, GetWellNetwork provides their clients with patient engagement solutions that help health care providers engage, educate and empower patients. Their platform is delivered across multiple technology platforms, including mobile devices, computers and televisions.

Tony Cook, vice president of marketing for GetWellNetwork, says there were several objectives they wanted to realize when it came to conference content. They wanted to improve the overall learning experience, reduce the human resources needed to produce the event, and be more environmentally conscious while cutting costs.

The solution was simple for presenters. Once their submission was approved they delivered their poster session material via PowerPoint. GetWellNetwork would then work their magic to make sure those presentations were engaging for the viewer and had a professional quality.

During the event about 50, 55-inch screens replaced the old corkboard panels. While there were about two hours each day where presenters were available to walk attendees through their presentation, Cook reports that the screens were kept busy even outside of those times.

Costs were kept down due to a strong partnership with LG and Panasonic that contributed equipment in exchange for the branding opportunity.

GetWellNetwork also was able to address their environmental objective by eliminating the use of poster board that in all likeliness would just get put in the trash at the end of the event.

Cook was excited about the added benefit with the digital posters, that being the ability to repurpose poster content. GetWellNetwork now is giving their clients the opportunity to present their digital posters through special webinars they are hosting once a month.

Posters also can be posted online for download. Something that could not have been done effectively if they’d been created in the old poster board format.

When asked if audio was built into the presentations Cook said, “No, we did not do that this year but it’s something we will look at doing in the future. The technology is there for that so it would be easy to do.”

Add new comment

Partner Voices
MGM Resorts is committed to fostering an inclusive and diverse culture, not just among employees and guests but also within its supply chain. The company prioritizes procuring goods and services from businesses owned by minorities, women, veterans, people with disabilities, LGBTQ individuals and those facing economic disadvantages. This commitment is integral to MGM Resorts' global procurement strategy.    Through its voluntary supplier diversity program, MGM Resorts actively identifies and connects certified diverse-owned suppliers to opportunities within its supply chain. The company is on track to spend at least 15% of its biddable procurement with diverse-owned businesses by 2025, demonstrating that supplier diversity is not only a social responsibility but also a strategic business imperative.    Supplier diversity isn’t just the right thing to do – it’s good for business. A diverse supply chain allows access to a broader range of perspectives and experience, helping to drive innovation, entrepreneurship and resilience, while strengthening communities. At MGM Resorts, engaging diverse suppliers ensures best-in-class experiences for guests and clients. Supplier diversity ensures a more resilient supply chain while supporting economic development in the communities in which it operates.   The impact of MGM Resorts' supplier diversity initiatives is significant. In 2023, these efforts supported over 3,500 jobs across more than 30 states, contributed over $214 million in income for diverse-owned businesses and generated more than $62 million in tax revenue. The story extends beyond the numbers – it reflects the tangible benefits brought to small and diverse-owned businesses, fostering economic empowerment in their communities.    MGM Resorts also supports the development and business skills of diverse-owned businesses through investment, mentorship and education. Through the MGM Resorts Supplier Diversity Mentorship Program, the company identifies, mentors and develops diverse-owned businesses to fill its future pipeline, while providing businesses with tools and resources to empower and uplift. Since 2017, the program has successfully graduated 105 diverse-owned businesses and is on track to achieve its goal of 150 graduates by 2025.     MGM Resorts’ commitment to supplier diversity not only enhances its business operations but also plays a crucial role in uplifting communities and fostering economic development. This approach reinforces the idea that diversity is a powerful driver of innovation and resilience, benefiting both the company and the wider community.