6 Digital Marketing Trends to Watch for in 2016

Wondering what 2016 will have in store for digital marketers and consumers? 2015 has brought some remarkably game-changing paradigm shifts in how users find and consume digital content, as well as physical commodities.

In the coming year, these trends will continue to have an exponentially deepening impact on both B2B and B2C sectors.

1.       Live streaming, as well as video-driven promotion, will find much wider acceptance. Video ads will continue to show up on more and more sites and apps.

Smart City Networks Implements Internet Protocol version 6 at Orlando’s Orange County Convention Center

Smart City Networks, a provider of event telecommunications and technology services for the conventions industry, recently implemented Internet Protocol version 6 (IPv6) at the Orange County Convention Center in Orlando, Florida, improving Internet access for venue visitors from around the world.

Smart City Networks Implements Internet Protocol version 6 at Orlando’s Orange County Convention Center

Smart City Networks, a provider of event telecommunications and technology services for the conventions industry, recently implemented Internet Protocol version 6 (IPv6) at the Orange County Convention Center in Orlando, Florida, improving Internet access for venue visitors from around the world.

MUV Interactive’s BIRD Gives Exhibitors Wings

A lot of technology companies are focusing on an app for this and an app for that, but a company based in Isreal, MUV Interactive, has come up with a small, inexpensive gadget that packs a big experience punch.

BIRD is a wearable device that fits on your index finger and senses everything your fingers are doing in space. It allows you to do everything you might do on a tablet device such as touch and gestures, but BIRD is remarkable in that it allows you to do all those things while 100 feet away from that device.

MUV Interactive’s BIRD Gives Exhibitors Wings

A lot of technology companies are focusing on an app for this and an app for that, but a company based in Isreal, MUV Interactive, has come up with a small, inexpensive gadget that packs a big experience punch.

BIRD is a wearable device that fits on your index finger and senses everything your fingers are doing in space. It allows you to do everything you might do on a tablet device such as touch and gestures, but BIRD is remarkable in that it allows you to do all those things while 100 feet away from that device.

Los Angeles Tourism & Convention Board (L.A. Tourism) Launches meetLA.com

The Los Angeles Tourism & Convention Board (L.A. Tourism) launched meetLA.com, a brand new website designed as a comprehensive, one-stop gateway for meeting professionals looking to conduct business in Los Angeles, according to bureau officials. 
 
Created specifically to fit the needs of meeting and event professionals, the site makes buying decisions simpler and stress-free.

Los Angeles Tourism & Convention Board (L.A. Tourism) Launches meetLA.com

The Los Angeles Tourism & Convention Board (L.A. Tourism) launched meetLA.com, a brand new website designed as a comprehensive, one-stop gateway for meeting professionals looking to conduct business in Los Angeles, according to bureau officials. 
 
Created specifically to fit the needs of meeting and event professionals, the site makes buying decisions simpler and stress-free.

How to Use Call for Proposal Tech to Get Better Presentations

A call for proposals - an announcement inviting members of a community to submit written descriptions of proposed topics and presenters - is a common practice in the conference industry. The call details (among other things) criteria for acceptance, deadlines for submission and notification, conference themes and what will be required of presenters who are selected. Smart digital tools can significantly streamline the Call for Proposals process and lead to higher quality presentations.

How to Use Call for Proposal Tech to Get Better Presentations

A call for proposals - an announcement inviting members of a community to submit written descriptions of proposed topics and presenters - is a common practice in the conference industry. The call details (among other things) criteria for acceptance, deadlines for submission and notification, conference themes and what will be required of presenters who are selected. Smart digital tools can significantly streamline the Call for Proposals process and lead to higher quality presentations.

Partner Voices
MGM Resorts is committed to fostering an inclusive and diverse culture, not just among employees and guests but also within its supply chain. The company prioritizes procuring goods and services from businesses owned by minorities, women, veterans, people with disabilities, LGBTQ individuals and those facing economic disadvantages. This commitment is integral to MGM Resorts' global procurement strategy.    Through its voluntary supplier diversity program, MGM Resorts actively identifies and connects certified diverse-owned suppliers to opportunities within its supply chain. The company is on track to spend at least 15% of its biddable procurement with diverse-owned businesses by 2025, demonstrating that supplier diversity is not only a social responsibility but also a strategic business imperative.    Supplier diversity isn’t just the right thing to do – it’s good for business. A diverse supply chain allows access to a broader range of perspectives and experience, helping to drive innovation, entrepreneurship and resilience, while strengthening communities. At MGM Resorts, engaging diverse suppliers ensures best-in-class experiences for guests and clients. Supplier diversity ensures a more resilient supply chain while supporting economic development in the communities in which it operates.   The impact of MGM Resorts' supplier diversity initiatives is significant. In 2023, these efforts supported over 3,500 jobs across more than 30 states, contributed over $214 million in income for diverse-owned businesses and generated more than $62 million in tax revenue. The story extends beyond the numbers – it reflects the tangible benefits brought to small and diverse-owned businesses, fostering economic empowerment in their communities.    MGM Resorts also supports the development and business skills of diverse-owned businesses through investment, mentorship and education. Through the MGM Resorts Supplier Diversity Mentorship Program, the company identifies, mentors and develops diverse-owned businesses to fill its future pipeline, while providing businesses with tools and resources to empower and uplift. Since 2017, the program has successfully graduated 105 diverse-owned businesses and is on track to achieve its goal of 150 graduates by 2025.     MGM Resorts’ commitment to supplier diversity not only enhances its business operations but also plays a crucial role in uplifting communities and fostering economic development. This approach reinforces the idea that diversity is a powerful driver of innovation and resilience, benefiting both the company and the wider community.