Photos Get a Big Boost on Facebook

March 11, 2013

Last week, Facebook revealed a new look for news feed that lets users focus on specific content-type feeds. According to Facebook, the primary purpose of this exercise is to facilitate what Facebook calls a “richer, simpler” user experience over all devices, including desktop. 

As part of these updates, photo and videos will now be given more real estate and will be shared with a bigger blurb. Additionally, photos linked to location check-ins will get more visibility and weightage.

These changes recognize the fact that photos are the entry point into most people’s Facebook experiences. Tagging and sharing of photos are popular activities on the platform.

Facebook is also improving the visibility of the trending content. If multiple friends share the same post, you’ll see their faces to the left of the post.

The Pages-only feed will also be more visible. On this screen, users will see all the updates from the Pages they Like they’ve subscribed to.

Marketers are enthusiastic about the latest round of changes because these should improve users Facebook experience overall, which in turn means more opportunities to market their brands to users over a longer span of time.

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MGM Resorts is committed to fostering an inclusive and diverse culture, not just among employees and guests but also within its supply chain. The company prioritizes procuring goods and services from businesses owned by minorities, women, veterans, people with disabilities, LGBTQ individuals and those facing economic disadvantages. This commitment is integral to MGM Resorts' global procurement strategy.    Through its voluntary supplier diversity program, MGM Resorts actively identifies and connects certified diverse-owned suppliers to opportunities within its supply chain. The company is on track to spend at least 15% of its biddable procurement with diverse-owned businesses by 2025, demonstrating that supplier diversity is not only a social responsibility but also a strategic business imperative.    Supplier diversity isn’t just the right thing to do – it’s good for business. A diverse supply chain allows access to a broader range of perspectives and experience, helping to drive innovation, entrepreneurship and resilience, while strengthening communities. At MGM Resorts, engaging diverse suppliers ensures best-in-class experiences for guests and clients. Supplier diversity ensures a more resilient supply chain while supporting economic development in the communities in which it operates.   The impact of MGM Resorts' supplier diversity initiatives is significant. In 2023, these efforts supported over 3,500 jobs across more than 30 states, contributed over $214 million in income for diverse-owned businesses and generated more than $62 million in tax revenue. The story extends beyond the numbers – it reflects the tangible benefits brought to small and diverse-owned businesses, fostering economic empowerment in their communities.    MGM Resorts also supports the development and business skills of diverse-owned businesses through investment, mentorship and education. Through the MGM Resorts Supplier Diversity Mentorship Program, the company identifies, mentors and develops diverse-owned businesses to fill its future pipeline, while providing businesses with tools and resources to empower and uplift. Since 2017, the program has successfully graduated 105 diverse-owned businesses and is on track to achieve its goal of 150 graduates by 2025.     MGM Resorts’ commitment to supplier diversity not only enhances its business operations but also plays a crucial role in uplifting communities and fostering economic development. This approach reinforces the idea that diversity is a powerful driver of innovation and resilience, benefiting both the company and the wider community.