Association Show News

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Mar 14, 2024
The high cost of delivering a premium event experience in Las Vegas to both attendees and exhibitors prompted two storied trade shows to collocate last month. Elsewhere around the country, another show posted moderate growth while a third saw slight dips in its numbers.    Women’s Wear in Nevada (WWIN) co-located with Las Vegas Apparel Who, When & Where: Women’s Wear in Nevada (WWIN) and Las Vegas Apparel, Feb. 13-15, The Expo at World Market Center Las Vegas Show Size: 70,000 net square feet of exhibit space with 300+ brands and more than 1,000 lines between both shows Looking back… more
Mar 12, 2024
This month, trade show organizers, associations and venues are announcing new events, rebranding existing ones and teaming up with other organizations to offer more value for their members and audiences. Here’s our latest New Briefs to help you stay on top of what’s happening in the trade show industry right now. ESCA Partners With CEIR on Exclusive Research, Unveils New Standard Industry Safety Signage The Exhibition Services & Contractors Association (ESCA) has partnered with the Center for Exhibition Industry Research (CEIR) to provide ESCA members with exclusive access to CEIR’s… more
Mar 11, 2024
If your trade show or event organization works with independent contractors, it’s important to know how a new employment rule that takes effect on March 11 could impact labor costs for businesses that rely on contract labor or freelancers, such as trucking, manufacturing and more. The industry sector most likely to be impacted: general service contractors, AV companies, freight companies and other suppliers that rely on independent contractors.  Why it matters: Increased costs for suppliers could be passed on to event organizers or exhibitors, who were already facing increases of 7%-30% for… more
Mar 06, 2024
The Events Industry Council (EIC) awarded a water quality trade show and an events destination with its highest level of the Sustainable Event Standards for environmental and social responsibility within the global events industry. Created by the EIC Sustainability and Social Impact Committee in partnership with industry professionals and leading sustainability practitioners, the EIC Sustainable Event Standards are a collection of eight specific standards that assess events and industry suppliers on a wide range of sustainability criteria, including organizational management, marketing,… more
Feb 29, 2024
Event producers and suppliers across the country have been inking new business agreements and forming partnerships to improve their offerings and grow market share. Here’s our monthly roundup on trade show industry deals and partnerships.  CloserStill Media  Business events, exhibitions and conferences producer CloserStill Media has acquired a majority stake in the Trailblazer Summits event group in Hamburg, Germany. Terms of the deal were not disclosed.  Why it matters: Now set to become one of Germany’s largest independent event operators, the group produces a series of two-day, content-… more
Feb 26, 2024
Pink is out, red is in. If that’s too bold, neutral “quiet luxury colors” are still going strong. Those were just some of the fashion trends featured at the apparel-focused trade shows MAGIC, Project and Sourcing at MAGIC that took place Feb. 13-15 at the Las Vegas Convention Center.  Days before the shows opened, Informa Markets Fashion, which owns and operates the events, announced the group’s brand transition to MMGNET Group and the launch of MMGNET (pronounced “magnet”), the new insights and resources-powered parent brand designed to support the wider fashion industry and connect the… more
Feb 21, 2024
What’s the latest at UFI, the Global Association of the Exhibition Industry? On Feb. 14, we checked in with UFI CEO Kai Hattendorf and UFI North America Regional Director Martha Donato to get the inside scoop on UFI’s Global CEO Summit, held Jan. 31–Feb. 2 in Amsterdam, the Netherlands, and the UFI Global Barometer, a biannual report that was released in January (our take on the data and a link to the full report is here).  Here are 11 takeaways from our conversation. Listen or watch the full interview here. Recap of the UFI Global CEO Summit The vibe: “I think it's fair to say that there… more
Feb 15, 2024
Viad Corp., parent of Global Experience Specialists (GES) and Spiro, said it is moving into 2024 with momentum after revenues for the company’s experiential marketing and exhibition management services surged in the fourth quarter (Q4) of 2023, helped by increasing demand for in-person events by corporate clients and exhibiting companies.  On Feb. 8, the company posted revenue of $291.7 million for the last three months of 2023, up 17.6% from the prior-year period. Viad’s full-year 2023 revenues increased 9.9% YOY, from $1.1 billion in 2022 to $1.2 billion in 2023, according to the company’s… more
Feb 14, 2024
Last August, Freeman announced a rigging safety initiative that impacted exhibitors and event organizers with hanging signs, video walls that have overhead support and all other tie-offs. The rigging rule could have potentially affected thousands of exhibiting companies and events across the U.S. with higher costs and longer timelines.  In response, Exhibition Services & Contractors Association (ESCA), The Exhibitor Advocate and Experiential Designers & Producers Association (EDPA) collaborated with Freeman to roll back some of the requirements, making it faster, easier and cheaper… more
Feb 13, 2024
The New Year started with a bang in January as some of the nation’s largest trade shows expanded in terms of exhibitors, attendees, show floor size or some combination of those metrics.  Following three years of lackluster or canceled events in COVID’s wake, the growth demonstrated the importance of face-to-face trade shows, and how much they’re valued by audiences. As one exhibitor put it, “There is no substitute for meeting face-to-face with associates and customers.”  NRF ’24: Retail’s Big Show   What, When & Where: NRF ’24: Retail’s Big Show, Jan. 14-16, Javits Center, New York … more
Partner Voices
Overview: The award-winning Orange County Convention Center (OCCC) goes the extra mile to make every day extraordinary by offering customer service excellence and industry-leading partnerships. From their dedicated in-house Rigging team to their robust Exhibitor Services, The Center of Hospitality brings your imagination to life by helping you host unforgettable meetings and events. With more than 2 million square feet of exhibit space, world-class services and a dream destination, we are committed to making even the most ambitious conventions a reality. In October 2023, the Orange County Board of County Commissioners voted to approve allocating Tourist Development Tax funding for the $560 million Phase 5A completion of the OCCC. The Convention Way Grand Concourse project will include enhancements to the North-South Building, featuring an additional 60,000 square feet of meeting space, an 80,000- square-foot ballroom and new entry to the North-South Building along Convention Way. “We are thrilled to begin work on completing our North-South Building which will allow us to meet the growing needs of our clients,” said OCCC Executive Director Mark Tester. “As an economic driver for the community, this project will provide the Center with connectivity and meeting space to host more events and continue to infuse the local economy with new money and expanding business opportunities.” Amenities: The Center of Hospitality goes above and beyond by offering world-class customer service and industry-leading partnerships. From the largest convention center Wi-Fi network to custom LAN/WAN design, the Center takes pride in enhancing exhibitor and customer experience.  The OCCC is the exclusive provider of electricity (24-hour power at no additional cost), aerial rigging and lighting, water, natural gas and propane, compressed air, and cable TV services. Convenience The Center is at the epicenter of the destination, with an abundance of hotels, restaurants, and attractions within walking distance. Pedestrian bridges connect both buildings to more than 5,200 rooms and is within a 15-minute drive from the Orlando International Airport. The convenience of the location goes hand-in-hand with top notch service to help meet an event’s every need. Gold Key Members The OCCC’s Gold Key Members represent the best of the best when it comes to exceptional service and exclusive benefits for clients, exhibitors and guests. The Center’s Gold Key memberships with Universal Orlando Resort, SeaWorld Orlando and Walt Disney World greatly enhance meeting planner and attendee experiences offering world-renowned venues, immersive experiences and creative resources for their events. OCCC Events: This fiscal year, the OCCC is projected to host 168 events, 1.7 million attendees, and $2.9 billion in economic impact.  The Center’s top five events during their 2022-2023 fiscal year included:  AAU Jr. National Volleyball Championships 2023 200,000 Attendees $257 Million in Economic Impact MEGACON 2023 160,000 Attendees $205 Million in Economic Impact Open Championship Series 2023 69,500 Attendees $89 Million in Economic Impact Sunshine Classic 2023 42,000 Attendees $54 Million in Economic Impact Premiere Orlando 2023 42,000 Attendees $108 Million in Economic Impact