News

Oct 19, 2014
Real-time marketing refers to techniques adopted to engage customers on-the-fly based on their recent behavior and a specific action taken by them.  Traditionally, this type of marketing has seen the maximum application in long-term B2C consumer service environments since it required significant investment in supporting infrastructure. But with the advent of smart location-based and social networking technology, there is a significant opportunity for show organizers to adapt real-time marketing techniques to attract and engage attendees for face to face events. Here are four quick yet… more
Oct 19, 2014
Real-time marketing refers to techniques adopted to engage customers on-the-fly based on their recent behavior and a specific action taken by them.  Traditionally, this type of marketing has seen the maximum application in long-term B2C consumer service environments since it required significant investment in supporting infrastructure. But with the advent of smart location-based and social networking technology, there is a significant opportunity for show organizers to adapt real-time marketing techniques to attract and engage attendees for face to face events. Here are four quick yet… more
Oct 18, 2014
Chicago Mayor Rahm Emanuel, Choose Chicago President and CEO Don Welsh, members of Chicago-area organized labor and Microsoft general manager Julia White recently joined together to announce that Microsoft Ignite, a new technology conference, will take place May 4-8 in Chicago at McCormick Place. Approximately 20,000 attendees are expected to attend the convention that could bring in more than $47 million in estimated spending. “Microsoft Ignite will play an important role in helping us reach our goal of attracting 55 million visitors in Chicago annually by 2020,” said Mayor Emanuel. He added… more
Oct 18, 2014
Roomer (www.roomertravel.com), the online marketplace where consumers can sell their nonrefundable hotel rooms to buyers at a reduced price, has partnered with BOB.tv, an online platform where business professionals can view industry-specific content to benefit themselves and their companies. BOB.tv and its event platform, Events.BOB.tv will provide its meeting and event planners with insight on Roomer, and the Roomer Partner Network, to maximize profitability for those responsible for booking group hotel reservations. The Roomer Partner Network is a strategic cost… more
Oct 18, 2014
Roomer (www.roomertravel.com), the online marketplace where consumers can sell their nonrefundable hotel rooms to buyers at a reduced price, has partnered with BOB.tv, an online platform where business professionals can view industry-specific content to benefit themselves and their companies. BOB.tv and its event platform, Events.BOB.tv will provide its meeting and event planners with insight on Roomer, and the Roomer Partner Network, to maximize profitability for those responsible for booking group hotel reservations. The Roomer Partner Network is a strategic cost… more
Oct 15, 2014
In what would have been the show’s 20th anniversary, IDG World Expo’s Macworld/iWorld will not take place in 2015, according to company officials. “We are announcing today that Macworld/iWorld is going on hiatus and will not be taking place as planned in 2015,” company officials said in a statement. Adding, “Our MacIT event, the world's premiere event for deploying Apple in the enterprise, will continue next year, with details to be announced in the coming weeks.” This year’s Macworld/iWorld was held March 27-29 at San Francisco’s Moscone Center. The event, previously called Macworld… more
Oct 15, 2014
Trade Show News Network is pleased to announce that the 2nd annual TSNN Awards $5,000 Student Scholarship awardee is Shauna H. Clark, a student pursuing event management at the University of Central Florida’s Rosen College of Hospitality. The scholarship is sponsored by the Reno-Sparks Convention & Visitors Authority (Reno Tahoe USA), and Clark will receive the funds and be feted during the celebration gala dinner at the 5th Annual TSNN Awards Nov. 14-16 in Cleveland, Ohio. “I am so grateful and honored to have been selected as the second ever recipient of this generous award,” said… more
Oct 14, 2014
Following the successful launch of two other shows at the International Manufacturing Technology Show, Germany-based Deutsche Messe plans to launch three more shows during IMTS’ 2016 show. The three new shows include ComVac North America, Industrial Supply North America and Surface Technology North America – which cover compressed-air and vacuum technology, industrial subcontracting and surface treatment, respectively. The previous two shows launched by Deutsche Messe are Industrial Automation North America in 2012 and Motion, Drive & Automation North America (MDA North America) in… more
Oct 14, 2014
The Consumer Electronics Association has tapped Dr. Dieter Zetsche, chairman of the board of management of Daimler AG and Head of Mercedes-Benz Cars, to deliver a 2015 International CES® keynote address focused on the latest advances in autonomous vehicle technology. Owned and produced by CEA, International CES will run Jan. 6-9, 2015 in Las Vegas, Nevada.   Dr. Zetsche will discuss autonomous vehicle technology and its impact on society, mobility and environment, as well as raise ideas and questions for the future. In addition to his insights on the future of Daimler… more
Oct 14, 2014
Margaret Edgell Core has been tapped as vice president of industry events by the Food Marketing Institute to oversee its annual event – FMI Connect, The Global Food Retail Experience. “Margaret brings the experience, enthusiasm and inspirational leadership we need to help FMI achieve the vision we have for ensuring our premier events become game-changing experiences for the food retail industry.” said FMI President and CEO Leslie G. Sarasin. “FMI members, staff and leadership look forward to Margaret’s guidance as together we help FMI Connect reach its potential as the pivotal industry… more
Partner Voices
  MGM Resorts is renowned for its exceptional service and diverse venue options across Las Vegas, Detroit, Springfield, National Harbor, Biloxi, and Atlantic City, providing flexible spaces for meetings of any size. Beyond these offerings, MGM Resorts distinguishes itself through a strong commitment to social responsibility and sustainability, making it an ideal choice for your next meeting.  At the core of MGM Resorts' company values is its platform, "Focused on What Matters," dedicated to meeting customer needs while advancing socially responsible practices. This commitment is evident in several key areas:  Protecting Natural Resources  MGM Resorts is home to industry-leading recycling, renewable electricity and water conservation programs. Some highlights include a cogeneration power plant at ARIA, producing ultra-efficient electricity; one of America’s largest contiguous rooftop solar arrays atop the convention center at Mandalay Bay; and onsite wells that provide water for the celebrated Fountains of Bellagio, avoiding reliance on precious Colorado River water. These efforts and many more save on natural resources while boosting attendee satisfaction.  Committed to Community  Always striving to be good neighbors, MGM Resorts works to avoid food waste and combat food insecurity with the Feeding Forward program. In partnership with local food banks, they safely divert unserved food to food insecure members of the community. Since 2016, over 5 million meals have been provided, highlighting MGM Resorts' commitment to minimizing food waste and addressing community needs.  MGM Resorts supports clients in their responsible-meetings efforts, not only with efficient venues but also waste-reducing décor and signage; sustainable food and beverage options; and outreach to help planners communicate sustainability efforts to attendees. What’s more, they offer a Mindful Meetings series that puts attendee wellness first—through fitness and mindfulness activities, and in give-back events with local charity organizations.   Fostering Diversity & Inclusion  To MGM Resorts, a diverse and talented workforce is essential to success. By cultivating innovative strategies that consider multiple perspectives and viewpoints, the company creates an inclusive workplace culture that benefits its employees and community. MGM Resorts takes pride in being a welcoming home for veterans, individuals with disabilities, people from diverse backgrounds, LGBTQ+ community members, and more. This commitment to inclusion is reflected in the company's recruitment and hiring practices and its social responsibility initiatives. From the workplace to the community, MGM Resorts' commitment to diversity, equity and inclusion remains unwavering, and its efforts continue to create a more equitable and sustainable world for all.  MGM Resorts offers unparalleled service and venue options while standing out for its proactive approach to sustainability and community engagement. Choosing MGM Resorts for your next meeting means aligning with a company that values social responsibility, efficiency, and attendee satisfaction, ensuring a meaningful and impactful event experience.