MC2 Expands Operations with New Location in Dallas Area

January 12, 2018

Global event and exhibit company MC2 has expanded its operations with the debut of a new office in Lewisville, Texas. Located in the DFW Metroplex, the new location is the company’s first in the Lone Star State.

Opened to support the company’s growth and clients in the technology and automotive industries as well as to be the home for the company’s Consumer Events division, the new 35,000 square foot facility was custom built for exhibit, event and permanent installation projects, and includes sales and account management services as well as warehouse and shipping facilities.

According to MC2 officials, Dallas was chosen due to its central U.S. location, which will allow the company to support its clients domestically and abroad.

“With MC2 clients relocating to Texas as early as 2015, it was a matter of time and opportunity before an office nearby made logistic sense,” explained Gary Benson, CEO of MC². “When MC2 client Toyota moved their headquarters to Plano in the fall of 2017, the decision became that much easier.”

MC2 has been strategic about its growth over the years in an effort to offer its client base convenient access as well as attract new business.

For example, the company’s locations in Detroit, Los Angeles and San Francisco responded to automotive and tech opportunities; the purchase of Brand Promotions, now MC2 Consumer Events, expanded the company’s B-to-C activations, and the acquisition of German exhibit house, ProFair, in Düsseldorf, now MC2 Europe, expanded MC2’s international reach.

“We are pleased to announce our plans for growth in the Dallas market,” Benson said. “Along with our acquisition by MCH Group in Switzerland, MC²’s strong corporate culture and core values will allow us to better serve our customers in the Dallas-Fort Worth area and help continue our success throughout our network.”

With the addition of Dallas, the company now boasts 16 locations worldwide, including Boston; Charlotte, NC; Chicago; Detroit; Los Angeles; Las Vegas; Chestnut Ridge, New York; Orlando; Penn Argyl, PA; San Francisco, St. Louis and Düsseldorf, Germany.

MC² has designed exhibits for brands including Bloomberg, Canon, General Electric, John Deere, Motorola, Toyota and Volvo.

Add new comment

Partner Voices
MGM Resorts is committed to fostering an inclusive and diverse culture, not just among employees and guests but also within its supply chain. The company prioritizes procuring goods and services from businesses owned by minorities, women, veterans, people with disabilities, LGBTQ individuals and those facing economic disadvantages. This commitment is integral to MGM Resorts' global procurement strategy.    Through its voluntary supplier diversity program, MGM Resorts actively identifies and connects certified diverse-owned suppliers to opportunities within its supply chain. The company is on track to spend at least 15% of its biddable procurement with diverse-owned businesses by 2025, demonstrating that supplier diversity is not only a social responsibility but also a strategic business imperative.    Supplier diversity isn’t just the right thing to do – it’s good for business. A diverse supply chain allows access to a broader range of perspectives and experience, helping to drive innovation, entrepreneurship and resilience, while strengthening communities. At MGM Resorts, engaging diverse suppliers ensures best-in-class experiences for guests and clients. Supplier diversity ensures a more resilient supply chain while supporting economic development in the communities in which it operates.   The impact of MGM Resorts' supplier diversity initiatives is significant. In 2023, these efforts supported over 3,500 jobs across more than 30 states, contributed over $214 million in income for diverse-owned businesses and generated more than $62 million in tax revenue. The story extends beyond the numbers – it reflects the tangible benefits brought to small and diverse-owned businesses, fostering economic empowerment in their communities.    MGM Resorts also supports the development and business skills of diverse-owned businesses through investment, mentorship and education. Through the MGM Resorts Supplier Diversity Mentorship Program, the company identifies, mentors and develops diverse-owned businesses to fill its future pipeline, while providing businesses with tools and resources to empower and uplift. Since 2017, the program has successfully graduated 105 diverse-owned businesses and is on track to achieve its goal of 150 graduates by 2025.     MGM Resorts’ commitment to supplier diversity not only enhances its business operations but also plays a crucial role in uplifting communities and fostering economic development. This approach reinforces the idea that diversity is a powerful driver of innovation and resilience, benefiting both the company and the wider community.