The Herculean efforts of the events industry to adapt during the pandemic will be rewarded at the Event Technology Awards. Organized by Event Tech Live, nominations for the ninth annual awards launched on April 1 and run through July 31.
There is more than one way to run a virtual event. Likewise, there are significant different objectives. Finding the right technological partner is crucial to securing the desired outcome.
Toby Lewis, CEO of the UK-based Live Group, used to be fearful for the future of the MICE industry. That was well before March 2020 sent us all into a panic.
Lewis’ concerns grew over the course of the last decade while reading yearly analysis reports in which little changed besides dates and venues. The stagnation was equally perplexing and infuriating for someone who always looks ahead.
Marriott International turned event planners into willing lab rats this January at the
You have about six minutes to read this article before your attention may wane, according Ben Hindman, CEO and founder of the event marking platform Splash. It’s not personal, but the reality is that digital content needs to be cut into shorter time periods to remain effective.
In my last blog post, I discussed how several virtual platforms and standalone matchmaking services tout the promise of highly effective matching between attendees to attendees as well as attendees to exhibitors.
Good luck trying to have a conversation about events in 2021 without using the word “hybrid.” The consensus is that a vast majority of conferences, conventions and trade shows will incorporate a virtual element when returning face-to-face, most convening in-person for the first time since 2019. Dig beyond that general thought process, though, and the specifics are a bit hazy. “There’s a reason you’re hearing about those generalities,” said Alon Alroy, co-founder, CMO and CCO of Bizzabo.
Designed to inspire and educate event professionals to produce exceptional virtual and hybrid events, the Virtual Events Institute works to serve the global events community by providing education, knowledge, innovation and best practice to ensure digital event excellence.
When General Motors rolled out its new electric battery capabilities at CES last month, the car advancement was only part of the story. The presentation, viewed by thousands at the entirely virtual trade show, was a case study for how the world will consume information in the future.
When discussing the future of trade shows, Convention Data Services President and CEO John Kimball draws an analogy to Walt Disney World. With one click of a button, a guest has for years been able to gauge the length of ride lines and determine his or her group’s next stop.
“Nobody wants to wait in line,” Kimball said.
