a2z’s ChirpE 365 Takes Events Year-round on Mobile

Most shows are looking to extend their reach past the few days they have a live event, and a2z is helping them do that with the recent launch of ChirpE 365 - a native mobile app solution.

ChirpE 365 is designed to facilitate the syndication of an event organizer's complete suite of content, including but not limited to blog articles, newsletters, press releases and white papers, to their community 24/7/365.

Hanley Wood Launches App for International Surface Event 2014

Hanley Wood recently launched a new mobile app for The International Surface Event 2014. The free app now is available for iPhone, iPad, Android and BlackBerry users and is sponsored by FCA Network.

The International Surface Event will take place Jan 27-30 at the Mandalay Bay Convention Center in Las Vegas.

The event is a combination of three trade shows: SURFACES, StonExpo, and TileExpo. The new mobile app covers all three shows and can be found by searching International Surface Event in the Apple App Store, Google Play or BlackBerry World.

Hanley Wood Launches App for International Surface Event 2014

Hanley Wood recently launched a new mobile app for The International Surface Event 2014. The free app now is available for iPhone, iPad, Android and BlackBerry users and is sponsored by FCA Network.

The International Surface Event will take place Jan 27-30 at the Mandalay Bay Convention Center in Las Vegas.

The event is a combination of three trade shows: SURFACES, StonExpo, and TileExpo. The new mobile app covers all three shows and can be found by searching International Surface Event in the Apple App Store, Google Play or BlackBerry World.

Facebook Insight Tools to Help You Fine Tune Your Promotion Plan

Do you use Facebook Insights to measure the increase in your social media reach and engagement? There is an abundance of information and analyses that can be gathered from Facebook Insights.  At a high level you can see how your Page Likes, Post Reach, and Engagement are performing week over week.  Then you can drill down further under each of these umbrellas to analyze what types of posts generate the most activity, by whom, and when. Today, I’d like to highlight two tools that may get overlooked and are really useful. 

Facebook Insight Tools to Help You Fine Tune Your Promotion Plan

Do you use Facebook Insights to measure the increase in your social media reach and engagement? There is an abundance of information and analyses that can be gathered from Facebook Insights.  At a high level you can see how your Page Likes, Post Reach, and Engagement are performing week over week.  Then you can drill down further under each of these umbrellas to analyze what types of posts generate the most activity, by whom, and when. Today, I’d like to highlight two tools that may get overlooked and are really useful. 

How to Use Prescheduled Tweets to Promote Your Event

A couple of weeks ago, Twitter announced a new feature which allows all users to schedule a tweet. Though not an unprecedented feature - a number of third-party applications already provided this option - the announcement from Twitter sparked an intense online debate on the pros and cons of pre-scheduled messaging.

For a busy show manager who has an ever-growing list of operational details and issues to take care of, the ability to post appropriate messages on a pre-determined schedule can be a heaven-sent option.

How to Use Prescheduled Tweets to Promote Your Event

A couple of weeks ago, Twitter announced a new feature which allows all users to schedule a tweet. Though not an unprecedented feature - a number of third-party applications already provided this option - the announcement from Twitter sparked an intense online debate on the pros and cons of pre-scheduled messaging.

For a busy show manager who has an ever-growing list of operational details and issues to take care of, the ability to post appropriate messages on a pre-determined schedule can be a heaven-sent option.

Partner Voices
MGM Resorts is committed to fostering an inclusive and diverse culture, not just among employees and guests but also within its supply chain. The company prioritizes procuring goods and services from businesses owned by minorities, women, veterans, people with disabilities, LGBTQ individuals and those facing economic disadvantages. This commitment is integral to MGM Resorts' global procurement strategy.    Through its voluntary supplier diversity program, MGM Resorts actively identifies and connects certified diverse-owned suppliers to opportunities within its supply chain. The company is on track to spend at least 15% of its biddable procurement with diverse-owned businesses by 2025, demonstrating that supplier diversity is not only a social responsibility but also a strategic business imperative.    Supplier diversity isn’t just the right thing to do – it’s good for business. A diverse supply chain allows access to a broader range of perspectives and experience, helping to drive innovation, entrepreneurship and resilience, while strengthening communities. At MGM Resorts, engaging diverse suppliers ensures best-in-class experiences for guests and clients. Supplier diversity ensures a more resilient supply chain while supporting economic development in the communities in which it operates.   The impact of MGM Resorts' supplier diversity initiatives is significant. In 2023, these efforts supported over 3,500 jobs across more than 30 states, contributed over $214 million in income for diverse-owned businesses and generated more than $62 million in tax revenue. The story extends beyond the numbers – it reflects the tangible benefits brought to small and diverse-owned businesses, fostering economic empowerment in their communities.    MGM Resorts also supports the development and business skills of diverse-owned businesses through investment, mentorship and education. Through the MGM Resorts Supplier Diversity Mentorship Program, the company identifies, mentors and develops diverse-owned businesses to fill its future pipeline, while providing businesses with tools and resources to empower and uplift. Since 2017, the program has successfully graduated 105 diverse-owned businesses and is on track to achieve its goal of 150 graduates by 2025.     MGM Resorts’ commitment to supplier diversity not only enhances its business operations but also plays a crucial role in uplifting communities and fostering economic development. This approach reinforces the idea that diversity is a powerful driver of innovation and resilience, benefiting both the company and the wider community.