News
Oct 01, 2020
Seattle-based event marketing platform Banzai recently acquired High Attendance, a cloud-based virtual and hybrid event management software for enterprises.
Banzai plans to integrate its flagship marketing automation platform, Banzai Reach, with High Attendance’s platform to give Banzai customers — including Adobe, Chef Software, Dell, Pure Storage and other large enterprises — a seamless experience for growing and engaging their audiences.
“Currently the event marketing landscape is a mess,” said Brian Goldfarb, CMO at Chef Software. “It’s littered with half-baked solutions that were not… more
Sep 30, 2020
Louisville Tourism, the marketing agency charged with promoting the Kentucky city as a travel destination, has unveiled hospitality industry initiatives designed to address racial imbalances inside and outside the organization while promoting its reputation as an inclusive and welcoming destination. Launched on Sept. 23, the same day that charges against one police officer involved in the killing of Breonna Taylor were announced, the new initiatives come as Louisville finds itself in the spotlight while the nation reckons with its history of racial disparities.
“As we process the grief and… more
Sep 30, 2020
Seeing a need to help artisans and craftspeople operating sole proprietorships and family businesses connect with buyers once again in a live retail environment, Fairfax, Va.-based event management firm Spargo is taking action. After a popular local craft festival, Sugarloaf, filed for bankruptcy in June, Spargo sprung into action, launching a series of Capital Craft Fairs.
“Witnessing the loss of Sugarloaf events, a local tradition for more than four decades, hit a nerve and at the same time presented an opportunity that we were poised to pursue”, said Susan Bracken, president and CEO of… more
Sep 29, 2020
Dallas Market Center has signed a multi-year development and management agreement with Dubai Global Connect, the new 10-million-square-foot wholesale marketplace in Dubai opening in 2023. The deal was signed with the Dubai Global Connect ownership team, comprising the Investment Corporation of Dubai in partnership with Dubai South, an emerging master-planned district.
Currently under construction, Dubai Global Connect will be the first permanent B2B marketplace for consumer goods in the Middle East, open year round to qualified retail buyers and designers, manufacturers and industry… more
Sep 28, 2020
Event Leadership Institute (ELI) and McVeigh Global Meetings and Events have partnered to launch the Business Owner Mentorship Program, providing coaching and consulting to event professionals who’ve been negatively impacted by the pandemic.
“Event business owners, agencies and third-party suppliers went from a banner year in 2019 to a full ground stop of work in March,” said Howard Givner, founder of ELI and a former event agency owner. “Now they’re scrambling for survival and resources to help them chart a path to come out of this crisis.”
The new program came out of an ELI-led initiative… more
Sep 24, 2020
Meetings in Seattle are about to be back in business. Washington State Governor Jay Inslee has modified the state’s Phase 2 and Phase 3 restrictions around business meetings, professional development training and testing, and similar activities, effective Sept. 21. According to the new guidance, the Governor’s Safe Start reopening plan will permit meetings and business events to be held at an indoor capacity of 30 percent or 200 guests, whichever is less (excluding venue staff).
Adherence to strict COVID-19 protocols must be followed, including implementation of social distancing… more
Sep 24, 2020
The NAB Show, the leading trade show and conference for media, entertainment and technology professionals held each spring in Las Vegas, is gearing up to launch NAB Amplify. This year-round digital platform is designed to serve, engage and grow the show’s global community. Launching in beta in November, the interactive online platform will work to support and extend the live show’s impact by providing ongoing, real-time opportunities for networking, discovery and education.
In addition to connecting users with relevant products, services and information to advance their businesses and… more
Sep 23, 2020
While there has been an understandable drop in new and renewed business deals in the trade show industry lately, there have been some bright spots, particularly in the virtual space. Here are a few companies continuing to forge ahead as they prepare for a post-COVID-19 business future.
Stetson Convention Services
Pittsburgh-based Stetson Convention Services has been tapped by Jamie Belkin Productions, Cleveland Clinic and The Commission on Presidential Debates to help produce the 2020 Presidential Debate, set for Sept. 29 at the Health Education Campus of Case Western Reserve University… more
Sep 22, 2020
Last week PCMA announced the next steps in its global business events industry recovery plan, Recovery Discovery, at a series of digital broadcasts in Asia Pacific, EMEA and the Americas late last week. The announcements provide PCMA members, partners and business event stakeholders all over the world with new opportunities to gain actionable insights and community connections that will help them be successful through the pandemic and beyond.
"PCMA is making bold moves to help our audiences — from business event strategists to destination marketing organizations to premier venues around the… more
Sep 22, 2020
IBTM World 2020, part of Reed Travel Exhibitions, will transition to a virtual event this year. Originally scheduled for Dec. 1-3 in Barcelona, the in-person component of the event will not take place as planned. This decision was made by show officials in close consultation with partners as a result of the unpredictable travel restrictions that continue to be in place across the globe because of COVID-19.
“Whilst we have been planning positively for a live event in December, and we know that people want to get back to meeting face-to-face, the situation across Europe and the wider world… more
Partner Voices
MGM Resorts is renowned for its exceptional service and diverse venue options across Las Vegas, Detroit, Springfield, National Harbor, Biloxi, and Atlantic City, providing flexible spaces for meetings of any size. Beyond these offerings, MGM Resorts distinguishes itself through a strong commitment to social responsibility and sustainability, making it an ideal choice for your next meeting.
At the core of MGM Resorts' company values is its platform, "Focused on What Matters," dedicated to meeting customer needs while advancing socially responsible practices. This commitment is evident in several key areas:
Protecting Natural Resources
MGM Resorts is home to industry-leading recycling, renewable electricity and water conservation programs. Some highlights include a cogeneration power plant at ARIA, producing ultra-efficient electricity; one of America’s largest contiguous rooftop solar arrays atop the convention center at Mandalay Bay; and onsite wells that provide water for the celebrated Fountains of Bellagio, avoiding reliance on precious Colorado River water. These efforts and many more save on natural resources while boosting attendee satisfaction.
Committed to Community
Always striving to be good neighbors, MGM Resorts works to avoid food waste and combat food insecurity with the Feeding Forward program. In partnership with local food banks, they safely divert unserved food to food insecure members of the community. Since 2016, over 5 million meals have been provided, highlighting MGM Resorts' commitment to minimizing food waste and addressing community needs.
MGM Resorts supports clients in their responsible-meetings efforts, not only with efficient venues but also waste-reducing décor and signage; sustainable food and beverage options; and outreach to help planners communicate sustainability efforts to attendees. What’s more, they offer a Mindful Meetings series that puts attendee wellness first—through fitness and mindfulness activities, and in give-back events with local charity organizations.
Fostering Diversity & Inclusion
To MGM Resorts, a diverse and talented workforce is essential to success. By cultivating innovative strategies that consider multiple perspectives and viewpoints, the company creates an inclusive workplace culture that benefits its employees and community. MGM Resorts takes pride in being a welcoming home for veterans, individuals with disabilities, people from diverse backgrounds, LGBTQ+ community members, and more. This commitment to inclusion is reflected in the company's recruitment and hiring practices and its social responsibility initiatives. From the workplace to the community, MGM Resorts' commitment to diversity, equity and inclusion remains unwavering, and its efforts continue to create a more equitable and sustainable world for all.
MGM Resorts offers unparalleled service and venue options while standing out for its proactive approach to sustainability and community engagement. Choosing MGM Resorts for your next meeting means aligning with a company that values social responsibility, efficiency, and attendee satisfaction, ensuring a meaningful and impactful event experience.