Jun 27, 2017
A recently released independent global study demonstrates that CMOs, brand managers and event planners across the world are putting more emphasis on in-person brand experiences.
This is according to the 2017 Freeman Global Brand Experience Study, conducted by Freeman and SSI, provider of data solutions and technology for consumer and B-to-B survey research, which polled nearly 1,000 marketing professionals across North America, Asia and Western Europe in roles focused on both B-to-B and B-to-C segments.
The results confirmed that brand experiences matter to marketers, who trust well-designed… more
Jun 27, 2017
UFI - The Global Association of the Exhibition Industry has named Artexis Easyfairs as winner of the 2017 UFI Education Award.
The theme for this year’s UFI Education Award was employee retention. Retaining talented individuals and helping them to continue to develop their skills is an important area of focus for all Human Resource departments.
This year’s award was designed to recognize those companies that have developed an effective HR strategy that aims to recognize talented employees, and encourage them to continue to develop their skills whilst remaining engaged as key members of the… more
Jun 26, 2017
In the ever-evolving journey to take the trade show industry in a more sustainable direction, certain stakeholders appear to be getting creative by experimenting with fun and unique ways to cut down on the massive amounts of waste most events typically produce, including food waste.
Case in point: the Ernest N. Morial Convention Center and its exclusive food and beverage provider, Centerplate, which hosted a “Zero Waste Lunch” on May 10 at WasteExpo 2017, held May 8-11 at the New Orleans-based facility.
Created in partnership with the convention center, Centerplate, GES, Salvage Supperclub… more
Jun 22, 2017
In response to customer demand and in pursuit of an ongoing effort to grow its group business throughout Las Vegas, MGM Resorts International has officially broken ground on an approximately $130 million expansion of the MGM Grand Conference Center.
Scheduled to be completed at the end of 2018, the project entails a 250,000 square foot expansion of the facility that will increase its footprint to more than 850,000 sq. ft.
In addition, Stay Well Meetings, a wellness meetings experience featuring amenities and programs designed to stimulate healthy, productive and creative work environments,… more
Jun 22, 2017
Trade Show News Network has selected the five finalists for our 2017 TSNN “Best of Show” awards. We asked show organizers to tell us why they believed their show was “best,” and the shows listed below are ones that we believe exemplify true innovation in the trade show industry.
Now, we need all of YOU to vote for the show that you think deserves to be named the Best of Show. The overall winner will be announced at the TSNN Awards, which honors the top 50 fastest-growing U.S. trade shows and is set for Aug. 21-23 in New Orleans.
The deadline to vote is July 21.
Here are the five amazing shows… more
Jun 21, 2017
Trade Show News Network (TSNN) has named 20-year trade show industry leader Sandy Voss, vice president of Informa Exhibitions, as the 2017 TSNN Awards Industry Icon Honoree.
Voss will be celebrated at the 2017 TSNN Awards celebration (www.T-awards.com), which is on tap Aug. 21-23 in New Orleans and collocated with Connect Expo.
“Sandy is a consummate trade show professional with incredible depth of knowledge and experience, but what truly sets her apart is her passion and drive, combined with an amazing work ethic; all achieved under a banner of humility,” said Fred Linder, president, Health… more
Jun 20, 2017
Hiring and promoting was fast and furious during the past month, with several trade show companies growing their company rosters.
Ungerboeck, an event and venue management technology company, added Eric Kaser to the company’s executive leadership team.
As vice president of sales, Americas, Kaser will lead sales strategy and execution from company headquarters in St. Louis, Missouri.
“Eric is a powerful addition to the Ungerboeck team,” said Ungerboeck CEO, Manish Chandak. “He has a proven track record of success in software sales and sales leadership that is going to be instrumental in… more
Jun 19, 2017
A fifth new trade show will collocate with United FreshMKT Expo, United FreshTEC Expo, International Floriculture Expo and Global Cold Chain Expo in June 2018 at McCormick Place in Chicago.
Dedicated to the exploding category of healthy foods, SmartFood Expo is designed to provide retail and foodservice buyers with a one-stop shop for learning about the newest products, trends and opportunities to increase their share of the “better-for-you-foods” business.
Launched by the United Fresh Produce Association, EnsembleIQ and Progressive Grocer, the new expo will feature a wide variety of consumer… more
Jun 15, 2017
Two major trade show producers recently have added specialty conventions to their extensive event portfolios.
Reed Exhibitions acquired the Tiny House & Simple Living Jamboree, a consumer event focused on the growing tiny house movement.
The event will collaborate with the National Tiny House Jamboree to host the world’s largest tiny house and simple living consumer convention, set for Oct. 27-29 at the Arlington Convention Center in Arlington, Texas.
Founded in 2015, the Tiny House & Simple Living Jamboree grew to attract more than 50,000 attendees in just its second year, while the… more
Jun 13, 2017
At the 2017 Licensing Expo, held May 23-25 at the Mandalay Bay Convention Center in Las Vegas, the power of the brand story was evident to the more than 16,000 attendees and 406 exhibiting companies, including 185 new exhibitors.
The overall focus of the licensing industry is to help brands expand into new businesses, with licensing providing the necessary brand exposure in these new categories.
Visitors at the event were greeted by bright primary colors and an abundance of mascots and costumed characters.
According to Jessica Blue, senior vice president of UBM Americas, the first Licensing… more
Partner Voices
MGM Resorts is committed to fostering an inclusive and diverse culture, not just among employees and guests but also within its supply chain. The company prioritizes procuring goods and services from businesses owned by minorities, women, veterans, people with disabilities, LGBTQ individuals and those facing economic disadvantages. This commitment is integral to MGM Resorts' global procurement strategy.
Through its voluntary supplier diversity program, MGM Resorts actively identifies and connects certified diverse-owned suppliers to opportunities within its supply chain. The company is on track to spend at least 15% of its biddable procurement with diverse-owned businesses by 2025, demonstrating that supplier diversity is not only a social responsibility but also a strategic business imperative.
Supplier diversity isn’t just the right thing to do – it’s good for business. A diverse supply chain allows access to a broader range of perspectives and experience, helping to drive innovation, entrepreneurship and resilience, while strengthening communities. At MGM Resorts, engaging diverse suppliers ensures best-in-class experiences for guests and clients. Supplier diversity ensures a more resilient supply chain while supporting economic development in the communities in which it operates.
The impact of MGM Resorts' supplier diversity initiatives is significant. In 2023, these efforts supported over 3,500 jobs across more than 30 states, contributed over $214 million in income for diverse-owned businesses and generated more than $62 million in tax revenue. The story extends beyond the numbers – it reflects the tangible benefits brought to small and diverse-owned businesses, fostering economic empowerment in their communities.
MGM Resorts also supports the development and business skills of diverse-owned businesses through investment, mentorship and education. Through the MGM Resorts Supplier Diversity Mentorship Program, the company identifies, mentors and develops diverse-owned businesses to fill its future pipeline, while providing businesses with tools and resources to empower and uplift. Since 2017, the program has successfully graduated 105 diverse-owned businesses and is on track to achieve its goal of 150 graduates by 2025.
MGM Resorts’ commitment to supplier diversity not only enhances its business operations but also plays a crucial role in uplifting communities and fostering economic development. This approach reinforces the idea that diversity is a powerful driver of innovation and resilience, benefiting both the company and the wider community.