NXT Events Media Group and Meister Media Worldwide Form Meister | NXT LLC

March 13, 2018

NXT Events Media Group and Meister Media Worldwide have formed Meister | NXT LLC, a new joint venture dedicated to launching events in agricultural markets.

NXT Events Media Group is the events company led by industry veterans Britton Jones and Sharon Enright.

In their extensive experience in the events industry, Jones and Enright combined have produced more than 100 award-winning, world-class events.

 They also have a strong track record of creating new events, having launched 15 successful new shows in their 18 years of working together.

In more than 150 countries, Meister Media Worldwide is the leading business media and information company serving specialty agriculture markets around the world.

With prominent brands in print, digital, events, business services, and data products, Meister Media has been the trusted partner for decades in empowering agriculture to feed a growing world. 

Meister | NXT will focus on producing conferences and trade shows to help the many diverse segments of agriculture realize the promise of new systems, technologies, and alliances to meet the challenges of ensuring safe, reliable, and abundant food for our expanding world.

The first event of the Meister | NXT joint venture, Growing Innovations, will debut in November 2018 at the Las Vegas Convention Center, Las Vegas, NV.

The joint venture is truly a combination of complementary strengths.

“MMW is an ideal partner for NXT Events Media Group,” said Britton Jones, Chairman & CEO of NXT Events Media Group. “From the very beginning of NXT we only wanted to work on events that would have truly compelling content that convenes and engages industry leaders and help to drive business forward. We also wanted to work on events that will help to make the world a better place. With Meister Media’s decades of leadership and unsurpassed expertise in serving the needs of the worldwide agricultural markets, Growing Innovations promises to more than deliver on all of these measures.”

“Forming a joint venture with NXT was an easy decision due to their passion for the events industry and demonstrated record of success,” said Gary Fitzgerald, Chairman & CEO of Meister Media Worldwide. “Britton and Sharon share our commitment to truly serving strategic industry needs and creating events that provide unique experience and value. Together we are confident that Growing Innovations will further our company mission of empowering the business of global agriculture to grow a better world.”


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Partner Voices

As event professionals and destinations adjust, adapt and evolve in these uncharted waters, it is imperative that substantial resources be put in place for all of the people responsible for planning and executing trade shows, expositions and conventions. An example is Mohegan Sun, which built an industry-leading, COVID-19 Resource Center with a combination of pictures from recently held successful events (the property reopened on May 1, 2020) along with several widely available and informative documents, such as an evolving operational framework: