Harrah’s Cherokee New Convention Center and Renovations Elevate Mountain Resort

Located in beautiful North Carolina, Harrah’s Cherokee is the perfect mountain getaway with breathtaking views of the Great Smoky Mountains and new additions to its resort and conference spaces sure to elevate any meetings or event.

Completed in 2021, Harrah’s Cherokee’s latest $330 million expansion project introduced an entirely new fourth hotel tower, The Cherokee, as well as an additional 83,000 square feet of meeting space with the Cherokee Convention Center. The Cherokee tower brings with it 725 rooms and 70 luxurious suites spread out over 19 floors for a grand total of 1,800 rooms across the entire resort. The new rooms feature a sleek design with an earth-toned color palette and modern amenities. In addition to the new rooms, the expansion also brought with it a luxurious new lobby and lobby bar, a fitness center, a coffee & pastry bar, and a second pool.

Conventions, trade shows, banquets, receptions, and even the smallest, most intimate gatherings can find the perfect arrangement at Harrah’s Cherokee with its 130,000 square feet of flexible meeting space – including the Cherokee Convention Center. The resort offers a myriad of different spaces and configuration options for events, but the largest spaces include the following:

32,000-sq-ft Cherokee Convention Center ballroom with 22 meeting spaces
11,100-sq-ft Cherokee Convention Center ballroom pre-function space
33,000-sq-ft Cherokee Exhibit Hall
6,000-sq-ft Cherokee Exhibit Hall Pre-Function
13,801-sq-ft Council Fire Ballroom able to be reconfigured into as many as four ballrooms from 3,100 to 3,529-sq-ft each
16,815-sq-ft Event Center able to be configured in six different ways to accommodate 100 to 1,500 guests and offers four VIP suites, box seating, and more than 1,100 balcony seats.

Harrah

In addition to the new accommodations and meeting space, Harrah’s Cherokee has also opened several new restaurants as part of the expansion including Guy Fieri’s Cherokee Kitchen + Bar which includes the chef’s award-winning burgers and barbeque on the menu. Another celebrity chef has also made their mark on the resort with the opening of Gordon Ramsay Food Market which features eight dining concepts ranging from sushi to New York-style deli sandwiches and classic fine-dining fare. Longtime Asheville favorite, Wicked Weed Brewing Pub has also debuted a new location next to Harrah’s Cherokee Event Center creating the perfect after-event center with its bright and bold design, over thirty different beers, and live music on weekends.

An easy drive from many of the largest cities in the Southeast, Harrah’s Cherokee provides the perfect blend of majestic mountainscapes, luxurious new accommodations, and authentic Native American culture.

Partner Voices

MGM RESORTS: HERE, CONVENTIONS ARE DO-GOOD AND FEEL-GOOD

MGM Resorts is renowned for its exceptional service and diverse venue options across Las Vegas, Detroit, Springfield, National Harbor, Biloxi, and Atlantic City, providing flexible spaces for meetings of any size. Beyond these offerings, MGM Resorts distinguishes itself through a strong commitment to social responsibility and sustainability, making it an ideal choice for your next meeting. At the core of MGM Resorts' company values is its platform, "Focused on What Matters," dedicated to meeting customer needs while advancing socially responsible practices. This commitment is evident in several key areas: Protecting Natural Resources MGM Resorts is home to industry-leading recycling, renewable electricity and water conservation programs. Some highlights include a cogeneration power plant at ARIA, producing ultra-efficient electricity; one of America’s largest contiguous rooftop solar arrays atop the convention center at Mandalay Bay; and onsite wells that provide water for the celebrated Fountains of Bellagio, avoiding reliance on precious Colorado River water. These efforts and many more save on natural resources while boosting attendee satisfaction. Committed to Community Always striving to be good neighbors, MGM Resorts works to avoid food waste and combat food insecurity with the Feeding Forward program. In partnership with local food banks, they safely divert unserved food to food insecure members of the community. Since 2016, over 5 million meals have been provided, highlighting MGM Resorts' commitment to minimizing food waste and addressing community needs. MGM Resorts supports clients in their responsible-meetings efforts, not only with efficient venues but also waste-reducing décor and signage; sustainable food and beverage options; and outreach to help planners communicate sustainability efforts to attendees. What’s more, they offer a Mindful Meetings series that puts attendee wellness first—through fitness and mindfulness activities, and in give-back events with local charity organizations. Fostering Diversity & Inclusion To MGM Resorts, a diverse and talented workforce is essential to success. By cultivating innovative strategies that consider multiple perspectives and viewpoints, the company creates an inclusive workplace culture that benefits its employees and community. MGM Resorts takes pride in being a welcoming home for veterans, individuals with disabilities, people from diverse backgrounds, LGBTQ+ community members, and more. This commitment to inclusion is reflected in the company's recruitment and hiring practices and its social responsibility initiatives. From the workplace to the community, MGM Resorts' commitment to diversity, equity and inclusion remains unwavering, and its efforts continue to create a more equitable and sustainable world for all. MGM Resorts offers unparalleled service and venue options while standing out for its proactive approach to sustainability and community engagement. Choosing MGM Resorts for your next meeting means aligning with a company that values social responsibility, efficiency, and attendee satisfaction, ensuring a meaningful and impactful event experience.

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