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Jun 16, 2017
Detroit’s Cobo Center is working to stay ahead of the event technology curve by investing an additional $2 million in a network upgrade to support its 10-gigabyte (Gb) broadband offering.  The work includes the installation of 60 intermediate distribution frames (IDF) throughout the convention center that will reinforce and enhance the 10Gb broadband network now offered to Cobo Center customers.  “We are creating a network that will accommodate the largest technology power-using events in the industry,” said Claude Molinari, general manager of the Cobo Center, the… more
Jun 13, 2017
The Cincinnati USA Convention & Visitors Bureau recently was honored with an American Marketing Association Cincinnati Pinnacle Award for its Cincinnati Virtual Reality Experience. The AMA’s “Best Use of Technology for SALES Enablement” award recognizes the innovative use of technology for driving sales initiatives, asset creation, relationship development, and conference and trade show participation. Launched in 2016, the Cincinnati USA Virtual Reality Experience provides a motion-focused, guided tour through Cincinnati that showcases some of the city’s top… more
Jun 10, 2017
A 2014 study published by Cornell University’s  Thomas Gilovich and Amit Kumar concluded that experiences are a better buy than things. People get more long-lasting satisfaction from vacations, concerts, and meals out than they do with say upgrading their car or buying a new gadget. Their research revealed that in an overwhelming material economy, experiences are valued by consumers as these foster social well-being and successful relationship building. At the same time, other studies by leading groups, such as Think with Google, reveal that consumers interact with their devices… more
Jun 09, 2017
Smart City Networks has rolled out a nationwide upgrade of its wireless networking services that will enhance the speed and flexibility of wireless offerings at 39 convention centers and other venues it manages throughout the U.S. The system-wide implementation of the MikroTik captive portal included installation of 234 new gateway devices at Smart City facilities designed to increase capacity and speed. The upgrade means convention attendees will be able to log in to the gateway at a convention –  much like they would at a coffee shop or airport – quicker than ever before,… more
Jun 02, 2017
Technology enjoyed an ample time in the spotlight at last month’s IMEX, held May 16-18 at Messe Frankfurt in Frankfurt, Germany. One of the biggest tech highlights was the annual #IMEXpitch competition, which gives event professionals the chance to check out the rising stars of the event tech sector as new start-ups compete for audience attention and votes via live, five-minute presentations in front of an expert judging panel. The five finalists showcased innovative technologies dedicated to business networking, streamlining travel, audience interaction, crowdsourcing of content and… more
May 31, 2017
The Outdoor Advertising Association of America, the trade association for the out of home (OOH) advertising industry, joined forces with event technology solutions company ACCESS Event Solutions and digital experience engine Blue Bite to deliver interactive engagements to attendees at the 2017 OAAA\ Geopath National Convention + Expo, held May 15-17 at the Hilton Riverside in New Orleans. In an effort to engage attendees throughout the annual event, each conference badge was enabled with dual-sensor technology. Attendees simply tapped their phones against their NFC-enabled badges to receive… more
May 25, 2017
Once upon a time, the American Quarter Horse Association relied on the antiquated method of using email to communicate with attendees and event staff during their world shows and events throughout the year. As a result, the largest equine breed registry and membership organization struggled to provide real-time updates and other important notifications that were crucial to the success of their events. Enter emergency notification system provider AlertMedia, which helped bring AQHA’s mass communications methods into the modern age via a user-friendly, two-way notification software… more
May 23, 2017
By their very nature, face-to-face events tend to draw and bring out the best in people with extrovert personalities. However, as Susan Cain mentions in this now very popular TED Talk “The Power of Introverts,” introverts bring extraordinary talents and abilities to this world, and we need to pay attention to what they think and do. Much of the focus in the industry lately has been on the younger generations. But introverts can belong to any generation, and if they are coming to your event for the first time, then you may need to figure out how to identify and draw out the… more
May 17, 2017
Event personalization specialist Feathr has launched “Da Vinci,” a major new update to its award-winning event platform that empowers event organizers to create personalized event experiences through data, insights and communication.  As the first step in realizing Feathr’s vision of shaping the future of the event experience, “Da Vinci” is Feathr’s most significant product update to date and official shift to the Event Personalization Platform, according to company officials. “Inspired by Da Vinci’s endless pursuit of flight and unique… more
The American Thoracic Society selected Sherpa Solutions to deploy its indoor positioning system at the ATS 2017 International Conference, which is on tap May 19-24 at the Walter E. Washington Convention Center. The system will be deployed on multiple floors in all public spaces, including meeting rooms, ballrooms, exhibit halls and poster sessions. “The Sherpa indoor positioning system is the only one of its kind. It’s like providing participants with their very own GPS, accurate to 6’, so they can accurately find their way within the venue. They can locate and meet with the people who… more